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engineering, AUTOSAR - Automotive Industries

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intro<br />

One of the many joys of editing <strong>Automotive</strong> <strong>Industries</strong> is<br />

sitting down and writing this column once all the copy is<br />

in, has been checked, and we are about to print. It is only<br />

at this point that the character and theme of the edition becomes<br />

apparent.<br />

Reading through the copy in this edition, I was struck by how<br />

complex the motor vehicle has become. At the customer end, mechanics<br />

have to also be software technicians in order to keep the<br />

vehicles on the road, while at the front end, vehicle designers are<br />

faced with the challenges of converging streams of information<br />

technology. Seems to me it was not that long ago that it was only<br />

computer geeks and journalists who spoke about the meeting of<br />

the metaphysical in the form of data with the physical in the form<br />

of human beings or machines.<br />

Wonderful stuff if you are a designer. The borders are being<br />

expanded all the time, and not only in the design<br />

of the vehicle. Propulsion is fast moving from fossil<br />

fuels to electric power (ok, often generated by<br />

fossil fuels) to the perhaps more interesting<br />

biofuels – we are now talking about second,<br />

Editor, Ed Richardson<br />

third and fourth-generation biofuels, none of<br />

which are based on food crops.<br />

Whatever powers the vehicles, the challenge<br />

is to make them more power efficient,<br />

safer, and recyclable – combined with the equivalent<br />

of a home theatre system and more thrown in for<br />

good measure. Good news - if you are the proud owner of<br />

a new car in a post-industrial society where the roads are paved,<br />

the potholes filled in (mostly, anyway), and there is a friendly roadside<br />

support team which can reconfigure and reboot the software<br />

under an hour away. Oh, and you replace your vehicle every five<br />

years or so, before the electronics frizzle up and die.<br />

Not so great if you are in the majority, where roads are awful,<br />

fuel iffy, technicians scarce, and your vehicle is expected to<br />

Need to design<br />

for two worlds<br />

last 14 years or more. I am writing from South Africa – a pretty<br />

advanced third-world country. Let’s start with the basics. We do<br />

not have the new-generation fuels needed by the latest engines.<br />

Even if we do start importing or refining the fuels in the future,<br />

there is no guarantee that they will be available throughout the<br />

country, or that fuel stations in our neighboring states will be able<br />

to offer them – severely limiting the range of the new vehicle.<br />

As readers know, fuels in places like India, China and parts of<br />

South America are even more suspect. Simply put, many of the<br />

latest-generation “world” engines will break if they do not have<br />

the right fuel.<br />

Which brings us to the very real challenge of keeping the vehicles<br />

going. Having travelled extensively in Southern Africa over the past<br />

year or so, I know that franchised dealers and modern workshops<br />

are few and far between. There is no reason to suspect<br />

that the situation is any different in the rural areas of<br />

Brazil, Argentina, Mexico, Paraguay, India, China,<br />

Vietnam or Russia – all of which represent major<br />

existing or potential markets.<br />

Indian, Chinese and to some extent Korean<br />

OEMs have recognized the need for<br />

two streams of technology – one for the<br />

post-industrial world, and the other for<br />

developing nations. That is not to say we<br />

have to go back to a flat four carburetorfed<br />

Kent engine and minimal electronics.<br />

We motorists in the developing world<br />

want safety, comfort and fuel efficiency as<br />

much as those on the paved roads of Europe<br />

or the United States.<br />

We will buy vehicles which offer that and the<br />

lowest running costs – as measured by the overall<br />

cost of ownership, which includes the speed with<br />

which a vehicle can be repaired and put back on the road.<br />

Competitively-prices spares, components designed to be fixed<br />

rather than replaced, and ease of maintenance are all part of the<br />

equation. To that must be added clearance from the bottom of<br />

the vehicle to the ground – to cope with inevitable corrugated and<br />

untarred roads. Western OEMs, which are powering themselves<br />

out of one of their biggest crises to date, could be left in the dust<br />

if they ignore the needs of the new markets. AI<br />

AUTOMOTIVE INDUSTRIES and Rutgers, the State University of New Jersey, have put<br />

together a digital library of back issues of AI from the early 1900’s (high res and low res) of<br />

approximately 230,000 images of the print publication. This archive, which documents the<br />

birth of the auto industry to the present, is available to AI subscribers.<br />

Go to AI’s homepage www.ai.com and click on the “AI Library” link or visit<br />

www.ai-online.com/100YearLibrary<br />

6 to read full version of AI stories go to www.ai-online.com

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