The Clorox Company Foundation 2011 Annual Report

2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORT21GRANT GUIDELINES, PRIORITIES AND GEOGRAPHIC FOCUSThe Foundation awards grants primarily in its headquarters community of Oakland, Calif.Clorox field operations also manage small giving programs in their local communities.These programs are administered independently and serve organizations within a three -to five - mile radius of these facilities.FOUNDATION FOCUS AREAS — The Foundation concentrates on contributions intwo focus areas: education/youth development and cultural/civic programs. Fundingpriorities may shift from year to year.EDUCATION AND YOUTH DEVELOPMENT GRANTS — The Foundation supportsprograms that prepare young people to participate successfully in an increasingly globalsociety and to contribute to their communities. Specifically, we focus on supportinginnovative education and youth development programs that serve children and youth fromkindergarten through 12th grade. Targeted programs strive to achieve the following goals:• Improve the academic performance of children, especially in literacy and math• Prepare youth for community leadership• Promote positive relationships between youth from diverse cultural and ethnic groupsCULTURE/CIVIC GRANTS — Arts and cultural affairs are an essential and enriching partof society. The Foundation supports civic and cultural initiatives and projects that increaseawareness of, participation in, and appreciation of arts and culture.ARTS MINI-GRANTS INITIATIVE — This program awards 25 grants of $1,000 toassist Oakland’s nonprofit cultural community with visual and performing arts events.CRITERIA FOR FUNDING — The Foundation receives many more requests than ithas resources to fund. Applicants must be in receipt of an IRS ruling confirming theirclassification as a 501(c)(3) tax-exempt, nonprofit organization or be sponsored by aqualified fiscal agent. In addition, the proposal must meet the Foundation’s geographicscope and address one of the focus areas listed above. The Foundation uses thefollowing criteria in selecting agencies for funding:• Clarity of purpose• Impact and outcomes related to performance (i.e., improved grades, test scores,graduation rates, increased audiences in under served communities, etc.)• Strategies that will achieve the stated outcomes• Sound fiscal and management practices• Involvement of Board of Directors• Demonstrated collaborative relationships• Fundraising capacity• Diversity of board, staff, clients, audience, etc.• Nondiscrimination policies and practicesINELIGIBLE FOR FUNDING — In general, the Foundation does not fund the following:• Fundraising events, benefits or raffles• Athletic events or league sponsorships• Field trips, tours and travel expenses• Advertising or promotional sponsorships• Conferences, conventions, meetings, etc.• Media productions (TV, radio or film projects)• Projects of a national scope• Direct assistance to individuals or individual sponsorships• Religious-based activities for the purpose of furthering religious doctrine• Political parties, organizations, candidates or activities• Exclusive membership organizations and association or membership dues• Deficits or retroactive funding• Capital projects• Individual school projectsTo apply for a grant, please visit www.CloroxCSR.com/ccf-apply to completethe online application. Faxed, emailed, mailed or hand - delivered applications arenot accepted.ROLLING APPLICATION DEADLINESApplications must be received by 5 p.m. Pacific time July 1, Oct. 1, Jan. 1 and April 1(or the previous business day if deadline falls on a weekend).