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URBAN MORPHOLOGY - urban-design-group.org.uk

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Left The typical big mess looks the same in every<br />

American suburb<br />

Opposite page The disorderly, wildly scaled<br />

environment along the main arterial contrasts with<br />

orderly nearby subdivisions. Cincinnati, Ohio 1994<br />

TOPIC<br />

Parking needs to be<br />

shoved to the back,<br />

so pedestrians can<br />

have a presence on<br />

the street<br />

approval. Zoning has very minimal consequences for physical<br />

development, mostly controlling land use (in America, an<br />

economic term rather than typological one) and setbacks or<br />

land cover. Subdivision approval depends on conformance with<br />

standard street widths and utilities and rarely is the evaluation<br />

of the plan itself a question. While both of these could be used to<br />

develop friendlier and better-<strong>design</strong>ed areas, they usually are not.<br />

In any case, both are ill-fitted tools for <strong>urban</strong> <strong>design</strong>.<br />

Current commercial types are another resistant force.<br />

Today’s stores are completely out of scale with the idealised<br />

neighbourhood business district. Even the most minimal<br />

grocery stores have a footprint that would overwhelm a walking<br />

district, which demands a comfortable distance between stores.<br />

Parking needs to be shoved to the back, so pedestrians can have<br />

a presence on the street – with large and deep stores, customers<br />

have to enter from the rear (isn’t this really just a backwards strip<br />

centre?) or walk more than 100 feet from the edge of parking<br />

along the wall of a large store. Drive-in banks and fast food,<br />

gas stations, tire centres, auto dealers, and huge home centre<br />

stores also have no place in the idealized village because these<br />

typologies demand a car dominant culture.<br />

The large size of stores and their consolidation into<br />

unrelenting corporate formulas is the result of economies of<br />

scale, distribution systems and fierce competition. Of course the<br />

larger commercial typologies are only the beginning - the large<br />

grocery store eventually gives way to the super, mega, giga-store.<br />

When neighbourhood business districts were contained within<br />

neighbourhoods, there were one or two of them occurring about<br />

every square mile. Their catchment areas were small, and the<br />

scale of retail square footage was small, about 50-70,000 square<br />

feet altogether for many small stores. Traffic coming to and fro<br />

was neighbourhood traffic, some of it on foot, making it not a bad<br />

next-door neighbour, even for a single-family house. Now, that<br />

amount of retail footage, much more efficiently laid out, can be<br />

found in a single large drug store, which naturally has to serve a<br />

much larger catchment area, which means more people and more<br />

traffic. Move up a scale to the super-centre, itself more than four<br />

times the size of a single neighbourhood business district and<br />

pulling from many miles. Even more traffic and huge parking and<br />

delivery systems make it a miserable neighbour, and it demands a<br />

high-volume street, not a little neighbourhood street.<br />

The demand for retail locations with<br />

high volumes of traffic has gone hand<br />

in hand with the development of the<br />

pattern of development in the suburbs<br />

that funnels all local traffic in a sector<br />

into one arterial, by means of the lack of<br />

connection between subdivisions. The<br />

resulting quiet streets of the housing are<br />

thus a contributor to the cancer itself.<br />

It turns out to be much easier to<br />

make the fundamental changes in the<br />

residential fabric that new <strong>urban</strong>ism<br />

and smart growth advocates suggest<br />

(smaller lots, connected streets, alleyways,<br />

housing type mix) than to tackle the<br />

problem of commercial strips. One can<br />

even build small commercial villages<br />

within these idealised neighbourhoods,<br />

but these cannot displace the strip itself.<br />

Fundamental international distribution<br />

systems, an entire real estate finance<br />

industry, huge international corporations,<br />

an ingrained expectation about the<br />

role of planners, common real estate<br />

development typologies, and even the nice<br />

people on their cul-de-sacs will continue<br />

to overwhelm the ideal. The big mess will<br />

continue.<br />

Brenda Scheer is the Dean of the College of<br />

Architecture and Planning at the University of Utah.<br />

She is a planner and an architect.<br />

Urban Design | Winter 2005 | Issue 93 | 27

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