New Markets Investor

Q3 2015The development of Africanmalls, and consumer spending, isattracting international brands tolocal shoresToday there are 292 malls and 31 have been opened since Jan 2014, with West Africa showing thelargest growth in terms of new mall openingsThe number of malls in West Africa has increased by 19% in the past 18 months, the remainingregions have increased by 9% on average. International European and North American brands suchas Bata, Adidas, Mango, Celio, Swatch, Carrefour, Etam, Aldo, KFC, Nike and Levis are increasingtheir number of stores in the continent.By 2018, 223 new shopping centres are expected to be opened, including 40 in Egypt, 25 in Nigeria,20 in Kenya, 15 in Ghana, 14 in Angola and 13 in Morocco.The total surface area by 2018 will reach 10 million m².New Markets Investor37