Corporate Social Responsibility Report 2011 - Roto Smeets Group

etc. Every employee who works with a PC can access Infonet. Thosewhose function does not offer them a permanent workspace canaccess the Infonet from their home internet account.On 18 October 2011 the shareholders were the guests of MediaPartnersGroup, where they received a presentation of the subsidiary’score activities.Supervisory BoardIn 2011 the full Supervisory Board met ten times. Discussionsincluded staff performance, an extensive discussion of the routetaken to reframe corporate strategy, and the operational changes,including consequences for the personnel.Clients and prospective clientsSince the members of the Roto Smeets target group are welldefined and very specific, they are regularly visited by the RotoSmeets sales force, which allows them to make their wishes anddemands known.The Supervisory Board has followed this process very closely,discussing the impact on local management in local plant meetings.The Supervisory Board views these experiences positively.In April Roto Smeets organised a lecture for business contactsand prospective customers on the added value of print during theconference ‘Bladen in de Balie’ [Magazines in the Balie].A delegation of the Supervisory Board attended seven meetingbetween the Chairman and the COR in 2011. In December 2011, thelast such meeting, it was decided to cut the frequency with whichan external director attended these meetings, in view of the timepressure. Instead, from 2012 one or two tripartite meetings will beheld annually, dealing with one or more strategic themes.All internal employee communications were also sent to theSupervisory Board.More information can be found in the Supervisory Board’s Report inthe Financial Report.Works Councils, Central Works Council (OR, COR)The COR met ten times in 2011 for internal discussions, and seventimes with the Chairman.A meeting was held in January between the representatives of allRoto Smeets Group operating units and management to discussemployment conditions and policy. In September, in a ‘mirrorconference, with participants of management and works councilsof the companies, the results of the inventory and the ideas of theproject “Breathing space” where discussed. Feasibility, applicabilityand practicability where the main topics of conversation. Acomplete list of the topics in 2011 as well as other information canbe found in the COR’s Report on p. 10 of this report.External target groupsShareholdersThe General Shareholders’ Meeting was held on 11 May 2011. Besidesthe usual items on the agenda, a vote on the appointment of Drs.J.H.M. Rijper as a new external director was put to the meeting.On 25 May 2011 the shareholders were heard on the resolution toterminate the employment of a member of the Management Board,Ir. B.J.W. van der Heijden.The foreign sales offices organise themed meetings for theircustomers. In 2011 they dealt specifically with environmentaltopics, such as the way Roto Smeets Group operating companiesprocess their waste.The Senefelder Misset sales force also has frequent personalcontacts, but the target group they serve is far broader, so theyalso utilise different media. In the course of 2011 Senefelder Missetsent four issues of their business relations magazine “Imprintant”to business contacts (print run approx. 3,100 copies).A large seminar was organised at the end of March for some 300participants, and two workshops were held in November 2011(approx. 40 participants).Besides these events, Senefelder Misset manned a stand at in theNational Publishing Day 2011 and the VM Communications Congress2010. Finally, the advertising campaign “Zorgeloos [Carefree]…Senefelder Misset” was run throughout the year in the trademagazine “Mediafacts” and “VM”.The news from Roto Smeets GrafiServices is presented to businesscontacts via a digital newsletter, which also contains special offers.A mailing was also done, explaining the various uses of dispersionlacquer.The Roto Smeets GrafiServices performance is measured usingthe Business Monitor Tool. This inquiry allows customers to sharetheir experiences of the Roto Smeets GrafiServices services andproducts.Contacts between MediaPartners and their clients / prospectiveclients are mostly personal, which is possible because theMediaPartners target group is a compact one. MediaPartnersGroup held a successful seminar for clients, actual and potential,as well as their own employees in the Cobra Museum, Amstelveen.Well-known speakers shared their experience on the future ofcontent marketing. The contacts also receive digital newslettersRoto Smeets Group 2011 CSR 7