2004 Annual Report - Queensland Theatre Company

Corporate DevelopmentSponsors and Partners 2004Company Sponsor Category Production/DescriptionBDO Kendalls Program Sponsor The Queensland Premier's Drama Award -Theatre and Public LifeCITEC IT & Communications Partner Contra IT servicesCopenhagenDeacons Production Sponsor The UnderpantsErgon Energy Production Sponsor The Cherry OrchardGriffith University Program Sponsor The Queensland Premier’s Drama AwardJohn Holland Production Sponsor The Real Inspector Hound/Black ComedyOrigin Energy Youth & Education Ed Online, Schools Performance Awards,Program PartnerYoung Playwright’s AwardsOrlando Wyndham Season Sponsor Provision of beverage product at key events.Sun Microsystems Season Sponsor N/ABrisbane Marriott Hotel Season Sponsor Provision of hospitality servicesMerlo Season Supporter Provision of coffee and catering servicesArtists and Models Season Supporter Provision of salon servicesCastlemaine Perkins Season Supporter Provision of beverage product at key eventsNous Season Supporter Provision of graphic design servicesPalace Centro Cinema Season Sponsor Provision of screen advertisingEwan Gardam Fabrics Season Supporter Provision of discounted fabricsPhoebe Stephens Florist Season Supporter Provision of floral arrangementsABC Radio Season Supporter PromotionPPS Hairwear Season Supporter Provision of hair care productsRaleigh Paper Season Supporter Provision of paper productCommonwealth Bank Season Sponsor N/AAAPT Brisbane Lions Promotional Partner Joint promotional activitiesSubway Program supporter Provision of prizes for theSchools Performance Awards2004 was a positive year for sponsorship with growth inexisting relationships and development of strategies toincrease new revenue streams through entrepreneurialactivities. A number of 2003 sponsors increased their dollarvalue contribution to the Company in 2004. Ergon Energybecame a production sponsor for the first time in 2004 aftera number of years as a Season sponsor.This year, the Company also developed strategies fornew revenue streams through entrepreneurial activities.In 2004 the Company commenced a relationship withTechnology Commercialisation Group, an Adelaide basedcompany that provides support for the commercialisationof technology and innovation. The Company has a view topackaging the skills of our theatre practitioners to developcommercial training products for the corporate sector. TheCommonwealth Bank participated in the first pilot program,training a number of its Queensland based institutionalbankers in presentation and vocal skills in 2004.The Company continues building on the success of itscorporate entertaining program. A number of Queenslandbusinesses tried Queensland Theatre Company productionsfor the first time as purchases of corporate entertainingpackages."We have had accolades roll in all morning our guests weretotally thrilled … and from a business perspective we havealready picked up extra business from it … I strongly believethat more businesses ought to look at this as an alternativeway to entertain guests and staff … We will definitely bookagain."Thoughtware Australia, Corporate Entertaining Client, ProofQueensland Theatre Company hosted a number of seniorCorporate and Government networking functions at thetheatre as well as a range of other special events.36A n n u a l R e p o r t