objections

More documents

Recommendations

Info

Four-Step Process for HandlingObjectionsIt takes four basic steps tohandle objections:•Listen•Acknowledge•Restate•AnswerMarketing Essentials Chapter 14, Section 14.2
paraphraseTo restatesomething in adifferent way.Four-Step Process for HandlingObjectionsParaphrase the objections. Toparaphrase X is to restate somethingin a different way.Answer each objection tactfully.Never answer with an air ofsuperiority or suggest that theperson’s concern is unimportant.Think of yourself as a consultant,using the objections to furtherredefine the customer’s needs.Marketing Essentials Chapter 14, Section 14.2
Page 1 and 2: Product Chapter Presentation 14Pres
Page 3 and 4: Organizing the Product Presentation
Page 5 and 6: Show and TellAfter you have learned
Page 7 and 8: Make the Presentation Come AlivePla
Page 9 and 10: Make the Presentation Come AliveDem
Page 11 and 12: Make the Presentation Come AliveIt
Page 13 and 14: SECTION 14.1 REVIEW- click twice to
Page 15 and 16: Understanding ObjectionsobjectionsC
Page 17 and 18: Plan for Objectionsobjectionanalysi
Page 19: Common ObjectionsThis ad anticipate
Page 23 and 24: substitutionmethodA selling methodt
Page 25 and 26: Specialized Methods of HandlingObje
Page 27 and 28: Specialized Methods of HandlingObje
Page 29 and 30: third-partymethodA selling methodth
Page 31: SECTION 14.2 REVIEW- click twice to

objections

Create successful ePaper yourself

Delete template?

Save as template?