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CONFERENCE PREVIEW - Predictive Analytics World

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Full Agenda11:05-11:25aml Track 1: Crowdsourcing <strong>Predictive</strong> <strong>Analytics</strong>Case Study: WikipediaSolving the Last Mile: FocusingGlobal Intelligence on Your DataAs companies gather and collect more and more dataacross their organizations, the “last mile” of actionableinsights based on that data has become increasinglycrucial to success. Public contests provide a potent,rapidly expanded means to facilitate vastly betterpredictions for your companies, by accessing over 16,000leading data scientists around the world who competeto produce the best results for any given data problem.By correcting the existing mismatch between companiesneeding better predictions and data scientists wantingaccess to the most challenging problems and real worlddata, public competition proves over and over to be a“win-win-win”.Speaker: Karthik Sethuraman, Analytic Solutions, Kaggle11:30am-12:15pmSpecial Plenary SessionCase Studies: Anheuser-Busch, Dept.Homeland Security, & US PostalService Office of Inspector GeneralBecoming an Ace with a Robot asyour WingmanHumans and computers have strengths that are morecomplementary than alike – to the point where asophisticated algorithm may be the best “2nd person”to put on a complex task. By contrasting natural andartificial intelligence we will explore how to optimize theman/machine partnership.Speaker: John Elder, CEO & Founder, Elder Research, Inc.12:15-12:20pmGold Sponsor Presentation12:20-12:40pmLightning Round of 2-MinuteSponsor Presentations12:40-1:40pmBirds of a Feather Lunch / Exhibits1:40-2:25pmSpecial Plenary Session - ConsumerApplicationsIdentity Wars: The Battle to ControlPersonal DataPersonal data is the doppelganger of the consumer,her very identity as a commercial being. Open thefloodgates, as most of the vast quantities of enterprisedata generated each day is - one way or another –personal; data that’s transactional, social, local, mobileand on and on.As the leading players jockey for position, control is thename of the game, and the stakes couldn’t be higher.We are early in the process of establishing a consumeridentity ecosystem, standing on the cusp of majordevelopments. New paradigms will be established andastounding enterprise power stands to be gained. Doesanyone own consumer identity data? What precisely does“ownership” of personal data mean? In any case, theobjective is not to own the transaction but to control thedata it generates. Facebook and Google are central, butdozens of established enterprises and innovative startupsare in the game.In this special plenary session, Dr. Andreas Weigend willilluminate where identity data is, where it’s going, andhow to leverage it.Speaker: Andreas Weigend, weigend.com, Former ChiefScientist, Amazon.com2:25-2:35pmPlatinum Sponsor Presentation© 2012 Rising Media, Inc. 9 www.predictiveanalyticsworld.com/sanfrancisco/2012

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