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laTeST - Music & Sound Retailer

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dealer<br />

Marge Levin Passes<br />

Behind every great man is great woman.<br />

That can certainly be said when it<br />

comes to Marge Levin, the wife of Chuck<br />

Levin of Chuck Levin’s Washington <strong>Music</strong><br />

Center. Levin passed away last month<br />

at the age of 81. She built the business<br />

together with her husband while raising<br />

three children. She was always the smiling<br />

face behind the counter at the store.<br />

In lieu of flowers, the Levin family asked that donations be made<br />

to the Parkinson Foundation of the National Capital Area. Funeral<br />

services and graveside services took place on March 5 in Silver Spring<br />

and Adelphi, Md., respectively.<br />

Times Square Store Closes<br />

Morganroth <strong>Music</strong> Center, located in the Times Square section of<br />

Great Falls, Mont., closed on Feb. 27. The store’s other location in Missoula<br />

will remain open, however. “This is a decision we’ve been tossing<br />

around for six months and analyzing,” Gary Bowman of Morganroth told<br />

the Great Falls Tribune. “It’s something we didn’t want to do and held<br />

off as long as we could. We had no idea when we (opened in Great Falls)<br />

that the economy would tank like this. And with the cost of business<br />

increasing, it was a decision we needed to make.”<br />

The Great Falls store employed two people.<br />

<strong>Music</strong> & Arts Donates<br />

100 Instruments<br />

<strong>Music</strong> & Arts, a retailer with stores in Virginia Beach, Chesapeake<br />

and Kempsville, Va., recently surprised students, educators and families<br />

with a donation of 100 string instruments to support the first <strong>Sound</strong>scapes<br />

pilot program in Newport News, Va. <strong>Music</strong> & Arts’ representatives<br />

hand-delivered violins and cellos to the program’s 65 first-grade<br />

students in the <strong>Sound</strong>scapes program at Carver Elementary School as<br />

part of their holiday celebration. “I was touched by the magic that was<br />

in the room that day. The smiles on the faces of the children and parents<br />

at the event were priceless,” said <strong>Music</strong> & Arts Regional Manager<br />

Mike Ditonto.<br />

Students participating in the <strong>Sound</strong>scapes after-school music education<br />

and social change program meet for two hours, three days each<br />

week. During the first year, students explore different musical instruments,<br />

starting with bucket-drums and their own voices. Over the year,<br />

they also will work with recorders, stringed instruments and horns.<br />

Business is Born<br />

Howard Brinson and Timothy Martuzas opened <strong>Music</strong>ology in<br />

Watertown, N.Y., with a grand opening celebration on March 6. The<br />

two friends performed together on stage for many years. The store is<br />

located on 241 State Street. According to the Watertown Daily Times,<br />

the store contains about 100 to 120 guitars, percussion products, amplifiers,<br />

and more. A heavy focus will be placed on selling Canadian and<br />

American instruments. Lesson rooms are located in the rear of the<br />

store. Martuzas was the former owner of Martuzas <strong>Music</strong>. “We want<br />

to have a sofa back here with some reading material, someplace for<br />

parents to sit down and relax and maybe watch their kids while they’re<br />

getting their lessons,” Brinson told the newspaper. “We want this to<br />

be a place where anyone can come and enjoy the musical atmosphere.<br />

We’re trying to create a community feel to the place.”<br />

Letter to the Editor<br />

Don McKenzie, president of Steam <strong>Music</strong> in Topeka, Kans., contacted<br />

us to comment on a letter written by Larry Miller of Metronome<br />

<strong>Music</strong> that appeared in the <strong>Music</strong> & <strong>Sound</strong> Independent <strong>Retailer</strong> column<br />

in our January issue. The January letter regarded store break-ins.<br />

Here is the full comment.<br />

“Dear <strong>Music</strong> & <strong>Sound</strong> <strong>Retailer</strong>:<br />

I concur with Larry Miller’s letter about the need to bar windows<br />

and doors to prevent after-hours music store forced entrances. In my<br />

38 years of conducting business in various locations, my store has<br />

always been broken into without window barriers. My store has never<br />

been broken into with window barriers installed.<br />

I presently have a 16-foot chain link secured over my store windows<br />

and half-inch steel tube stock over the door windows. The chain link was<br />

purchased from the scrap pile of a local fence company, and the bar stock<br />

was purchased cut to length from a local industrial supply business. It was<br />

an inexpensive solution to the need for barriers and it works.”<br />

<strong>Music</strong> Store a Gem<br />

Working Class <strong>Music</strong> & Mineral has moved from Laconia to Portsmouth,<br />

N.H. Owner Greg Walsh sells a full line of instruments at his<br />

store and also sells gem stones, his other love. Walsh has played music<br />

for 35 years. As for the reason for moving the store, Walsh told Seacoastonline.com:<br />

“Portsmouth seems to be the only area of the state that has<br />

an economy left. Last summer, my fiancé and I were visiting Portsmouth,<br />

and this seemed liked a really cool town and place to be.”<br />

The store is located on 90 Fleet St. Among the brands Walsh carries<br />

are Peavey, Aria, Samson, Jay Turser, Tascam and Roland.<br />

A Super Night<br />

<strong>Music</strong> and the Super Bowl<br />

have always gone hand-in-hand.<br />

One needs to look no further<br />

than the halftime show this year.<br />

But the connection between an<br />

independent music instrument<br />

retailer and the Super Bowl is<br />

much more distant. Until the<br />

Super Bowl on Feb. 7, that is. One<br />

of the commercials during the<br />

New Orleans Saints 31-17 victory<br />

against the Indianapolis Colts<br />

featured an independent retailer:<br />

Bob Turner, owner of Phoenix’s<br />

Bizarre Guitar and Drum Store.<br />

Turner was part of Miller Brewing<br />

Co.’s “The Little Guys on the Big<br />

Game,” a promotion highlighting<br />

how small businesses are dealing<br />

with the recession. Turner told the<br />

Arizona Republic he received an<br />

unsolicited call in late November<br />

telling him he could perhaps be in<br />

a Super Bowl commercial. Turner<br />

understandably thought it was a<br />

prank, or worse, someone trying to<br />

steal his identity. It was no joke. “It<br />

was like being struck by lightning,”<br />

Turner said, when he described<br />

realizing the promotion was not a<br />

scam. “I felt like going out and getting<br />

lottery tickets.”<br />

Miller Brewing identified<br />

Turner’s store from the Internet.<br />

The company then sent Turner a<br />

camera to film a video about the<br />

store and was drawn by his engaging,<br />

down-to-earth personality. “He<br />

came across as a guy who started<br />

his own business and worked his<br />

way up,” Joe Abegg, national brand<br />

manager for Miller High Life, told<br />

the newspaper. “It was all about his<br />

non-pretentious, no-BS attitude, and<br />

that fits our brand values.”<br />

Turner and three other small<br />

business owners were flown to Los<br />

Angeles in January to film the commercial,<br />

which ran for 30 seconds<br />

during the Super Bowl. “The whole<br />

thing about this commercial, it’s<br />

giving (the stage) back to the little<br />

guy,” Turner told the Arizona Republic.<br />

“They’re sick of Budweiser<br />

spending all that money on talking<br />

horses and dogs.”<br />

The Super Bowl was the<br />

highest-rated television show in<br />

history.<br />

12 April 2010

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