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A NEW BREED

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analyst eye<br />

also being added to Microsoft’s SQL<br />

Server 2016.<br />

While the specialist NoSQL vendors<br />

will be able to argue that there are<br />

(at the very least) performance<br />

advantages in adopting specialist<br />

databases, that isn’t really the point.<br />

The question is whether the ability to<br />

store JSON documents in a relational<br />

database is good enough for<br />

mainstream adopters to restrict the<br />

market for those specialist databases<br />

to a niche.<br />

Mind games<br />

The competing trends of dominance<br />

and disruption make predicting the<br />

evolution of the data platforms<br />

and analytics sector an exercise in<br />

cognitive dissonance. While we<br />

expect the continued dominance of<br />

the incumbent established vendors<br />

and approaches, we do see early<br />

adopters beginning to engage with<br />

emerging vendors as they consider<br />

their options for creating nextgeneration<br />

data platforms.<br />

451 Research expects these nextgeneration<br />

platforms to be based<br />

around tenets – multi-tenant, multimodel,<br />

multi-data-centre, hybrid,<br />

agile, elastic, distributed, automated<br />

and delivered as a service – that are far<br />

removed from those used to describe<br />

existing data platforms.<br />

These next-generation platforms are<br />

likely to be based not just on new<br />

approaches to data processing, but also<br />

new so-called cloud-native computing<br />

projects, such as the Mesos data centre<br />

operating system, the Kubernetes<br />

container-management framework,<br />

and Docker containers. We anticipate<br />

that the adoption of these cloud-native<br />

foundation technologies will accelerate<br />

the adoption of distributed database<br />

and data processing platforms.<br />

The key questions are: how fast will<br />

the shift to these new platforms occur,<br />

and will the incumbent vendors have<br />

enough time to develop and acquire<br />

the functionality required to protect<br />

their dominant positions?<br />

History suggests that<br />

the incumbents will win<br />

out. Despite early<br />

adopters’ eagerness<br />

to adopt specialist<br />

products in their<br />

pursuit of the<br />

next big thing,<br />

the combination<br />

of established<br />

functionality and<br />

advances that are<br />

‘good enough’ has<br />

traditionally been<br />

sufficient to serve the needs<br />

of the silent majority of conservative<br />

mainstream adopters.<br />

Despite that, there is a sense that the<br />

multiple tenets driving those nextgeneration<br />

data platform concepts<br />

mentioned above are so many and so<br />

NoSQL is<br />

expected to have<br />

8.1%<br />

of the total operational<br />

database market in 2019<br />

(451 Research)<br />

varied that ‘good enough’ will not<br />

be, well, good enough. After all,<br />

we are potentially talking about a<br />

fundamental refactoring of the data<br />

management estate. As such, it seems<br />

likely that none of the existing<br />

vendors, established or otherwise,<br />

has the wherewithal to address it.<br />

Even then, the incumbent providers<br />

have the advantage of deep cash<br />

reserves to invest in developing<br />

or acquiring the alternatives.<br />

Microsoft and Oracle have chosen<br />

the first option, developing Azure<br />

DocumentDB and Oracle NoSQL<br />

Database respectively, while IBM<br />

has chosen the latter, acquiring<br />

Cloudant and, more recently,<br />

Compose to expand its<br />

Cloud Data Services<br />

portfolio.<br />

The cloud platform<br />

providers have<br />

also been active<br />

acquirers, with<br />

Rackspace nabbing<br />

MongoDB hosting<br />

specialist ObjectRocket<br />

in February 2013, and<br />

CenturyLink snapping up<br />

multi-model database-as-aservice<br />

(DBaaS) provider Orchestrate<br />

in April this year.<br />

Expect further consolidation<br />

among the emerging start-ups as<br />

vendors look to combine the<br />

capabilities required.<br />

46 information-age.com September 15

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