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CCI Conference on Corporate Communication 2005 Program

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<str<strong>on</strong>g>C<strong>on</strong>ference</str<strong>on</strong>g> <strong>on</strong> <strong>Corporate</strong> Communicati<strong>on</strong> <strong>2005</strong><br />

The <strong>Corporate</strong> Communicati<strong>on</strong> Institute provides a world-class, research driven teaching program in<br />

corporate communicati<strong>on</strong>. <str<strong>on</strong>g>CCI</str<strong>on</strong>g> offers informati<strong>on</strong> <strong>on</strong> the best practices and theory of the professi<strong>on</strong> to<br />

university students, practicing professi<strong>on</strong>als and scholars through traditi<strong>on</strong>al university courses,<br />

professi<strong>on</strong>al seminars and symposia, publicati<strong>on</strong>, electr<strong>on</strong>ic and <strong>on</strong>-line media, and briefings and white<br />

papers.<br />

Devoted to the theory and practice of corporate communicati<strong>on</strong>, the <strong>Corporate</strong> Communicati<strong>on</strong> Institute<br />

provides vital informati<strong>on</strong> for corporate practiti<strong>on</strong>ers, as well as scholars, students, policy makers and the<br />

general public.<br />

Dr. Michael B. Goodman, Director<br />

Christina M. Genest, Assistant Director<br />

<strong>Corporate</strong> Communicati<strong>on</strong> Institute<br />

at Fairleigh Dickins<strong>on</strong> University<br />

285 Madis<strong>on</strong> Avenue, M-MS3-01, Madis<strong>on</strong>, NJ 07940<br />

Ph<strong>on</strong>e: 973-443-8709<br />

Fax: 973-443-8713<br />

cci@corporatecomm.org<br />

http://www.corporatecomm.org<br />

<strong>Corporate</strong> Communicati<strong>on</strong>s: An Internati<strong>on</strong>al Journal is an internati<strong>on</strong>al refereed journal. It addresses<br />

the theory and practice arising from awareness that corporate communicati<strong>on</strong>, as the name implies, lies at<br />

the heart of effective strategic management, planning and c<strong>on</strong>trol. The journal recognizes the impact that<br />

new digital media technologies are having <strong>on</strong> news management and the m<strong>on</strong>itoring and evaluati<strong>on</strong> of<br />

corporate identity, organizati<strong>on</strong>al reputati<strong>on</strong> and overall performance. Successful internal and external<br />

integrati<strong>on</strong> of corporate communicati<strong>on</strong> programs involves all stakeholder groups and interested parties.<br />

<strong>Corporate</strong> advertising, public and media relati<strong>on</strong>s go bey<strong>on</strong>d the gatekeeping functi<strong>on</strong>s of pers<strong>on</strong>nel<br />

development and marketing to embrace the interdisciplinary, strategic framework of corporate<br />

communicati<strong>on</strong>.<br />

Dr. Sandra M. Oliver, Editor in Chief<br />

Faculty of Professi<strong>on</strong>al Studies<br />

Thames Valley University, U.K.<br />

SandyEdit@aol.com<br />

Anna Leatham, Editorial Assistant<br />

Kanwal Virdee, Internet Editor<br />

Richard Whitefield, Managing Editor for Emerald<br />

Emerald Group Publishing Limited<br />

60/62 Toller Lane, Bradford,<br />

West Yorkshire,<br />

England BD8 9BY<br />

help@emeraldinsight.com<br />

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