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Innovation-in-Europes-Cities_Bloomberg-Mayors-Challenge1

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York, United K<strong>in</strong>gdomYork believes a lack of <strong>in</strong>volvement and mistrustof local government stems from residents’perceptions that they are not empowered topartake <strong>in</strong> address<strong>in</strong>g the issues faced by thecity. GeniUS! Right to Solve proposes to addressthis by enabl<strong>in</strong>g citizens to play a pro-activerole <strong>in</strong> identify<strong>in</strong>g and solv<strong>in</strong>g city problems.Procurement would also be opened up, allow<strong>in</strong>gcitizens to co-create solutions. Tra<strong>in</strong><strong>in</strong>g wouldfurther <strong>in</strong>crease the potential for citizens toengage with the platform and the government.Austerity measures have significantly reducedthe council’s budget, <strong>in</strong>creas<strong>in</strong>g the challenge off<strong>in</strong>anc<strong>in</strong>g city projects. Apart from facilitat<strong>in</strong>g amore direct council-citizen relationship to reversedependency, this scheme aims to speed up andreduce the cost of procurement.Brno, Czech RepublicBrno wants to <strong>in</strong>crease real and perceivedsafety levels <strong>in</strong> its large-scale hous<strong>in</strong>g estates bytransform<strong>in</strong>g their role to promote social cohesionand <strong>in</strong>clusivity of neighbourhoods across thecity. This bottom-up crime prevention approach isdesigned to tra<strong>in</strong> local residents liv<strong>in</strong>g on at-riskestates, extend<strong>in</strong>g community polic<strong>in</strong>g <strong>in</strong>itiativesfound elsewhere. Systematically tra<strong>in</strong><strong>in</strong>gconcierges who are already embedded <strong>in</strong> localcommunities to more capably respond to andmanage risks sets up the opportunity for this SafeAddress programme to rebrand the community <strong>in</strong>a way that could result <strong>in</strong> a decrease <strong>in</strong> <strong>in</strong>surancepremiums while <strong>in</strong>creas<strong>in</strong>g the desirability ofthe area. Concierges who are familiar withthe neighbourhood are more likely to properly<strong>in</strong>terpret risk, <strong>in</strong>creas<strong>in</strong>g their effectiveness.Five Core ThemesSofia, BulgariaThe city government of Sofia is keen to br<strong>in</strong>gcolour and beauty to the large-scale post-World War II residential blocks that def<strong>in</strong>e itspoor quality public spaces. DIY Sofia wouldencourage residents to take ownership of theseefforts by mobilis<strong>in</strong>g them to identify need andthen to improve areas. Use of a van equippedwith tools for the community to use to implementcivic beautification projects would be supportedby access to artists and experts. The <strong>in</strong>novationaims to affect how people relate to their spacesand to each other, reduc<strong>in</strong>g urban isolation,<strong>in</strong>creas<strong>in</strong>g communication and trust betweenresidents and the municipality, and improv<strong>in</strong>g theurban environment for the community. This wouldbe achieved partly by collaborat<strong>in</strong>g with exist<strong>in</strong>glocal <strong>in</strong>itiatives, like neighbourhood associationsand community centres, and by us<strong>in</strong>g events toredef<strong>in</strong>e public space.25

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