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CCI Conference on Corporate Communication 2005 Program

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June 10-13, <strong>2005</strong><br />

Wroxt<strong>on</strong> College – Wroxt<strong>on</strong>, England<br />

Missi<strong>on</strong><br />

CORPORATE COMMUNICATION INSTITUTE<br />

The missi<strong>on</strong> of the <strong>Corporate</strong> Communicati<strong>on</strong> Institute is to enhance the performance of corporate<br />

communicati<strong>on</strong> as a strategic management functi<strong>on</strong>; and to be the number <strong>on</strong>e choice of both practicing<br />

professi<strong>on</strong>als and scholars for informati<strong>on</strong> <strong>on</strong> corporate communicati<strong>on</strong>.<br />

Objectives<br />

To serve as:<br />

a bridge between theory and practice, by bringing students, practicing professi<strong>on</strong>als and scholars<br />

together to share informati<strong>on</strong> and ideas.<br />

a resource center for the c<strong>on</strong>tinuing educati<strong>on</strong> of professi<strong>on</strong>al through seminars, symposia, publicati<strong>on</strong>s,<br />

briefings and white papers.<br />

a clearinghouse and integrator of knowledge from a variety of academic disciplines that may be relevant<br />

to the theory and practice of corporate communicati<strong>on</strong>.<br />

an incubator for primary research in corporate communicati<strong>on</strong>, particularly regarding ways to quantify<br />

its c<strong>on</strong>tributi<strong>on</strong> to overall organizati<strong>on</strong>al performance.<br />

a partner for corporati<strong>on</strong>s and other organizati<strong>on</strong>s wishing to c<strong>on</strong>duct applied research.<br />

an advocate for greater professi<strong>on</strong>alism in the corporate communicati<strong>on</strong> field, by c<strong>on</strong>ducting research<br />

and/or offering forums <strong>on</strong> topics such as leadership, social resp<strong>on</strong>sibility, research, issues management<br />

and change management.<br />

a leader and catalyst, by helping to define the research agenda for the field of corporate communicati<strong>on</strong><br />

Coming Events<br />

June 30, <strong>2005</strong> – 6:00 PM – 8:00 PM Executive Briefing: <strong>Corporate</strong> Communicati<strong>on</strong> Practices and<br />

Trends. A preliminary presentati<strong>on</strong> of findings of <str<strong>on</strong>g>CCI</str<strong>on</strong>g>’s <strong>2005</strong> study with Michael B. Goodman, Ph.D., <str<strong>on</strong>g>CCI</str<strong>on</strong>g><br />

Director.<br />

Fall & Spring Executive Briefings. Details will follow.<br />

Fall & Spring Partnership Offerings with Public Relati<strong>on</strong>s Society of American (PRSA), NJ Chapter<br />

and Business Marketing Associati<strong>on</strong> (BMA), NJ Chapter. Details to follow.<br />

December(TBA) - 12:00 PM - 4:00 PM Symposium <strong>on</strong> Reputati<strong>on</strong> hosted by Pfizer, New York, New<br />

York and co-sp<strong>on</strong>sored with the Council <strong>on</strong> Communicati<strong>on</strong> Management.<br />

January 3 – 7, 2006 <str<strong>on</strong>g>CCI</str<strong>on</strong>g>’s <strong>Corporate</strong> Communicati<strong>on</strong> Leaders Forum 2006. Offers an intensive<br />

professi<strong>on</strong>al and academic experience in the current theory and practice of corporate communicati<strong>on</strong>.<br />

Combines presentati<strong>on</strong>s, case studies, panel discussi<strong>on</strong>s, site visits and interacti<strong>on</strong> with leading<br />

professi<strong>on</strong>als and scholars. C<strong>on</strong>tact <str<strong>on</strong>g>CCI</str<strong>on</strong>g> for more informati<strong>on</strong>.<br />

June 16 - 19 (tentative dates) The <str<strong>on</strong>g>C<strong>on</strong>ference</str<strong>on</strong>g> <strong>on</strong> <strong>Corporate</strong> Communicati<strong>on</strong> 2006 to be held at Wroxt<strong>on</strong><br />

College, FDU, Wroxt<strong>on</strong>, England. C<strong>on</strong>tact <str<strong>on</strong>g>CCI</str<strong>on</strong>g> for more informati<strong>on</strong>.<br />

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