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Contents - Equity Bank Group

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Ceo’s Statement continuedincrease its outreach, with a footprint of over1,000 channels and outlets nationwide easingcustomers’ access to various services andproducts.To better serve our customers, the bankinghours were extended to between 8.00 am to4.30pm on weekdays and 8.00am to 12.00pmon all Saturdays.Business DevelopmentDuring the year, as part of our continuouseffort to deliver innovative financial servicesto our customers, we launched new productsand services which include; “Cash Back”;“Fanikisha”, and “Hekima Milele”. The “CashBack” product allows customers to use theirATM cards to pay for their shopping and at thesame time withdraw cash from retail storesand petrol stations. We continue to roll outthe service to more outlets increasing ouravailability and accessibility.In recognition of the pivotal role that womenplay in our society, we launched “Fanikisha”loan products marketed as; Shaba, Imara,Fedha, Dhahabu, Almasi and Platini. These allinclusiveproducts target women in business,enabling them to access affordable loans fromKshs1, 000 to over Kshs10 million.“Hekima Milele” is a mortgage and investmentproduct developed as a result of the strategiccollaboration between Housing Finance (HF),British-American Insurance Company (Kenya)Limited (BAICL) and the <strong>Bank</strong>, leveragingon the competitive advantages of the threeinstitutions.Agriculture forms the back bone of oureconomy. As a bank we have special ties withthe agricultural sector as we owe our existenceto it. To ensure that farming is commercialised,the bank launched Kilimo Biashara,(commercialising agriculture) and WarehouseReceipt System aimed at economicallysupporting players in the agricultural sector.Uvuvi Biashara (commercialising fishing) willtarget the fisheries sector. These productsprovide affordable credit facilities to farmersand fishermen.I am also proud to report that during thelatter part of the year, we obtained principlemembership to VISA (the largest internationalcard association). This is another majormilestone for the <strong>Bank</strong>, as it has enabled thebank to issue VISA cards and to use our ATMsand Points Of Sale (POS) to acquire VISAtransactions. This will enable our customers totransact anywhere in the world.Staff DevelopmentThe <strong>Bank</strong> continued with its aggressive staffcapacity building through hiring of new staffwith specialised skills and competenciesas well as staff training and development.The <strong>Bank</strong> continued with its very successfulleadership development program which sawa number of staff attend training at HarvardBusiness School, IESE Business School inSpain, Strathmore Business School andBoulder Microfinance Leadership Program.The organisational culture that values peopleand supports business, grounded on corevalues of Professionalism, Integrity, Creativity,Teamwork, Unity of purpose, respect anddedication to customer delight and effectivecorporate governance continue to bestrengthened.Future OutlookThe year 2008 started on a low note dueto the post election crisis that impacted onour business momentum. However we arepleased to note there was no physical damageto any of our business premises and all ourstaff are safe. We have undertaken a review ofthe impact of the crisis on our business and donot expect any material impact. Despite this,we are optimistic that we will achieve our settargets for the year 2008. The critical successfactors for our business which include, people,systems and products are well grounded toassure resilience.Looking into the future, we intend to continuewith the planned expansion strategy toincrease our presence nationwide and withinthe East African region. To support the growthstrategy, the <strong>Bank</strong> will continue to invest intechnology optimization to meet the newmarket needs and challenges. In addition, thebank will continue to invest in the requisiteinternal capacity in terms of human capitalto effectively deliver products and services tomanage the <strong>Bank</strong> into the future.ConclusionI take this opportunity to thank the Board,our customers, staff, development partners,shareholders and other stakeholders who havecontributed toward these great achievements.I am confident that the <strong>Bank</strong> is adequatelypositioned for the next phase of growth andexpansion both locally and in the region inline with our vision “To be the preferred Micro-Finance services provider contributing to theeconomic prosperity of Africa….”Thank you.Dr. James Mwangi, MBSChief Executive Officer and ManagingDirector.122007 Annual Report and Financial Statements

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