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CONFERENCE PREVIEW - Predictive Analytics World

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Agenda Overview3:40-4:00pmTrack 1: All LevelsInsuranceCase Study: Broadspire lThe First 24 Hours: Understanding New ClaimsGary Anderberg, Broadspire,Bangalore Gunashakar, Broadspire &Sergo Grigalashvili, Crawford & CompanyTrack 2: Expert/PractitionersSponsored LabLab Session: Live Topical Demo s4:00-4:35pmBreaks / Exhibits4:35-4:55pm5:00-5:20pm5:25-5:45pm5:50-6:10pmEconometric IndicatorsCase Study: LinkedIn lEconometric Applications & ExtractingEconomic Insights from the LinkedIn DatasetScott Nicholson, LinkedInForecastingCase Study: Wells Fargo Securities lMacroeconomic Forecasting, Consensus &Individual Forecaster: A Real-Time ApproachAzhar Iqbal, Wells Fargo SecuritiesSocial DataCase Study: Social Media Research Foundation lCrowd Photography for Social MediaMarc Smith, Social Media Research FoundationSocial DataCase Study: Real-world examples inFinancial Services, Emergency Response lExploring Social Data: Use Cases forReal-<strong>World</strong> ApplicationChris Moody, GnipUplift ModelingCase Study: Market Share Partners sResponse Modeling is the Wrong Modeling:Maximize Impact With Uplift ModelingKim Larsen, Market Share PartnersBehavior-Based AdvertisingCase Study: Yahoo! sHow to Get the Exact Same OnlineDisplay Advertising Results withOnly 55% of the SpendingLiwei Ma, Big Fish GamesBehavior-Based AdvertisingCase Study: CompassLabs sPrediction and Optimization Modelsfor Online Display AdvertisingMahesh Kumar, Tiger <strong>Analytics</strong>Behavior-Based AdvertisingCase Study: Interclick Data sData, Data Everywhere: Navigating theDigital Ecosystem with <strong>Predictive</strong> <strong>Analytics</strong>Yuan Ren, Interclick6:10-7:30pmReception / ExhibitsReception Sponsored by:7:30-10:00pm Bay Area SAS Users Group Meeting useR Group Meeting© 2012 Rising Media, Inc. 4 www.predictiveanalyticsworld.com/sanfrancisco/2012

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