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2nd ANNUAL EVENT25th-26thSeptember 2013Thistle Marble Arch, Central LondonSPEAKERSDAY 1WORKSHOPACHIEVING COMPETITIVE DIFFERENTIATIONAND ROI WITH NEXT GENERATION WIFITECHNOLOGIESRepresenting the Complete WiFi EcosystemMulti speaker businessmodel and technologystreams30+ Operator CaseStudiesExtended networkingbreaks and large scaleexhibitionIn partnership with theWi-Fi AllianceRetail and transportuser case studiesNEW FOR 2013Focus on WiFi RoamingFree Wi-Fi and SocialWi-Fi business modelsLive event survey – haveyour say and take partin a live interactiveindustry survey to findout what the industryreally thinks of thefuture for WifiEvening networkingflight on the London EyeDAY 2NETWORKINGEVENT GUIDE SPONSORBRONZE SPONSORBADGE & LANYARDSPONSORWIFI SPONSORGLOBAL HOTSPOTOPERATOR PARTNEROFFICIAL OPERATORPARTNER:INDUSTRYPARTNER:SHOWCASEWWW.WIFIWORLDSUMMIT.COMVENUE & SERIES


WHO WILL ATTEND?50= 5 AttendeesIndustryExpertSpeakersNetworkingopportunitiesLearning &KnowledgesharingA Truly Global EventWestern EuropeUKEastern EuropeNorth AmericaSouth AmericaAfricaMiddle EastAsiaWhole Ecosystem represented:Operator20%6%14%24% 13%6%7%“Very interestingtwo days with highlevel of executivesin the WiFi world.”Jonas Trunk, CEO, LinktelTele<strong>com</strong>unicacoes do Brasil12%55% Director Level or above:ThoughtleadershipSuppliers - 32%Analyst / Consultant - 6%52%Debates &discussionDevice Manufacturer - 5%Government / regulators - 4%CEO / VP / COO /CTO................................... 29%Director / Head of......... 26%Manager............................22%Engineer / Architect.......10%Analyst / Journalist...........5%BusinessDevelopment.....................3%Sales & Marketing.............3%Other....................................2%OPERATORS THAT ATTENDED THE WIFI WORLD SUMMIT 2012:• Always On• Belga<strong>com</strong>• British Sky Broadcasting• BSNL• Cogeco• Daimler Finland Oy• Deutsche Tele<strong>com</strong> AG• Fon Wireless• France Citevision• GlobalConnect AS• Go Free Net• Indosat PT• Karyan Information &Tele<strong>com</strong>municationTech Co• KPN• Linktel Tele<strong>com</strong>unicacoesdo Brasil• Mikkelin Puhelin Oyj• MobiNet Tele<strong>com</strong>• Nomad Digital• O2 Wifi• Oi WiFi• Ono• Orange• O-Zone• PT TelekomunikasiIndonesia• PUNTONET S.A• QA• Qatar Tele<strong>com</strong>• SIA Lattele<strong>com</strong>• Sri Lanka Tele<strong>com</strong>• Swiss<strong>com</strong>• Turk Tele<strong>com</strong>• Tele<strong>com</strong> Italia• Teledata deMozambique• Telekom Slovenije• Telkom Indonesia• Transit Wireless• Virgin Media• Vodafone RoamingServices• Wataniya Mobile• Zain• Ziggo• ZON TV CaboWWW.WIFIWORLDSUMMIT.COM


Network with the Leaders of the Wi-Fi IndustryANDY KINGCEOBlue Butterfly Digital, UKPEADAR GORMLEYCEOMy Place MediaJASBIR SINGHCo-FounderWaveSpot, USALUIS MANUEL CALVO DÍEZChief Operations OfficerGowexGAVIN FRANKSManaging DirectorO2 WifiPETER HASECEOWi<strong>com</strong>s, UKEVAN KAPLANPresident and CEOiPass, USAVINCE RUSSELLManaging DirectorThe Cloud at BSkyBEDGAR FIGUEROACEOWi-Fi AllianceBJORN SMEDMANCEOAnyfi NetworksDIMITRIS MAVRAKISPrincipal Analyst, NetworksInforma Tele<strong>com</strong>s & MediaGAVIN WHEELDONCEOSo Purple WifiALEX LORETTEMarketing Director SMEBelga<strong>com</strong>MIKE ROBERTSPrincipal Analyst & Head of AmericasInforma Tele<strong>com</strong>s & MediaPHILIP KENDALLDirector - Wireless Operator StrategiesStrategy AnalyticsSTEPHEN MCCANNStandards ManagerBlackBerry and IEEE 802.11BJORN THORNGRENVP of International MarketsBoingo WirelessADRIEN PITRATHead of UsabilityBouygues Tele<strong>com</strong>CHRISTIAN WOLLNERHead of Product Management MobileSolutions, Deutsche TelekomAXEL DIEHLHead of Mobile DataDeutsche Telekom, GermanySTEPHAN KEUNEKEHead of M2M Business SupportDeutsche TelekomGRAHAM COVEDirector of Wi-FiEESTEVE LIVINGSTONSenior Vice PresidentIpassJAY SAWCommercial DirectorNomad DigitalBOBBY SARINCEOOzone NetworksJEAN-SÉBASTIEN BEDOStrategic AdvisorOrangeSIMON SAUNDERSDirector, TechnologyReal WirelessSTEVEN GLAPASenior Director of Product and CarrierMarketingRuckus WirelessADNAN SALKICPrincipal Consultant Network Planning andPerformanceSaudi Tele<strong>com</strong> CompanyGUNADI HANTOROManager Access TechnologyDeployment PlanTelkom IndonesiaOKI WIRANTOSenior Manager for BizPlan & InfrastructureDevelopment, Telkom IndonesiaCAMILLO CARLINIWireless Devices Innovation PMTele<strong>com</strong> ItaliaJURE SODJADevelopment EngineerTelekom SlovenijeRUDOLF SUŠNIKSenior Network ArchitectTelekom SlovenijeSAMI SUSIAHOHead of Edge TechnologiesThe Cloud - BSkyBJAMES TAGGChief Technology OfficerTruphoneSPEAKERSÁLVARO PRIETOHead of Business DevelopmentFonSTEPHANE GUINDOLETProject and Development ManagerSFRJON JAMESExecutive Director, BroadbandVirgin MediaGIOVANNI GUERRIPresidentGuglielmoSHADI MAHASSELProgram ManagerSkypeAUGUSTO FILIPE REISSenior Manager, Product MarketingZONJOIN THE DEBATE ON TWITTER! @wirelessnetnews #WifiWorld


AGENDA AT A GLANCE:DAY 1: 25TH SEPTEMBER 2013 DAY 2: 26TH SEPTEMBER 2013MORNING PLENARY:• Wi-Fi evolution, opportunities and business models• The state of the public Wi-Fi market in 2013• Developing partnerships• Achieving <strong>com</strong>petitive differentiation• Integrating Wi-Fi into a mobile broadband strategySTREAM A:Wi-Fi Business Models• Public Wi-Fi: How to gain a small businessfootprint• International Wi-Fi deployment casestudies• Building Wi-Fi into the broadband package• Understanding user expectations of Wi-Fi• Creating a <strong>com</strong>mercial value proposition• Evaluating the revenue potential of Wi-FiadvertisingINNOVATION ACCELERATOR SESSION:The leading independent Wi-Fi <strong>com</strong>panies are invited to take the stage to delivera series of 3 minute elevator pitches, presented to the full conference audienceand <strong>com</strong>mented on and scored by an independent panel of judges.STREAM B: Next GenerationWi-Fi Network Technologies• NGH Next Generation hotspots / Passpoint/ Hotspot 2.0• Next generation hotspot standardisation:creating a quality user experience• SIM Authentication• Gigabit Wi-Fi & 802.11• Interworking with external networks, 3Gand 4G• VoWi-Fi• Improving policy control to facilitate Wi-Fiinteroperability and integration18.05 CLOSE OF DAY ONE & NETWORKINGFLIGHT ON THE LONDON EYEANALYST BREAKFAST BRIEFINGS:Ask the experts in-depth questions at the interactive roundtable breakfast briefings,topics to be addressed include:1. Next Generation Hotspots2. Wi-Fi pricing models3. Wi-Fi roaming4. Wi-Fi offload5. Wi-Fi <strong>com</strong>petitivedifferentiation6. Small Cells and Wi-Fi7. Achieving heterogeneousnetworksMORNING PLENARY:• Developing an immediate and long term sustainable Wi-Fi strategy• Case Study: Successfully deploying a city wide Wi-Fi network• Connecting the Wi-Fi ecosystem: The role of mobile device manufacturers & OS vendors• Making social Wi-Fi work: finding the potential in C2C Wi-Fi marketing• Examining the <strong>com</strong>mercial viability of free public Wi-Fi business modelsSTREAM C: New business models:Enterprise, retail, transit, public access• Retail Wi-Fi: A series of innovative businessmodel case studies• Making the business case for offering Wi-Fi asa value add in the retail sector• Building an insightful Wi-Fi analytics platform• Outlining the business model and deploymentof Free Skype Wi-Fi• Examining the ‘taoptoWifi’ business model• Wi-Fi in Transport• Wi-Fi connectivity on London Undergroundand transport networks17:30 CLOSE OF CONFERENCESTREAM D: Wi-Fi Roaming -A missed opportunity?• Wi-Fi roaming: opportunities andchallenges• Examining the business case and how toof launching a Wi-Fi roaming service• Next Generation Hotspot: The <strong>com</strong>mercialopportunities• Simplifying the consumer roamingexperience using Skype Wi-Fi• Wi-Fi and M2M: creating new revenueopportunitiesMEET THE TEAM:SARAH BAILEYConference ProducerEmail: sarah.bailey@informa.<strong>com</strong>CAROLINE HICKSEditorWireless Network NewsEmail: caroline.hicks@informa.<strong>com</strong>Twitter: @CHicksy_1LAUREN MENZIESHead of VIP RelationshipsEmail: lauren.menzies@informa.<strong>com</strong>MARCUS ZOLLERSenior Sales ExecutiveEmail: marcus.zoller@informa.<strong>com</strong>REASONS TO ATTEND THEWIFI WORLD SUMMIT:Innovative new case studies from those pushing theboundaries of public Wi-Fi deploymentsTailor your conference experience to your needs:mix & match from the Business stream andTechnology streamBEYOND OFFLOAD: featuring case studies from retail,transport, enterprise and social & public Wi-FiKeep up to speed on the latest start up technologieswith our Innovation AcceleratorGain a better understanding of how the WiFiecosystem fits together and where businessopportunity lies for your organisationWWW.WIFIWORLDSUMMIT.COM


PUBLIC WIFI MASTERCLASS:Assessing emerging innovation, hot trends & monetisation modelsin the broader public WiFi ecosystemRegistration: 1:00pmThis workshop will last from 1:30pm - 5:30pmTUESDAY 24TH SEPTEMBERLed by:MIKE ROBERTSPrincipal AnalystInforma Tele<strong>com</strong>s& MediaDIMITRIS MAVRAKISPrincipal AnalystInforma Tele<strong>com</strong>s& MediaWORKSHOP OBJECTIVES• Pinpoint the next waves of growth in thepublic WiFi market and the drivers andinhibitors shaping the speed and scale of thesetrends• Outline the initiatives implemented byInternet giants (Facebook, Google, Skype, etc)around public WiFi and understand the strategicdrivers underpinning such moves• Scrutinise the actual success of WiFimonetisation models and highlight what’sworking, what isn’t and why• Analyse changing consumer behaviour anduser experiences in the era of next-generationWiFi and cellular networks• Spot the next big thing: the multi-billion dollarSME market opportunity for public WiFi• Provide clear conclusions and actionablere<strong>com</strong>mendations for building a winningWiFi strategy• Identify the business models of the hot newstart-ups shaping innovation in the public WiFimarket beyond the telcoWHO WOULD BENEFIT FROM THIS WORKSHOP?1. CARRIERS:a. Wanting to track potential new <strong>com</strong>petitivethreats from an early stage and minimise therisks to their businessb. Hoping to cut through the hype tounderstand the business models that offergenuine future monetisation opportunities2. VENDORS:a. Wishing to identify new market and segmentopportunities for their products and servicesb. Wishing to build a <strong>com</strong>plete understandingof the status of the broader public WiFiecosystem, both inside and outside the telco<strong>com</strong>munity3. START-UPS, INTERNET PLAYERSa. Looking to understand the size of public WiFiopportunity and the strategies of potentialpeers, partners or suppliersb. Wishing to understand the opportunities andrisks that can build and strengthen a newbusiness case4. INVESTORS AND INNOVATION SCOUTSa. Hoping to identify the hot new trends and<strong>com</strong>panies shaping innovation in the publicWiFi marketb. Wishing to understand the risks that couldthreaten existing investments into the publicWiFi space5. VENUE OWNERSa. Seeking to understand the potential valueof WiFi to their business beyond pureconnectivityb. Keen to understand the best practiceimplemented by others from around theglobe6. ANYBODYa. Interested in understanding the trends thatwill shape the next phase of growth in thepublic WiFi marketb. Wishing to obtain market, <strong>com</strong>petitor or userinsights to feed into strategic planning andnear-term decision-makingWORKSHOPMike RobertsPrincipal AnalystInforma Tele<strong>com</strong>s & MediaMike Roberts is Principal Analyst at Informa Tele<strong>com</strong>s & Media with a focus on carrierstrategy and technology in the Americas and globally. Mike is based in the US and managesInforma’s research teams in North and Latin America. His work includes consulting for clientsand managing and producing research for Informa’s Intelligence Centres and its WorldCellular Information Service (WCIS) and World Broadband Information Service (WBIS)databases. His recent research and consulting has covered innovation & disruptionin carrier strategies for Wi-Fi, VoLTE and LTE. Mike was previously based in London,UK and has been researching and consulting in the global mobile, wireless andfixed markets for more than a decade. He regularly consults for clients, presentsat key industry events, judges industry awards and provides expert <strong>com</strong>mentaryto the press on carrier strategy and technology in the Americas and globally.Dimitris MavrakisPrincipal AnalystInforma Tele<strong>com</strong>s & MediaDimitris Mavrakis is a Principal Analyst withInforma Tele<strong>com</strong>s & Media. He is part of theNetworks team where he covers a range oftopics including Next Generation Networks, IMS,LTE, WiMAX, OFDM, core networks, networkAPIs and identifying emerging strategies for themobile business.Dimitris is also actively involved in Informa’sconsulting business and has led several projectson behalf of Tier-1 operators and key vendors.Join the evening networking flight on the London Eye


DAY 1: WEDNESDAY 25TH SEPTEMBER08.15 Registration opens08.45 Conference wel<strong>com</strong>e and speed introductionsCaroline Hicks, Research Manager & Editor,Wireless Networks, Informa Tele<strong>com</strong>s & Media08.50 Chair’s IntroductionDimitris Mavrakis, Principal Analyst, Networks atInforma Tele<strong>com</strong>s & Media09:00 ANALYST KEYNOTE: The state of the public Wi-Fimarket in 2013: Innovation, key trends and businessmodels underpinning the next wave of Wi-Fi growth• Assessing the success of public Wi-Fi monetisation modelsand highlight what’s working, what isn’t and why• Pinpointing the business models of the hot newstart-ups shaping innovation in the public Wi-Fi marketbeyond the telco• Examining M&A activity in the public Wi-Fi market andthe conclusions which can be drawnMike Roberts, Principal Analyst,Informa Tele<strong>com</strong>s & MediaKEYNOTE“Very important conference for themobile environment and future”Thomas Rambold, President & CEO, DESS Consulting09:25 OPERATOR CASE STUDY: Developing apartnership with a Wi-Fi <strong>com</strong>munity• Success factors for attractive Wi-Fi proposition• Developing a <strong>com</strong>petitive Wi-Fi service with a partner• Integrating into the operator portfolioAxel Diehl, Head of Mobile Data,Deutsche Telekom, GermanyOPERATOR09:50 OPERATOR CASE STUDY: Telco Wi-Fi strategy2013 update: Assessing partnership success andimplementation business models• Examining the evolution of a Wi-Fi business strategy• Is there a Wi-Fi business model?• Outlining plans for new data and retail Wi-Fi businessmodelsGavin Franks, Managing Director, O2 WifiOPERATORCOMPREHENSIVE AN10:15 Networking Coffee & Exhibition Visit13:00 Innovation Accelerator Session:Presenting the most excitinginnovations in the Wi-Fi space!13:30 Networking lunchChair’s IntroductionSimon Saunders, Director - Technology, Real Wireless14:30 Public Wi-Fi: How to gain a small business footprint• How can telcos work with small businesses to create asignificant public Wi-Fi footprint?• What are the unique opportunities for independent,small businesses to create value by offering publicWi-Fi? How to set-up a public Wi-Fi offering gearedtowards small businesses• Public Wi-Fi benefits for telcos, including data miningand increased revenuesÁlvaro Prieto, Head of Business Development, Fon14:55 OPERATOR CASE STUDY: International Wi-Fideployment case study: Creating, profitablecustomer centric Wi-Fi services• Outlining the business case for the O-zone Wi-Fistrategy• Highlighting key challenges and opportunities indeployment• Examining future development plansBobby Sarin, CEO, O-ZoneOPERATOR15:20 OPERATOR CASE STUDY: InternationalWi-Fi deployment case study: TelkomIndonesia’s Wi-Fi strategy• Outlining the business case for the Telkom IndonesiaWi-Fi strategy• Highlighting key challenges and opportunities indeployment• Examining future development plansOki Wiranto, Senior Manager for BizPlan &Infrastructure Development, Telkom IndonesiaOPERATORSTREAM A: Wi-Fi Business Models15:40 OPERATOR CASE STUDY: Wi-Fi as part of themobile broadband customer experience• Building Wi-Fi into an overall broadband package• Using Wi-Fi to boost in building coverage• Addressing challenge of creating a seamlessbroadband experience- Heterogeneous access points management- User experience simplificationJean-Sébastien Bedo, Strategic advisorOrangeOPERATOR16:05 Networking Coffee & Exhibition Visit16:50 OPERATOR CASE STUDY: Understanding andmeeting user expectations of Wi-Fi• Outlining users understanding of Wi-Fi - downloadspeed and data caps• Quantifying users health and usability concerns• Is Wi-Fi always the best at home?• Consumers password and security concernsAdrien Pitrat, Head of UsabilityBouygues Tele<strong>com</strong>OPERATOR17:20 OPERATOR CASE STUDY: International Wi-Fideployment case study: Mobitel Sri Lanka’sWi-Fi strategy• Outlining the business case for the Mobitel Wi-Fistrategy• Highlighting key challenges and opportunities indeployment• Examining future development plansRasantha Hettithanthrige, Snr GM Engineering &Operations, MobitelOPERATOR17:45 OPERATOR CASE STUDY: Examining howto integrate Wi-Fi into a profitable valueproposition strategy• How to integrate Wi-Fi in an integrated portfolio (fixed& mobile internet)• How to position a successful Wi-Fi value proposal• Wi-Fi as a connectivity or as a content service deliveryengine• Some example of successful Wi-Fi value proposals inB2B marketAlex Lorette, Marketing Director SME,Belga<strong>com</strong>OPERATOR18:05 Close of Day One & Networking Flight on theLondon Eye“Great opportunity toinform and meet the partners inthe whole environment of WiFi”Jelle Duisterhout, Manager, ZiggoJoin the Evening Networking@ the London EyeWWW.WIFIWORLDSUMMIT.COM


D INDEPENDENT RESEARCH DRIVEN AGENDA11:15 INTERNATIONAL INTERACTIVE PANEL DISCUSSION:Examining the different means of achieving<strong>com</strong>petitive differentiation through Wi-Fi• Making the business case for pricing bundles tomonetise Wi-Fi and drive loyalty• How to provide an EAP-SIM experience over today’sWISPr networks• How to achieve Wi-Fi roaming to enhance <strong>com</strong>petitivedifferentiation• To what extent is the availability of low-cost Wi-Fienableddevices a differentiator?• Should operators be adding support for low-cost Wi-Fi only devices to their data plans, even though theydon’t have am IMSI/MIN?Chair: Steve Livingston, Senior Vice President,Carrier Development, iPassVince Russell, Managing Director, The Cloud at BskyBGunadi Hantoro, Manager Access TechnologyDeployment Plan, Telkom IndonesiaRasantha Hettithanthrige, Snr GM Engineering &Operations, MobitelPANEL DISCUSSION11:55 Wi-Fi ALLIANCE KEYNOTE: Why 2013 is theyear Wi-Fi will be<strong>com</strong>e the small cell• What energized the shift?• Wi-Fi CERTIFIED Passpoint in context• What’s next?Edgar Figueroa, CEO, Wi-Fi AllianceKEYNOTE12:20 INTERACTIVE OPERATOR PANEL DISCUSSION:How are operators integrating Wi-Fi into theiroverall mobile broadband network strategy?• Assessing Wi-Fi as a revenue generator: how dothe <strong>com</strong>mercial benefits balance out the technicaldeployment challenges?• Despite Wi-Fi’s ubiquity, it lacks Control Planeintegration, seamless session control, telephony serviceintegration, security, and regulatory <strong>com</strong>pliance; how areoperators over<strong>com</strong>ing these issues to launch successfuland economically viable Wi-Fi offerings?• Devaluing the mobile broadband business model: willWi-Fi be<strong>com</strong>e a victim of its own success?Chair: Álvaro Prieto, Head of BusinessDevelopment, FonPanellists:Jean-Sébastien Bedo, Strategic advisor, OrangeGraham Cove, Director of Wi-Fi, EEJon James, Executive Director, Broadband,Virgin MediaPANEL DISCUSSIONThe leading independent Wi-Fi <strong>com</strong>panies are invited to take the stage todeliver a series of 3 minute elevator pitches, presented to the full conferenceaudience and <strong>com</strong>mented on and scored by an independent panel of judges.To enter your <strong>com</strong>pany please email marcus.zoller@informa.<strong>com</strong>and Exhibition VisitChair’s IntroductionPhilip Kendall, Director - Wireless Operator Strategies,Strategy AnalyticsNGH NEXT GENERATION HOTSPOTS / PASSPOINT /HOTSPOT 2.014:30 Next generation hotspot standardisation:creating a quality user experience• Meeting the need for guaranteed QoS & QoE andimproved user experience with Wi-Fi• Examining timescales for the deployment of802.11x and OS support for EAP to enablestandardised authentication and security• Increasing the availability of 5GHz with 802.11ac• Enabling security with WPA 2 encryption• Supporting advanced network discovery with802.11u• Determining timescales for achieving return onnetwork investmentStephen McCann, Standards Manager, BlackBerryand IEEE 802.11SIM AUTHENTICATION14:50 SERVICE PROVIDER CASE STUDY:Developing an innovative platform for SIMauthentication on Wi-Fi• Enabling SIM authentication in Wi-Fi hotspots,replicating the cellular mobile broadband experience• Implementing Context Based Network Selection forimproving user experience• Developing advanced features for Hot Spot 2.0 andIEEE 802.11u standard approach• Examining the Single User Multiple DevicesAuthentication by using SIM authentication for nonSIM devicesGiovanni Guerri, President, GuglielmoSERVICE PROVIDERSTREAM B: Next Generation Wi-Fi Network TechnologiesGIGABIT WI-FI & 802.11U15:15 Determining the implications of andtimescales for fifth generation Wi-Fi: 802.11acdeployments• Examining the drivers for the development of Wi-Fiac to provide higher throughput for Wi-Fi networks• Examining the current status of IEEE specification:approval scheduled for end 2013• Quantifying the benefits of 5GHz interface in termsof reduced interference and support for HD video• Considering the impact of enhanced downloadspeeds on device power consumption• Understanding the drives for IEEE 802.11u –Interworking with external networks, 3G and 4GSteven Glapa, Senior Director of Product andCarrier Marketing, Ruckus WirelessIEEE 802.11U – INTERWORKING WITH EXTERNALNETWORKS, 3G AND 4G15:40 OPERATOR CASE STUDY: Making thebusiness case for offering end users aheterogeneous experience with integratedcellular and Wi-Fi network connectivity• Understanding customers need for fast, reliable,heterogeneous networks• Examining the technical challenges to enablingtransparent network connectivity: IEEE 802.11u• Determining the optimum means of managingdiscovery and selection• Determining key factors to consider when managingconnectionStephane Guindolet, Project & DevelopementManager, SFROPERATOR16:05 Networking Coffee & Exhibition Visit16:50 SERVICE PROVIDER CASE STUDY: Examiningthe business case and timescales fordelivering voice based services over Wi-Fi• Determining the user benefits of voice over Wi-Fiofferings Quantifying the market potential for voiceover Wi-Fi• Identifying and over<strong>com</strong>ing the challenges ofachieving cellular to Wi-Fi voice handoverJames Tagg, Chief Technology Officer, TruphoneSERVICE PROVIDER17:15 Improving policy control to facilitate Wi-Fiinteroperability and integration with cellularnetworks• Leveraging network control and DPI capabilities tomaintain customer insight and create personalisedservice offerings• Pre-offload traffic analysis: when, where and why?Speaker to be confirmed17:40 OPERATOR CASE STUDY: Telekom Sloveniacase study: Building a metropolitan carriergradeWi-Fi network• Offering guaranteed QoS & QoE and improved userexperience with Wi-Fi• Enabling standardised authentication and security• Supporting advanced network discovery with 802.11u• Determining timescales for achieving return onnetwork investmentJure Sodja, Development Engineer,Telekom SlovenijeRudolf Sušnik, Senior Network Architect,Telekom SlovenijeOPERATOR18:05 Close of Day One &Networking Flight onthe London EyeDAY 1JOIN THE DEBATE ON TWITTER! @wirelessnetnews #WifiWorld


DAY 2: THURSDAY 26TH SEPTEMBERCOMPREHENSIVE AN08.00 Registration opens08:15 ANALYST BREAKFAST BRIEFINGSAsk the experts in-depth questions at the interactiveroundtable breakfast briefings, topics to beaddressed include:• Wi-Fi pricing strategy – how will carriers cope with themove to free?Chair: Mike Roberts, Principal Analyst,Informa Tele<strong>com</strong>s & Media• Wi-Fi pricing modelsChair: Robert Duncan, President, Mobility Consulting• Wi-Fi offloadChair: Álvaro Prieto, Head of Business Development, Fon• Small Cells and Wi-FiChair: Simon Saunders, Director - Technology, Real Wireless• Next Generation HotspotsChair: Philip Kendall, Director, Wireless OperatorStrategies, Strategy Analytics08.50 Chair’s IntroductionMike Roberts, Principal Analyst,Informa Tele<strong>com</strong>s & MediaACHIEVING COMPETITIVE DIFFERENTIATIONAND ROI FOR WI-FI NETWORKS09:00 OPERATOR KEYNOTE: Developing an immediateand long term sustainable Wi-Fi strategyCase Study: Successfully deploying a city wideWi-Fi network• Different types of hotspots• Where to put the APs, and where not to• The role of venues, municipalities and councils in publicWi-Fi roll outs• Effectively managing a huge network• Ensuring the quality of experienceSami Susiaho, Head of Edge Technologies,The Cloud - BSkyBKEYNOTEDEVICE MANUFACTURERS09:25 INTERACTIVE PANEL DISCUSSION: Connectingthe Wi-Fi ecosystem: The role of mobile devicemanufacturers & OS vendors• How are mobile devices evolving to secure, seamlesshotspot operation? What is the impetus for the change?• Quality of service and quality of experience acrossdiverse devices. What are the most importantdevelopments?• Chicken and egg. What will drive adoption of advanceddevice capabilities? Commercial deployment ofadvanced networks?Chair: Edgar Figueroa, CEO, Wi-Fi AllianceCamillo Carlini, Wireless Devices Innovation PM,Tele<strong>com</strong> ItaliaSpeaker to be confirmed, SonyFurther panellists to be confirmedPANEL DISCUSSION13:00 Networking lunchSTREAM C: New Business Models: Enterprise, Retail, Transit, Public AccessChair’s IntroductionMike Roberts, Principal Analyst, Informa Tele<strong>com</strong>s & MediaSERVICE PROVIDER RETAIL WI-FI: A SERIES OFINNOVATIVE BUSINESS MODEL CASE STUDIES14.00 SERVICE PROVIDER CASE STUDY: Making thebusiness case for offering Wi-Fi as a value addin the retail sector• Examining the potential opportunity of Wi-Fi for retailoutlets• Outlining B2B2C business models• Determining the pros and cons of free or paid forpartnerships• Who owns the data? Addressing the questions ofinformation sharing and disseminationPeadar Gormley, CEO, My Place MediaSERVICE PROVIDER14.15 SERVICE PROVIDER CASE STUDY: Building aninsightful Wi-Fi analytics platform• The <strong>com</strong>mercial insights & value which Wi-Fi analyticscan bringSERVICEPROVIDER• The value and benefits to end users• How these can be utilised in retail, leisure and hospitalityGavin Wheeldon, CEO, So Purple Group14.30 SERVICE PROVIDER CASE STUDY: Outlining thebusiness model and deployment of Free Skype Wi-Fi• Outlining the business case of and operation of a selfservice,cloud based Wi-Fi network platformSERVICEPROVIDER• Examining the success of the free Skype Wi-Fi model• Determining the benefits of monitoring and dashboardservicesPeter Hase, CEO, Wi<strong>com</strong>s“Excellent information providedand very good for networking.”Marcos Romero, Sales and Marketing Director, Oi WiFi14.45 SERVICE PROVIDER CASE STUDY: Examiningthe ‘taoptoWifi’ business model• Understanding the importance of the user & venueowneras stakeholders in Wi-Fi• Outlining the business case for and operation of‘taptowifi’• Quantifying the benefits of removing registrationprocesses• Effectively integrating with social mediaAndy King, CEO, Blue Butterfly DigitalSERVICE PROVIDER15.00 Simplifying Wi-Fi access to drive subscriberuptake• Extending home Wi-Fi user experience beyond the home• Examining the business case for offloading data ontoresidential gateways• Ensuring zero sign-on for both residential and mobilesubscribersBjorn Smedman, CEO, Anyfi Networks15.25 Networking Coffee & Exhibition VisitWIFI ADVERTISING16.15 OPERATOR CASE STUDY: Evaluating therevenue potential of Wi-Fi advertising• Determining the viability of monetising Wi-Fi throughadvertising• Examining the success of campaigns to date• Forecasting timescales for mass market deployment• Effectively integrating advertising business models into the wider Wi-Fi strategyGunadi Hantoro, Manager Access TechnologyDeployment Plan, Telkom IndonesiaOPERATOR“Optimal <strong>com</strong>bination of presentations, casesstudies, panel discussions, and mingling.”Chris Koeneman, VP of Sales, Bluesocket, ADTRAN16.40 SERVICE PROVIDER CASE STUDY: Evaluatingthe revenue potential of Wi-Fi advertising• Determining the viability of monetising Wi-Fi throughadvertising• Examining the success of campaigns to dateForecasting timescales for mass market deployment• Effectively integrating advertising business models into the wider Wi-Fi strategyLuis Manuel Calvo Díez, Chief Operations Officer,GowexSERVICE PROVIDERWI-FI IN TRANSPORT17.05 SERVICE PROVIDER CASE STUDY: Wi-Ficonnectivity on London Underground• Examining the increasing consumer demand for dataon the move and examining market development• Managing customer use and expectations• Determining the optimum business models togenerate revenue• Rolling out Wi-Fi on London UndergroundJon James, Executive Director, Broadband,Virgin MediaSERVICE PROVIDER17:30 SERVICE PROVIDER CASE STUDY: Wi-Ficonnectivity on transport networks• Examining the increasing consumer demand for dataon the move and examining market development• Managing customer use and expectations• Determining the optimum business models togenerate revenueJay Saw, Commercial Director, Nomad DigitalSERVICE PROVIDER17:55 Close of conferenceWWW.WIFIWORLDSUMMIT.COM


D INDEPENDENT RESEARCH DRIVEN AGENDAWI-FI OFFLOAD10:05 OPERATOR CASE STUDY: Making the case forWi-Fi offload• Making the case for an integrated Wi-Fi and smallcells solution for intelligent data offload• Implementing advanced traffic management, sharingWi-Fi and small cell channels• Examining standards work to date and futurerequirements• Examining the success of network deployments todateAdnan Salkic, Principal Consultant NetworkPlanning and Performance,Saudi Tele<strong>com</strong> CompanyOPERATOR10:30 Networking Coffee & Exhibition VisitSOCIAL AND FREE WI-FI MODELS11.15 Examining the <strong>com</strong>mercial viability of freepublic Wi-Fi business models• Making the business case for offering free public access• Addressing the questions of <strong>com</strong>mercial viability forsuch a service• Examining the evolution of <strong>com</strong>munity Wi-Fi networks• Charting the rise of social media led Wi-Fi networksAugusto Filipe Reis, Senior Manager, productmarketing, ZON11:40 Making social Wi-Fi work: finding thepotential in C2C Wi-Fi marketing• Social Media Marketing through WiFi – creatingtargeted, consumer driven viral campaigns• Who owns the data? Making the most of WiFi networkconsumer data to track growth and gain fresh insight• Making Wi-Fi an viable, scalable proposition forbusiness owners – large or smallJasbir Singh, Co-Founder, WaveSpot12.05 The network for the globally mobile is... Wi-Fi- the great tele<strong>com</strong> disruptor• A synopsis of the global Wi-Fi market; history repeatsitself• How Wi-Fi is challenging the status quo, and winning• Wi-Fi monetization strategies for Service ProvidersEvan Kaplan, President and CEO, iPassand exhibition visitSTREAM D: Wi-Fi Roaming – A Missed Opportunity? Plus M2M Wi-FiChair’s IntroductionRobert Duncan, President, Mobility Consulting14:00 OPERATOR CASE STUDY: The latent demandfor Wi-Fi roaming: opportunities andchallenges• Is the driver for Wi-Fi roaming to increase revenuefrom customers or to attract more customers anddrive customer loyalty?• What are the main roadblocks for W-Fi roaming andhow to over<strong>com</strong>e them• Will Wi-Fi roaming cannibalise cellular? How is thisimpacted by 4G spectrum fragmentation?• Quantifying the advantage of Wi-Fi for data offloadwhen roaming• Making the case for bundling Wi-Fi roaming intopostpaid packages• Examining the latest standards for Wi-Fi roamingand the role that the different layers of the valuechain need to fulfilChristian Wollner, Head of Product ManagementMobile Solutions, Deutsche TelekomOPERATOR14:25 Realising the Wi-Fi roaming opportunity• Detailing a Wi-Fi pricing and roaming strategy todrive customer satisfaction and take up• Detailing specific Wi-Fi packages for postpaid andnon postpaid customers• Bundling Wi-Fi roaming into standard roamingpackagesSpeaker to be confirmed14:50 INTERACTIVE PANEL SESSION: Examiningthe business case and how to of launching aWi-Fi roaming service• Understanding the business case and main driversfor enabling Wi-Fi connectivity – is it profit orcustomer experience?• Building successfull Wi-Fi roaming relationships• Understanding consumer Wi-Fi roaming behaviourPanellists: Christian Wollner, Head of ProductManagement Mobile Solutions, Deutsche TelekomBjorn Thorngren , VP of international markets,Boingo WirelessShadi Mahassel, Program Manager, Skype15:30 Networking Coffee & Exhibition Visit16:15 SERVICE PROVIDER CASE STUDY: NextGeneration Hotspot: The <strong>com</strong>mercialopportunities• Low rates, high volume, seamless experience: Thepromise of Next Generation Hotspot• Can we all get along?: Negotiating roamingrelationships in the Next Generation Hotspotecosystem• A HetNet solution: Increased efficiencies and costsavings through converged Wi-Fi and DAS networks• The wireless land grab: What high-traffic consumervenues will be the next mobile roaming portfoliomust-haves?Bjorn Thorngren, VP of international markets,Boingo Wireless“This is the strongest WiFi conference that I have attended. The agendaincluded some excellent speakers and reflecting the numerous WiFibusiness models that co-exist/<strong>com</strong>pete today.”Paul Miller, Chief Marketing Officer, O2 WifiPANEL DISCUSSIONSERVICE PROVIDER16.40 SERVICE PROVIDER CASE STUDY:Simplifying the consumer roamingexperience using Skype Wi-Fi• Outlining the Wi-Fi based offering from Skype, andhow it benefits international roamers• Determining the impact on roaming revenuegeneration and understanding how Skype chargeusers for their usage• Understanding how Skype works in partnership withWi-Fi operatorsShadi Mahassel, Program Manager, SkypeSERVICE PROVIDER17:05 OPERATOR CASE STUDY: Wi-Fi and M2M:creating new revenue opportunities• What are the opportunities for Wi-Fi M2M?• Identifying and validating M2M Wi-Fi marketverticals• How are other <strong>com</strong>petitive technologies affectingM2M Wi-Fi growth?Stephan Keuneke, Head of M2M Business Support,Deutsche TelekomOPERATOR17:30 Close of conferenceDAY 2JOIN THE DEBATE ON TWITTER! @wirelessnetnews #WifiWorld


GET SOCIAL WITHWIRELESS NETWORKS!LINKED IN:Find us by on Linked In by searching‘<strong>wifiworldsummit</strong>’TWITTER:Tweet us:@wirelessnetnews #wifiworldArt King: Awesome #wfscNA event, well run and rich with newlearnings for us. I look forward to seeing you both soon!INNOVATORS ANDENTREPRENEURSAT THE READY!The Innovation Accelerator will beyour chance to pitch and discoverthe latest and greatest innovative<strong>com</strong>panies, services, products andsolutions on the market today!Patrick Guay, WeFi USA winnerof the Innovator Accelerator,Wifi & Small Cells BostonKen Rehbehn: Yankee Group Mobile Wireless Industry AnalystPacked conference hall for two day operator Wi-Fi discussions#WiFiWorldbnetTV.<strong>com</strong>: Great interviews taking place at wifi small cellevent #wifi #smallcells @WirelessNetNews #wfscNAMany thx to @telconetworks for including me in #WiFiWorldSummit. Good sessions, great conversations, many newconnections. Very well done!NEWSLETTER:WHO CAN APPLY TO PARTICIPATE?To be considered for this showcase, your <strong>com</strong>pany must be at least ONEof the following1. Younger than 3 years old2. Fewer than 15 people3. Funded by venture or angel capitalARE YOU A START UP COMPANY?Why not apply to represent your <strong>com</strong>pany in the Innovation AcceleratorSession? For the price of only two delegate places, you will receivethree delegate passes and a demo pod in the Wi-Fi World Summitexhibition area, plus the opportunity to present your <strong>com</strong>pany tothe full conference audience and a independent panel in the WifiAccelerator Session - with a chance to win the the Innovation Prize.For more information please contact:Marcus Zoller at marcus.zoller@informa.<strong>com</strong>Sign up now at:<strong>wifiworldsummit</strong>.<strong>com</strong>WWW.WIFIWORLDSUMMIT.COM


WIFI WORLD SUMMITNETWORKING FLIGHTON THE LONDON EYE25TH SEPTEMBER 2013To mark the end of day one at the Wifi World Summit and to take advantage of our central Londonlocation, join us on the iconic London Eye for an exclusive champagne networking reception. Formore details please visit the event website <strong>www</strong>.<strong>wifiworldsummit</strong>.<strong>com</strong>.The EDF Energy London Eye is the world’s tallest cantilevered observation wheel. It is a feat inmodern design and engineering, both beautiful to look at and look from. It provides Londonersand visitors alike the best introduction to the city of London and its many celebrated landmarks.The London Eye is 135 meters (443 ft) high and weighs 2,100 tonnes. There are 32 fully enclosed,motorised glass capsules and one rotation lasts 30 minutes. The wheel moves at 0.26 metresper second. The London Eye opened in March 2000 and wel<strong>com</strong>es between 3.5 and 4 millionguests each year and is a high profile visitor attraction and an icon for modern Britain.VIPVIP SERVICE – FACE TO FACEOPERATOR INTRODUCTIONSOur VIP Team builds relationshipsbetween sponsors and senior leveloperator attendees. They work with youto create a bespoke wish list of who youwant to meet at the event and ensurethis happens in exclusive one-to-onemeetings and introductions at theevent.Our VIP programme is successfulbecause we develop relationships withour highest calibre delegates, offeringa superior event experience, whilst alsoensuring they are happy to meet withour sponsors and exhibitors.For more information on theservices above please contact:VIP MEETING SERVICEONE-TO-ONE SPEEDNETWORKING SESSIONSEnjoy the benefits of networking byparticipating in our VIP speed networkingsessions. This is a guaranteed chance topitch your most successful solutions tosenior operator delegates - meet 20 senioroperator decision-makers in 30 minutes.All exhibitors and sponsors have theopportunity to take part. Swap businesscards and pitch your most promisingproducts and services. If there is mutualinterest you have the ideal platform fromwhich to follow up later. These sessions takeplace during the late morning coffee breakson both days of the event.LAUREN MENZIES, Head of VIP Relationships,Networks, Informa Tele<strong>com</strong>s and MediaTel: +44 (0)207 017 7801lauren.menzies@informa.<strong>com</strong>“Event was wonderful, well put together and managed.Especially appreciated all the work done by Informateam to set up introductions and meetings with vendors& partners. Enjoyed the intimacy of the environment andaccessibility. Very successful in my mind”Kyle Williams, Business DevelopmentUS Cellular“Extremely professionally organised. Lauren was amazingwith scheduling. Extremely impressed, great value”Tyler Kratz, CEO,DAS Communications“Found the speed networking concept quite interestingand innovative; overall the conference has been veryproductive for us”Rahul Iyer, Technical Marketing EngineerIxia“It was my first speed networking session, and it allowedme access to my target personnel”Bradford Gannon, Small Cell &Asset Development Manager, HetnetsNETWORKINGJOIN THE DEBATE ON TWITTER! @wirelessnetnews #WifiWorld


UNRIVALLED NETWORKINGOPPORTUNITIES!Make the most of these collocated events by maximising thenetworking value of the shared exhibit space. Aside from theunparalleled educational experience that you will get fromlistening to the content at these events, there are a myriad ofways to network and connect with other delegates:ONLINE NETWORKING TOOLAll conference delegates, exhibitors, sponsors and speakers will receive a uniquelogin and pin to the Wifi World Summit 2013 online networking <strong>com</strong>munity. Thisis an opportunity for your to browse the delegate list, make contact with othersand set up on site meetings in advance, or during and after the event.ANALYST BREAKFAST BRIEFINGSAsk the experts in-depth questions at these interactive roundtablebreakfast briefings.SPEED NETWORKINGA chance to meet your peers in a fun, informal atmosphere, taking theconcept of ‘speed dating’ into the business arena.EXHIBITION FLOORPLANRS“Very good one fromvendor point of view,many operators use casesand analysts views”Guy Almog, Senior Solution Architect,AmdocsRESERVEDSOLDR“Excellent opportunityto learn about theinnovations in WiFi”Ammar Hamadien, Head of MobileFinancial Services - Products &Innovation, Zain GroupBUFFET LUNCH AREARNETWORKING REFRESHMENT BREAKSMeet your industry colleagues and discuss their views on the market over atea or coffee.NETWORKING LUNCHTake the opportunity to relax and meet new faces over a bite to eat at ournetworking luncheon.SVIP SERVICE – FACE TO FACE OPERATORINTRODUCTIONSOur VIP Team builds relationships between sponsors and senior leveloperator attendees creating a bespoke wish list of who you want to meet atthe event.WIFI WORLD SUMMIT NETWORKING FLIGHT ONTHE LONDON EYETo mark the end of day one at the Wifi World Summit and to take advantageof our central London location, why not join us on the iconic London Eye formore networking and a drinks reception.LEAVE THE CONFERENCE WITHA FULL UNDERSTANDING OF:Building a Wi-Fi propositionwith a partnerImplementing Wi-Fi roamingfor <strong>com</strong>petitive differentiationWi-Fi pricing and advertisingmodelsGigabit Wi-Fi implementationsStandardisation and SIMauthentication updatesThe role of the mobile devicesin the Wi-Fi ecosystemIntegrating Wi-Fi and smallcells for offloadInnovation from beyond thetelcoThe impact of Wi-Fi on(cellular) data monetisationstrategiesWhether new business modelswill actually develop intomaterial in<strong>com</strong>e streams?The WiFi “Wild West” –fragmentation in public Wi-FiVIP VIP MEETING POINTBUFFET LUNCH AREA“Great content. Great networking. I’m goingto re<strong>com</strong>mend sponsoring next year.”RAISE YOUR PROFILE AT THEWIFI WORLD SUM MIT!Don’t miss this fantastic opportunity to demonstrate your expertise,provide solutions to potential clients and promote your <strong>com</strong>pany as amarket leader in front of the entire WiFi <strong>com</strong>munity!Informa Tele<strong>com</strong>s & Media have an unrivalled reputation for attracting decision makingdelegates, providing an excellent opportunity to raise your profile and demonstrateyour expertise before a valuable group of potential customers. The WiFi World Summit2013 will provide your <strong>com</strong>pany with an unrivalled opportunity to create, maintain andenhance its brand among the industry elite.Contact Marcus Zoller for further details.Email: marcus.zoller@informa.<strong>com</strong> / Tel: +44 (0) 207 017 4833Rob Hughes, Business Development Director, EricssonWWW.WIFIWORLDSUMMIT.COM


“Very good opportunity toknow what is happeningin the global WiFi market”Jose Luis Mateo Terres,Product Manager Nomadic Access,Deutsche Telekom AGSPONSOR PROFILESOFFICIAL OPERATOR PARTNER:O2 Wifi specialises in providing public wifi and connectivity services - toindividuals, venues and to public spaces across the UK. O2 Wifi is free forconsumers, no matter which mobile or broadband operator they’re with.We’re now the fastest growing UK wifi network (by user growth).SRINDUSTRY PARTNER:Today, one in six people around the world use Wi-Fi® at home, at work andon the move. Wi-Fi Alliance® is a global non-profit industry association ofmore than 500 <strong>com</strong>panies devoted to enabling seamless connectivity. Withtechnology development, market building, and regulatory programs, Wi-FiAlliance has enabled widespread adoption of Wi-Fi worldwide. The Wi-Fi CERTIFIEDprogram was launched in March 2000. It provides a widely-recognized designation ofinteroperability and quality and it helps to ensure that Wi-Fi-enabled products deliverthe best user experience. Wi-Fi Alliance has certified more than 14,000 products,encouraging the expanded use of Wi-Fi products and services in new and establishedmarkets. The innovation and thought leadership of Wi-Fi Alliance drives new Wi-Fiapplications and products, which continue to enrich our lives.EVENT GUIDE SPONSOR:RBUFFET LUNCH AREAJOIN OUR SPEEDNETWORKINGSESSIONS!Innovative opportunitiesto have face-to-faceintroductions with someof the industry’s leading minds in quick succession,without having to do any of the organising personally!Headquartered in Sunnyvale, CA, Ruckus Wireless Inc. (NYSE: RKUS) is a global supplier of advancedwireless systems for the rapidly expanding mobile Internet infrastructure market. With 2012 revenuesof $214.7 million, the <strong>com</strong>pany offers a wide range of indoor and outdoor “Smart Wi-Fi” products tomobile carriers, broadband service providers, and corporate enterprises, and has more than 21,700end-customers worldwide. Ruckus technology addresses Wi-Fi capacity and coverage challenges causedby the ever-increasing amount of traffic on wireless networks due to accelerated adoption of mobile devices such assmartphones and tablets. Ruckus invented and has patented state-of-the-art wireless voice, video, and data technologyinnovations, such as adaptive antenna arrays that extend signal range, increase client data rates, and avoid interference,ensuring consistent and reliable distribution of delay-sensitive multimedia content and services over standard 802.11 Wi-Fi. Formore information, visit <strong>www</strong>.ruckuswireless.<strong>com</strong>.BADGE & LANYARD SPONSOR:Fon is your WiFi network: Fon’s mission is to blanket the world with WiFi, so you can easily upload pictures,stream music and videos and update your social network profiles from anywhere. Whether you’re relaxing inyour living room, having a tea at your local coffee shop or shopping in Tokyo, Fon is where you are going.How does Fon work? Fon splits your WiFi signal into two. A private one that is just for you, and a public one,which you share with other Fon members. Both networks are secure and since the public signal is created from the unused portion ofyour bandwidth, you will still be able to enjoy the same connection speeds as before. Additionally, you will not be held liable for theuse of your public network.As a sharing Fon member, you will be able to enjoy all of the network’s hotspots anywhere in the world for free.WIFI SPONSOR:SHOWCASEJOIN THE DEBATEON TWITTER!@wirelessnetnews #WifiWorldFor 30 years, Amdocs has ensured service providers’ success and embraced their biggest challenges.To win in the connected world, service providers rely on Amdocs to simplify the customer experience,harness the data explosion, stay ahead with new services and improve operational efficiency. The global <strong>com</strong>pany uniquely<strong>com</strong>bines a market-leading BSS, OSS and network control product portfolio with value-driven professional services andmanaged services operations. With revenue of $3.2 billion in fiscal 2011, Amdocs and its over 19,000 employees servecustomers in more than 60 countries. Amdocs: Embrace Challenge, Experience Success. For more information, visit Amdocsat <strong>www</strong>.amdocs.<strong>com</strong>.BRONZE SPONSOR:GLOBAL HOTSPOT OPERATOR PARTNER:GET LinkedIn WITH THE WIRELESSNETWORKS COMMUNITY!To broaden your network and discuss<strong>com</strong>mon challenges, strategies andsolutions, join our Wireless NetworksLinkedIn Group!Anyfi Networksdevelopsembeddedsoftware that turns Wi-Fi enabled residential gateways intosmall cells. Founded in 2009 and located in southern Sweden the<strong>com</strong>pany has established itself as the leader in leveragingexisting Wi-Fi assets for secure mobile offload and otherinnovative carrier Wi-Fi services.The <strong>com</strong>pany’s flagship white label solution Anyfi.net Simplelets an ISP provide the home Wi-Fi user experience on the go.A <strong>com</strong>bined ISP and MNO can leverage the same technology toseamlessly integrate residential gateways and other physicallyinsecure access points into the mobile network, as a fully trustedand secure non-3GPP access.iPass (NASDAQ: IPAS) supplies businessesand mobile service providers with theworld’s largest <strong>com</strong>mercial-grade Wi-Finetwork, the most widely deployed clientsoftware, and the most <strong>com</strong>prehensivedevice platform support in the world – allrunning on a single open mobility service deliveryplatform.With over 1.2 million Wi-Fi hotspots across 124 countriesand territories, including in-flight, hotels, airports andbusiness venues around the world, iPass enables global Wi-Ficonnectivity for smartphones, tablets and laptops - simply,securely and cost-effectively.Scan QR code to join ourLinkedIn group!OFFICIAL VIDEO PARTNER:bnetTV (<strong>www</strong>.bnettv.<strong>com</strong>) is a content aggregator , internet broadcasting <strong>com</strong>pany and accredited mediaorganization, that creates and distributes video content pertaining to new technology, primarily at corporate andconsumer events, trade shows and conferences such as CES, CTIA, CEA, Showstoppes, MWC, IFA, mHealth, Displaysearch, LTE,Broadband World Forum, NFC and many more. The <strong>com</strong>pany and its subsidiaries since their formation, has been streaming Livebroadcasts of corporate annual meetings over the internet for many large and small firms, award shows for various industries. Formore information please email info@bnettv.<strong>com</strong>Join the evening networking flight on the London Eye


VENUE:A THISTLEHOTEL NEAROXFORDSTREET INLONDONThistle Marble Arch hotel, located just offOxford Street, takes its name from one ofLondon’s best-known landmarks. Originallybuilt on the Mall as a new gateway toBuckingham Palace, the Arch remains anexclusive thoroughfare as only members ofthe royal family and the King’s Troop, RoyalHorse Artillery, are allowed to pass through it.As the name implies, the Arch is made fromItalian white Carrara marble, a favouritematerial of the Art Deco movement in the1920s and 30s, when Thistle Marble Archwas built. Today, the Thistle Marble Archhotel in Oxford Street is one of the fewgenuine Art Deco buildings left in London.Bryanston Street, London W1H 7EHPhone: 0871 376 9027 / +44 845 305 8327Fax: 0871 376 9127 / +44 845 305 8366MAKE THE MOST OF YOUR TIME IN LONDON!BIG BEN & THEHOUSES OFPARLIAMENTThe clock tower of theHouses of Parliament,is one of London’smost iconic landmarks.Weighing more than13tons (13,760 kg),Big Ben first rangacross Westminsteron 31st May 1859. TheHouses of Parliament,otherwise known as thePalace of Westminster,stands on the site whereEdward the Confessorhad the original palacebuilt in the first half ofthe 11th century!BUCKINGHAMPALACEBuckingham Palace isone of London’s topattractions. The Palaceserves as both the officeand London residenceof Her Majesty TheQueen. It is one ofthe few working royalpalaces remaining inthe world today. The 19magnificent rooms onthe tour are decoratedwith some of thegreatest treasures fromthe Royal Collection.TRAFALGAR SQUAREWith its position inthe heart of London,Trafalgar Square is oneof the most famoussquares in the world. It’sfamous for its centrepiece, Nelson’s Column,which is guarded by fourlion statues at its base.The square is also apopular site for politicaldemonstrations.LONDON EYEOne of London’s famousattractions - The LondonEye is the world’s largestobservation wheel andoffers a spectacular wayto take in over 55 ofLondon’s most famouslandmarks in just 30minutes!Discover some of ourproperties near theLondon Eye and ourbest available ratesonline. <strong>www</strong>.thistle.<strong>com</strong>/london-eyeHYDE PARKFamous for its Speakers’Corner and divided intwo by the Sepentine,Hyde Park is one ofthe largest and mostwell known parks incentral London. It’sthe host to many largeevents each year andnot only adjacent toKensington Gardensbut borders some ofthe capital’s soughtafter neighbourhoods,including, Park Lane,Oxford Street, SouthKensington andKnightsbridge. Near tothe Thistle Marble Arch!MEDIA PARTNERS:OFFICIAL ONLINE PARTNER:OFFICIAL PUBLICATION: OFFICIAL RESEARCH PARTNER: OFFICIAL TV PARTNER: ENDORSING ASSOCIATION:MEDIA PARTNERS:FOR SPEAKINGOPPORTUNITIES, PLEASECONTACT:Caroline Hicks+44 (0)20 7017 7707caroline.hicks@informa.<strong>com</strong>FOR SPONSOR/EXHIBITIONOPPORTUNITIES, PLEASECONTACT:Marcus Zoller+44 (0) 20 7017 4833marcus.zoller@informa.<strong>com</strong>FOR MARKETINGOPPORTUNITIES, PLEASECONTACT:Sarah Northwood+44 (0)20 7017 4615sarah.northwood@informa.<strong>com</strong>WWW.WIFIWORLDSUMMIT.COM


WITHWITHWITHSERIES25-26 September 2013LONDON, UK<strong>www</strong>.<strong>wifiworldsummit</strong>.<strong>com</strong>CO-LOCATEDWITHCO-LOCATED1-2 OCTOBER 2013CANNES, FRANCE<strong>www</strong>.son-conference.<strong>com</strong>VENUE & SERIES5-6 NOVEMBER 2013BERLIN, GERMANY<strong>www</strong>.smallcellsevent.<strong>com</strong>5-6 NOVEMBER 2013BERLIN, GERMANY<strong>www</strong>.cellularbackhaulsummit.<strong>com</strong>2014 2014North AmericaCO-LOCATEDWITHCO-LOCATEDNorth America1-2 April 2014BOSTON, USA<strong>www</strong>.northamerica.smallcellsevent.<strong>com</strong>CO-LOCATEDWITHCO-LOCATEDASIA28-29 May 2014ASIA, HONG KONG<strong>www</strong>.asia.smallcellsevent.<strong>com</strong>WWW.WIFIWORLDSUMMIT.COM

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