KGI Graphic Standards Manual - Keck Graduate Institute

NomenclatureKeck Graduate InstituteGraphic Standards Manual 5Signature File Format UsageWhat file format do I need?epsUse the eps format for lithographic printing and other uses which demand resolutionindependent graphics. Quality of vector art does not degrade, regardless of size.External vendors often request graphics in eps format.eps: encapsulated postscripttiffUse the tif format for documents and small projects produced in-house: i.e. letters,memos, and informal invitations.tiff: tagged image file formatjpegUse the jpg format for Web and email. The jpeg format is the most common formatfor photographic images on the Web. Quality degrades at sizes greater than 100%.jpeg: Joint Photographic Experts GroupgifUse the gif format for Web and email. The gif format is most commonly used in simpleanimations. Quality degrades at sizes greater than 100%.gif: Graphics Interchange FormatpngUse the png format for Web and email. PNG is the successor to gif for single images(no animation) demanding color fidelity. Quality degrades at sizes greater than 100%.png: portable network graphics