savewater!® Alliance Inc. Annual Report 2011/12 - Savewater.com.au
savewater!® Alliance Inc. Annual Report 2011/12 - Savewater.com.au
savewater!® Alliance Inc. Annual Report 2011/12 - Savewater.com.au
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ContentsChairman and Chief Executive Officer’s <strong>Report</strong>...................................................................................02Vision, Mission and Statement of Purpose.........................................................................................04Members........................................................................................................................................06Program Highlights..........................................................................................................................10<strong>savewater</strong>.<strong>com</strong>.<strong>au</strong>..................................................................................................................................................... 10<strong>savewater</strong>! ® video platform................................................................................................................................... 11<strong>savewater</strong>! ® portal................................................................................................................................................ <strong>12</strong><strong>savewater</strong>! ® online product library........................................................................................................................ <strong>12</strong><strong>savewater</strong>! ® online <strong>com</strong>petitions........................................................................................................................... <strong>12</strong><strong>savewater</strong>! ® market research................................................................................................................................ 13<strong>savewater</strong>! ® gardens program.................................................................................................................................... 1420<strong>12</strong> Melbourne International Flower & Garden Show.......................................................................................... 15SmartGardenWatering......................................................................................................................................... 15GreySmart........................................................................................................................................................... 15<strong>savewater</strong>! ® plant selector and plant library.......................................................................................................... 15<strong>savewater</strong>! awards ® ................................................................................................................................................... 16Media relations......................................................................................................................................................... 18Account inserts......................................................................................................................................................... 19Social media............................................................................................................................................................. 20Facebook............................................................................................................................................................ 20Twitter................................................................................................................................................................. 20the ripple effect................................................................................................................................................... 21Educational resources............................................................................................................................................... 22Newsletters............................................................................................................................................................... 23Water efficient products............................................................................................................................................ 24EasyFill................................................................................................................................................................. 24Discount Whitegoods Trial......................................................................................................................................... 25Industry Associations................................................................................................................................................ 25<strong>savewater</strong>! ® <strong>Alliance</strong> Staff................................................................................................................26The Board......................................................................................................................................28Business Outlook............................................................................................................................29Helping <strong>com</strong>munities value water
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