helen mba _2 - Nelson Mandela Metropolitan University

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One of the goals of the National Transport policy was to improve South Africa’scompetitiveness and that of its infrastructure and operations through greatereffectiveness and efficiency to better meet the needs of different stakeholders, bothlocally and globally.According to the researcher the strategic objectives dealing with land freight transportwill directly contribute to the competitiveness of export/import industries, namely the:• Promotion of seamless intermodal services; and• Enhancement of the quality of freight transport services through the provisionof safe, secure, reliable and a cost-competitive system.5.5 RECOMMENDED STRATEGIC ACTIONThe recommended strategy for the intermodal industry focused on meeting theperformance objectives of increased value to customers through increasing thecompetitiveness of business, increasing profitability and sustainability in the transportindustry and decreasing the burden on the fiscus, both now and towards the future.Three strategic actions are proposed namely lower cost, increase in reliability andtransit times as well as offering the customer a choice to meet the differentiatedneeds.5.5.1 Lowering system costsSystem costs can be lowered by:144
• Building density of customers in delivery areas;• Building economics of scale in the different parts of the transport system; and• Improving competitiveness by raising productivity.5.5.2 Increase reliability and improve transit timesReliability can be increased and transit times improved by:• Improving the integration of the value chain and focusing the modes tooptimize their service potential;• Removing bottlenecks currently in the transport system; and• Ensuring sufficient reinvestment to maintain quality infrastructure.5.5.3 Improving customer choiceImproving customer choice through the creation of tailored systems by:• Creating a balance between the differentiated service offered and the tariffcharged;• Building an industry platform that drives the system to differentiate andinnovate; and• Building capabilities in logistics and advanced skills.The accomplishment of these factors will ensure an intermodal transport system thatwould be sustainable.5.6 FINAL RECOMMENDATIONSIn the view of the foregoing discussion, the following recommendations are made.These proposed actions have to take the requirements of the client into account.145
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THE IDENTIFICATION OF FACTORS THAT
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ACKNOWLEDGEMENTSI hereby wish to ex
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protection, human resource developm
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2.3.4 Competitive rivalry 372.4 SOU
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4.3.3.1 Section one : Demographics
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Figure 2.1 Porter’s diamond 13Fig
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LIST OF ANNEXURESPAGEAnnexure A Cov
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Mandela Metropolitan Municipality (
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activities at comparable cost but i
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core competences of establishing de
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Firms in every industry have some u
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• A survey was carried out in the
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surprise that the freight transport
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Source: Hill (2002: 159)According t
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attractiveness of a country as a pl
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generalised factor would be a pool
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The second determinant of Porter’
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This is because firms compete globa
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(c)Anticipatory buyer needsA countr
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the service or product buyer needs.
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arely a complete substitute, even i
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firm’s strategy, structure and ri
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Porter (1990:117) says domestic riv
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means of identifying the forces whi
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ased economies, and their trade pol
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transport, it is frequently economi
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for the purpose of this study.Figur
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According to Strickland and Thompso
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cost advantage. Successful cost lea
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2.5.4 Shifting input costs or avail
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eduction is regarded as essential t
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Organisations that move fastest dow
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and Strebel and Porter has, however
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options available to organisations.
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2.7.1.2 The hybrid strategy - route
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Source : Slack et al (2001 :116)The
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• Marketing-based approaches: Her
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difficult if the organisation compe
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For an efficient multimodal system,
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good for all. It is anti-congestion
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to another while in transit from or
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also road movements, were performed
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insurance rates for all parties.•
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distributed to everyone involved or
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subject to the same terms and condi
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TEU's handled at the Port of Port E
Page 94 and 95: as many other long term transport a
Page 96 and 97: encourage foreign direct investment
Page 98 and 99: 2002.The estimated volume of contai
Page 100 and 101: CHAPTER FOURTHE EMPIRICAL STUDY AND
Page 102 and 103: 4.2.2 Types of researchSekaran (200
Page 104 and 105: In evaluating the questions asked,
Page 106 and 107: Leedy (1997:191) states that a comm
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Page 110 and 111: monetary value to the intermodal tr
Page 112 and 113: The size of customers, proximity of
Page 114 and 115: Section two dealt with the factors
Page 116 and 117: The South African intermodal indust
Page 118 and 119: From Table 4.10, the following inte
Page 120 and 121: • Ninety one percent of the respo
Page 122 and 123: • One hundred percent support was
Page 124 and 125: Investment cost in the intermodal i
Page 126 and 127: espondents shows that favourable tr
Page 128 and 129: • Eighty two percent of responden
Page 130 and 131: 5.3 CONCLUSIONS AND RECOMMENDATIONS
Page 132 and 133: solutions.• The shipping lines ne
Page 134 and 135: the intermodal industry, have led t
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Page 138 and 139: prices or a better service from an
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Page 142 and 143: transporter should have in creating
Page 146 and 147: • Excellent quality service for e
Page 148 and 149: CIMEC. 2000. Annual report 1999/200
Page 150 and 151: Hellriegel, D., Jackson, S.E., Sloc
Page 152 and 153: Mattheus, B. 2002. Nelson Mandela M
Page 154 and 155: Strickland, A. & Thompson, A. 1999.
Page 156 and 157: 19 May 2003For Attention:………
Page 158 and 159: Structured interview on the competi
Page 160 and 161: Section 2: Factors promoting compet
Page 162 and 163: Section 3 : Competitive advantagePl
Page 164 and 165: Section 5: Advantages and challenge
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helen mba _2 - Nelson Mandela Metropolitan University

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