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Choice, The Magazine of Professional Coaching

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Reproduced with the permission <strong>of</strong> choice <strong>Magazine</strong>, www.choice-online.com<br />

as their topic <strong>of</strong> interest.<br />

So why the crazy agenda to provide<br />

ethics training to all ICF members<br />

(almost 17,000 in case you’re wondering)?<br />

<strong>The</strong> answer has much to do with<br />

ICF’s past as it does with its future.<br />

Since it first came into existence in<br />

1995, ICF’s membership has grown<br />

exponentially. Original counts range<br />

from 50-200, then in year five there<br />

“<strong>The</strong> ethics training<br />

program is intended<br />

to highlight things<br />

you may not realize<br />

you needed to know.”<br />

were about 2,000 members, in year<br />

10 around 8,000 members and now in<br />

our 15th year there are almost 17,000<br />

members from 90 countries. Complaints<br />

started coming into the ICF in<br />

2001 as the process for the Ethical<br />

Conduct Review was being organized<br />

and finally approved by the Board in<br />

2002; we now stand at a total <strong>of</strong> 28<br />

complaints (a small number that takes<br />

up many volunteer hours).<br />

Most <strong>of</strong> the complaints have come<br />

from North America and whether that<br />

is because we are litigious by nature<br />

or just more aware <strong>of</strong> the ECR process<br />

is hard for me to say; it’s probably a<br />

combination <strong>of</strong> the two. Here’s what<br />

I’ve heard researching for this article:<br />

• More coaches are now aware <strong>of</strong><br />

their rights, responsibilities and possible<br />

courses <strong>of</strong> intervention, so coachto-coach<br />

complaints are on the rise.<br />

• Many people outside North America<br />

are not as familiar with the process<br />

“Building coaching partnerships that are<br />

based on integrity is a basic foundation <strong>of</strong><br />

pr<strong>of</strong>essionalism.”<br />

and so do not utilize it as <strong>of</strong>ten.<br />

• Coaches not fully aware <strong>of</strong> what<br />

they need to know in order to protect<br />

themselves now find themselves facing<br />

a complaint allegation.<br />

• Personally, I’d add the numbers factor.<br />

As membership grows globally, it is<br />

natural that people should reach out to<br />

our organization to intervene on their<br />

behalf and provide remedies; after all,<br />

we are a self-regulating pr<strong>of</strong>ession.<br />

All <strong>of</strong> these statements point me in<br />

the same direction: the number <strong>of</strong> complaints<br />

will continue to increase. That<br />

said, we should not just sit back and let<br />

the numbers dictate the direction we’re<br />

going in. We should be proactive in living<br />

to our aspirational goals <strong>of</strong> doing good<br />

and helping to create a better world;<br />

hence the ambitious agenda to provide<br />

training to all.<br />

Building coaching partnerships that<br />

are based on integrity is a basic foundation<br />

<strong>of</strong> pr<strong>of</strong>essionalism. Ethics isn’t<br />

law; it’s a choice, but choice can only<br />

guide you in the realms you know. For<br />

the realms you don’t know, there’s the<br />

code. It guides you into unknown territory.<br />

For example, the code says you<br />

must have clear agreements with your<br />

clients and sponsors but never specifies<br />

that it has to be in writing; so is a<br />

verbal agreement good enough? Well,<br />

yes, until things go bad and then only<br />

what’s been written on paper can clarify<br />

a “he said, she said” scenario. So<br />

although the code doesn’t specify that<br />

agreements HAVE to be in writing, the<br />

training program will make that perfectly<br />

clear … for your protection, it should<br />

be in writing. <strong>The</strong>re are lots <strong>of</strong> other<br />

goodies in there for you to discover.<br />

<strong>The</strong> Ethics Education program is out<br />

there – for YOU! So you can be a better<br />

coach and help keep the number <strong>of</strong> com-<br />

VOLUME 8 NUMBER 2<br />

industry<br />

news<br />

plaints down the right way. <strong>The</strong> program is<br />

packed with important information; it’s<br />

interactive, fun, and vital for your coaching.<br />

That’s it! That’s my pitch. Email your<br />

chapter leader and find out when training<br />

is coming your way; find out what<br />

you don’t know. I don’t just mean newbie<br />

coaches; I mean you experienced<br />

MCCs as well (yes, there really were<br />

some <strong>of</strong> you who didn’t know what you<br />

needed to know – that’s what the program<br />

is for). And if, after you’ve attended<br />

the training, you think it’s been<br />

worthless, call me. I want to hear your<br />

comments.<br />

As always, the Ethics committee values<br />

your feedback and welcomes any<br />

comments or questions you may have<br />

(email icfethics@coachfederation.org).<br />

For now, happy learning! •<br />

ICF Latin American<br />

<strong>Coaching</strong> Conference 2010<br />

July 15-17, 2010<br />

Lima, Peru<br />

www.icfperu.org<br />

ICF Asia Pacific <strong>Coaching</strong><br />

Conference 2010<br />

September 1-3, 2010<br />

Singapore<br />

www.apcc2010.com<br />

2010 ICF Annual<br />

International Conference<br />

October 27-30, 2010<br />

Fort Worth Convention Center,<br />

Fort Worth, Texas, USA<br />

www.coachfederation.org<br />

2011 ICF Annual International<br />

Conference<br />

December 7-10, 2011<br />

Mandalay Bay,<br />

Las Vegas, Nevada, USA<br />

www.coachfederation.org<br />

49<br />

Reproduced with the permission <strong>of</strong> choice <strong>Magazine</strong>, Save <strong>The</strong>se Dates! www.choice-online.com

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