The Clorox Company Foundation 2011 Annual Report

At Clorox, we work together tomake everyday life better, every day.Our Commitment2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORTDonald R. KnaussChairman and Chief Executive Officer,The Clorox CompanyFor close to 100 years, The Clorox Company has been committedto our customers, consumers and communities. Whether it’sthrough our transparent and ethical business practices, exceptionalproducts or charitable contributions, we strive to make everydaylife better, every day.In this year’s annual report you will learn about some of theamazing nonprofit organizations that are providing muchneededservices in Oakland, Calif., and the other communitieswhere Clorox does business. These organizations have a deepcommitment to community betterment and provide strong,meaningful programs that benefit youth and society as a whole.You will also read about the generosity of our employees, andhow they contribute their own time and money to reach out andgive back. It is a legacy we are proud to share.I am sure you will find the stories shared in this report asinspiring as I did. I am very proud of the difference we are ableto make in our communities.02

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Our History2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORTFounded in 1980, The Clorox Company Foundation hasawarded cash grants totaling more than $84 million to nonprofitorganizations, schools and colleges. Since its inception, theFoundation has focused on supporting innovative programs thatserve youth, kindergarten through 12th-grade education, andcultural and civic organizations. The Foundation also supportsthe communities surrounding our manufacturing facilities andother organizations in which Clorox employees are involved. Inaddition, in fiscal year 2011 alone, The Clorox Company madeproduct donations valued at $13 million.04Our PartnershipSince 2002, we have partnered with the East Bay CommunityFoundation to build our effective and impactful grantmaking.Founded in 1928, the East Bay Community Foundationhas increased charitable giving in the East Bay and othercommunities through its expertise in grantmaking, donorsupport, education and economic development. With the help ofthe East Bay Community Foundation (www.eastbaycf.org), weassure you of our continued strong commitment to help improvethe quality of life in communities where Clorox employees liveand work.

www.brothersontherise.orgBrothers on the Rise2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORTThe mission of Brothers on the Rise (BOTR) is clear: empowermale youth to achieve individual success and develop healthyrelationships while acting as agents of social change.For more than three years, BOTR has been supporting boysto grow into responsible, peaceful, caring and productive youngmen through its comprehensive male-focused, gender-responsiveprograms. BOTR offers a robust program portfolio, includingcounseling, mediation, and academic and professional mentoring.With a disproportionate number of boys strugglingacademically, mentoring is a key element of BOTR. Studentsare encouraged to focus on both academics and school success.The Clorox Company Foundation supports the “Lift aBrother Up” program offered by BOTR. Lift a Brother Upfocuses on developing young men, aged 8 – 18, to becollege - bound and career - ready. Through academic support,life-skills training, leadership development and a professionalmen’s speaker series, youth participants are put on a pathtoward attaining higher education and careers that benefitthemselves and their communities. BOTR places specialemphasis on community benefit careers in areas such as health,human services, social justice and socially responsible business.Founder and executive director Jon Gilgoff said he believesyouth do not feel hopeless when they are given an alternative.He knows participation in BOTR is a pipeline program thatprovides a path to success in life.06

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2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORT11Aim HighAlameda County CommunityFood BankAlameda County Health CareFoundationALICE: Arts and Literacyin Children’s EducationAXIS Dance CompanyBay Area Children’s TheatreBig Brothers Big Sistersof the Bay AreaBoys and Girls Club of OaklandBrothers on the RiseBUILDCalifornia RevelsCantare Con VivoChabot Space and Science CenterChildren’s FairylandCircus Bella PresentsCollege TrackCommunity Resources for ScienceCreative GrowthDance ElixirDandelion Dance TheaterDestiny Arts CenterDimensions Dance TheaterdNagaEarthTeamEast Bay Agency for ChildrenEast Bay Asian LocalDevelopment CorporationEast Bay Asian Youth CenterEast Oakland Youth DevelopmentCenterFaith Network of the East BayFamily Support Services ofthe Bay AreaFirst Place for YouthFriends of Peralta HaciendaHistorical ParkFriends of Sausal CreekGirls Incorporated of AlamedaCountyGolden Gate Audubon SocietyJewish Coalition for LiteracyJunior Achievement of the Bay AreaJunior Center of Art and ScienceKitka, Inc.Left Coast Chamber EnsembleLiving Labs ProjectMarcus Foster Education FundMartin Luther King Jr. FreedomCenterMuseum of Children’s ArtMusic in Schools TodayNorthern Light SchoolNuit Du Bazin “Jama Ak Bolo”Oakland Asian Cultural Center

2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORT12Oakland Asian Students EducationalServices (OASES)Oakland Ballet CompanyOakland Based Urban GardensOakland East Bay SymphonyOakland Interfaith Gospel ChoirOakland Kids FirstOakland Leaf FoundationOakland Metropolitan Chamberof Commerce FoundationOakland Museum of CaliforniaOakland Parents TogetherOakland Schools FoundationOakland Symphony ChorusOakland Youth ChorusOakland Youth OrchestraOakland ZooOakland-East Bay Gay Men’s ChorusOaktown Jazz WorkshopsOpera Noir Inc.Opera PiccolaOral Lee Brown FoundationOur Family CoalitionPrescott Circus TheatrePrescott-Joseph Centerfor Community EnhancementPro Arts, Inc.Producers Associates, Inc.Project SEED, Inc.PYTHIARagged Wing EnsembleReading PartnersRegional Parks FoundationRhythmic Concepts, Inc.Runaway FiLMWORXSamaritan Neighborhood CenterSpanish Speaking Citizens’ FoundationStagebridgeStreetside StoriesSuper Stars LiteracyThe CrucibleThe Freedom Bus ProjectThe MilkBarThe Mosaic ProjectThe Partners ProgramTheatreFIRST, Inc.ThingamajigsWoman’s WillYMCA of the East BayYouth Alive!Youth Movement RecordsYouth RadioYouth SpeaksYouth TogetherYouth UpRising*A list of selected grants. Most grants are between $5,000 and $10,000.

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Oakland Leafwww.oaklandleaf.org2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORTTen years ago, a few Oakland teachers hosted a talent show tocounter the negative images of Oakland youth in the media. At thetime, they had no idea they were planting the seeds for a thrivingorganization now known as Oakland Leaf. These foundingteachers, many of them Teach for America graduates, believedthat, despite the media’s depiction, Oakland was a community fullof artists and leaders. The All-Oakland Youth Talent Showcasemorphed into Oakland Leaf, a nonprofit organization whosemission is to transform the community through creative education.Since those early years, Oakland Leaf has designed, cultivatedand implemented a diverse portfolio of educational programs.Each program is designed to engage, challenge and support youthacademically and emotionally. Executive director Mirella Rangelstrives to help young people understand that Oakland is rich inresources and that they are the leaders of the future.The Clorox Company Foundation continues to invest inOakland’s promising future by supporting the youth education,enrichment and leadership programs offered by Oakland Leaf.Oakland Leaf understands that tailored programming, developedin partnership with young people, is the key to reaching Oaklandyouth. Its approach uses creative, artistic strategies, ultimatelymotivating each participant to succeed in all areas of their life.Some of its most impactful programs include:Sunset Warriors After School Program is a comprehensiveprogram at ASCEND Elementary, an arts-integrated K – 8school. Sunset Warriors serves 220 students daily, which is 55percent of the school’s overall population. The program providesstrong academic support with a focus on literacy. OaklandUnified School District (OUSD) named Sunset Warriors one ofthe most effective after - school programs in Oakland.Urban Arts/Project Phoenix after - school program at UrbanPromise Academy, an OUSD middle school, is often referred to asthe organization’s “cutting edge, comprehensive” program. Over theyears, the enrichment classes have ranged from sailing to capoeira(Brazilian martial arts) and Afro-Brazilian/Cuban dance. With thisarray of programming, Urban Arts/Project Phoenix is OUSD’s mosthighly attended after-school program for middle school students.Youth ROOTS — Youth Reaching deep to Overcome Oppressionby planting Transformative Seeds is Oakland Leaf’s media artsand leadership program for high school students. This programchallenges students to find their voice, develop critical thinkingskills and work for change in their communities.14

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www.superstarsliteracy.orgSuper Stars Literacy2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORTLiteracy is a gift — one that opens doors to new worlds andideas, and enables us to shape our thoughts and communicatewith others — but some children experience significant delaysin attaining good reading skills. That’s where Super StarsLiteracy enters the picture. Super Stars Literacy (SSL) workswith children in grades K–2 in six Oakland schools to provideintensive literacy instruction, thereby creating a society ofdreamers, thinkers and inventors who will help build abrighter tomorrow.SSL was created by the Oakland – East Bay chapter of theJunior League in 2002 with the belief that every child has thepotential to learn and achieve, and deserves equal access toresources and opportunities for achievement; and that bothearly literacy skills and social/emotional development arecritical to success in school and life.SSL combines social/behavioral skill development withliteracy skills every day after school for three hours. While SSL’smodel is adaptable to each individual school community, thereare some constants at each site. SSL’s multipronged approachincludes a focus of working in large and small groups in read-alouds,guided reading and phonics, as well as literacy throughmusic, art and science. SSL students also receive one-on-oneinstruction on specific skills to meet individual needs.By helping students grow and establish exciting learningcommunities, SSL creates students who are enthusiastic aboutreading because they know that learning to read is filled withjoy, fun and friendship.16

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www.youthmovementrecords.orgYouth Movement Records2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORTYouth Movement Records (YMR) is a youth-driven mediaarts organization, inspiring Oakland youth aged 13 – 19 todevelop leadership skills and positive community involvement.YMR utilizes the innovative and engaging business model of arecording company to attract nontraditional leaders, helpingthem discover their unique talents and interests.YMR provides youth with opportunities outside ofschool for leadership, artistic development, critical thinking,community involvement and media production, andoutlets for self-expression and positive recognition throughvisual, performing and video arts. Participants are alsooffered mentorship relationships with supportive adults whohave expertise in media arts.YMR engages hundreds of young people with projectbasedworkshops and hands-on opportunities to produceoriginal music and plan full-scale events. YMR also ensurespositive messaging in its CDs, video productions andcommunity events, all of which reach thousands of youngpeople each year.Fully versed in the theory of change model, YMR hasfound a way to ignite the spark in young people throughmusic. Using this model, YMR helps young people build amore positive trajectory for their life by focusing on success,not just survival.18

2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORT19Disaster ReliefWe are proud of our commitment to assist impacted communities,people and our own Clorox family members when disaster strikes.Here are a few examples of how we provided support in fiscalyear 2011:• One year after the devastating earthquake, Haiti experienceda cholera outbreak. Clorox donated 12,600 gallons of Clorox ®bleach, essential for helping to prevent the spread of furtherinfection, to Direct Relief International.Photos Courtesy of Dave Knoer | American Red Cross• Clorox donated Clorox ® bleach valued at $93,000 to supportareas of Colombia and Venezuela devastated by heavy rainstorms and flooding.• Following Japan’s earthquake and tsunami, Clorox donated$100,000 to American Red Cross –Japan Earthquake andPacific Tsunami.• In response to months of devastating tornadoes and floodingin the U.S. Midwest and South, Clorox donated truckloadsof Clorox ® bleach, Glad ® trashbags and a mix of cleaningproducts to aid in the cleanup efforts. To support volunteerefforts, we sent truckloads of charcoal to cook meals. Our KCMasterpiece wagon provided warm meals to hungry Joplin,Mo., victims, residents, rescue workers and volunteers.

Community Involvement ProgramsEmployee Volunteer ProgramClorox employees help build stronger communities by volunteeringtheir time and lending their passion and expertise to a broad rangeof nonprofit organizations.Clorox is proud of our employees’ volunteer efforts and supportsour employees’ hours with dollars. Through our CommitmentAwards program, employees who volunteer 24 hours a year at anonprofit earn a $300 grant for that organization.Employee commitment has increased substantially over theyears, and employee volunteer hours have more than tripled sincewe began capturing the data in 2006. In 2010, our volunteer hoursincreased 37 percent as compared to 2009. The time our employeesspent in 2010 enhancing their communities was worth nearly$3 million.*These numbers represent just a small sampling of the countlessvolunteer hours of Clorox employees, and they are a demonstrationof how much they care about the community.Employee Volunteer Program — Science Education ProgramNearly 20 years ago, Clorox scientists founded the Science EducationProgram. Through this program, Clorox supports local schoolsand encourages students from diverse backgrounds to pursuescience and technology careers.The science program is run completely by employee volunteerswho have provided science demos, served as science fair judgesand led science supply donation drives.In fiscal year 2011, nearly 100 Science Education Programvolunteers participated in over 20 events serving 500 students inAlameda, San Francisco and Contra Costa counties.Field Grant ProgramOur desire to make communities better places to live is a majordriver of how we use our human and financial resources. Cloroxemployees based outside of the San Francisco Bay Area managesmall giving programs in their local communities. The grants areadministered independently and serve organizations within athree - to five -mile radius of our facilities.In Atlanta, Ga., a Clorox grant helped purchase a specialty mathand science curriculum designed for special needs elementary students.Houston, Texas, employees supported local elementary and middleschools with the purchase of laptops, books and other supplies. Andour Tampa, Fla., team provided funding for an academic tutoringprogram for abused and neglected children. In Brampton, Canada,plant employees helped a mentorship program and hosted a bowlingouting for kids not yet paired with adult mentors.Clorox is proud to help build and support healthy communitiesthrough our local grant program.Workplace Giving Program — Getting Involved For Tomorrow (GIFT)Despite a tough economy — or maybe because of it — moreClorox employees than ever followed their hearts and participatedin the 2011 GIFT Campaign.Across the United States and Canada, 45 percent of eligibleemployees — up from 39 percent last year — participated in the2011 campaign. With The Clorox Company Foundation matchingprogram, employees pledged $3.6 million to support more than1,800 nonprofit organizations.*The financial equivalent is determined by using $21.36 per volunteer hour, which is based on the 2010 industrystandard from Independent Sector, a leading nonprofit organization that determines the financial equivalent fora variety of volunteer initiatives.2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORT20

2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORT21GRANT GUIDELINES, PRIORITIES AND GEOGRAPHIC FOCUSThe Foundation awards grants primarily in its headquarters community of Oakland, Calif.Clorox field operations also manage small giving programs in their local communities.These programs are administered independently and serve organizations within a three -to five - mile radius of these facilities.FOUNDATION FOCUS AREAS — The Foundation concentrates on contributions intwo focus areas: education/youth development and cultural/civic programs. Fundingpriorities may shift from year to year.EDUCATION AND YOUTH DEVELOPMENT GRANTS — The Foundation supportsprograms that prepare young people to participate successfully in an increasingly globalsociety and to contribute to their communities. Specifically, we focus on supportinginnovative education and youth development programs that serve children and youth fromkindergarten through 12th grade. Targeted programs strive to achieve the following goals:• Improve the academic performance of children, especially in literacy and math• Prepare youth for community leadership• Promote positive relationships between youth from diverse cultural and ethnic groupsCULTURE/CIVIC GRANTS — Arts and cultural affairs are an essential and enriching partof society. The Foundation supports civic and cultural initiatives and projects that increaseawareness of, participation in, and appreciation of arts and culture.ARTS MINI-GRANTS INITIATIVE — This program awards 25 grants of $1,000 toassist Oakland’s nonprofit cultural community with visual and performing arts events.CRITERIA FOR FUNDING — The Foundation receives many more requests than ithas resources to fund. Applicants must be in receipt of an IRS ruling confirming theirclassification as a 501(c)(3) tax-exempt, nonprofit organization or be sponsored by aqualified fiscal agent. In addition, the proposal must meet the Foundation’s geographicscope and address one of the focus areas listed above. The Foundation uses thefollowing criteria in selecting agencies for funding:• Clarity of purpose• Impact and outcomes related to performance (i.e., improved grades, test scores,graduation rates, increased audiences in under served communities, etc.)• Strategies that will achieve the stated outcomes• Sound fiscal and management practices• Involvement of Board of Directors• Demonstrated collaborative relationships• Fundraising capacity• Diversity of board, staff, clients, audience, etc.• Nondiscrimination policies and practicesINELIGIBLE FOR FUNDING — In general, the Foundation does not fund the following:• Fundraising events, benefits or raffles• Athletic events or league sponsorships• Field trips, tours and travel expenses• Advertising or promotional sponsorships• Conferences, conventions, meetings, etc.• Media productions (TV, radio or film projects)• Projects of a national scope• Direct assistance to individuals or individual sponsorships• Religious-based activities for the purpose of furthering religious doctrine• Political parties, organizations, candidates or activities• Exclusive membership organizations and association or membership dues• Deficits or retroactive funding• Capital projects• Individual school projectsTo apply for a grant, please visit www.CloroxCSR.com/ccf-apply to completethe online application. Faxed, emailed, mailed or hand - delivered applications arenot accepted.ROLLING APPLICATION DEADLINESApplications must be received by 5 p.m. Pacific time July 1, Oct. 1, Jan. 1 and April 1(or the previous business day if deadline falls on a weekend).

FY11 Allocations$4 Million (unaudited)Disaster ReliefField Grant ProgramsMajor ProjectsCulture andCivic GrantsEducation andYouth GrantsEmployeeMatching Programs4%9%10%10%24%42%2011 | THE CLOROX COMPANY FOUNDATION ANNUAL REPORT22BOARD OF TRUSTEESDonald R. Knauss, ChairmanJacqueline P. Kane, PresidentDaniel J. Heinrich, Vice President/TreasurerVictoria Jones, Vice President/SecretaryJeffrey J. Brubaker, TrusteeCharles R. Conradi, TrusteePaola Gonzalez, TrusteeTHE CLOROX COMPANY FOUNDATION STAFFVictoria Jones, Vice President, Government Affairs and Community RelationsDeborah Napierski, Community Relations ManagerNichelle Rachal, Community Relations SpecialistDonna Turner, CoordinatorDarien Louie, Director of Public & Private Partnerships, East Bay Community FoundationDebrah Giles, Community Development Officer, East Bay Community Foundationwww.CloroxCSR.com/cc-foundation

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