Ford's full FHR report - Rapid Ratings

Section 4: The Deeper Dive: What We Like, What We Don't Like
In this section, we take a closer look at Ford Motor Co, pinpointing current areas of notable strength and weakness in relation
to past performance and in relation to other sector participants. The Sector Leaders and Sector Laggards indicate the
performance of companies in the top and bottom tenth percentile of the sector for that performance measure.
What We Like
Debt Service Management (90): Indicating the company's ability to make interest and principal payments, this score suggests
an exceedingly strong debt servicing capability. Ford Motor Co's performance has remained unchanged from the prior year.
Figure 4: Ford Motor Co's Debt Service Management Performance Score over time and Sector Measures for the YE 2011
period
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FHR Report
Ford Motor Co, February 24, 2012
Overall Profitability (72): This score considers a wide variety of profitability measures, such as gross profitability, EBIT and
others relative to revenues and several balance sheet items. Ford Motor Co outperformed 72% of its global reference set over
the last 12 months ending December 31, 2011. This represents a strong improvement over the prior year.
Figure 5: Ford Motor Co's Overall Profitability Performance Score over time and Sector Measures for the YE 2011 period
Performance Score
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F Sector Average
Sector Leaders Sector Laggards
F Sector Average
Sector Leaders Sector Laggards