Academic

Business Administration - Marketing
Requirements for Bachelor of Science in
Business Administration – Marketing
Complete a total of 121 credit hours of coursework
for graduation
.
General Education Core - 41 credit hours
Business Core
- 50 credit hours
Major Requirements - 30 credit hours
Business Core
o ACC 211 - Principles of Accounting I
o ACC 212 - Principles of Accounting II
o BM 211 - Principles of Management
o BM 318 - Management Information Systems
o BM 323 - Business Law 1
o BM 343 - Business & Professional Communications
o BM 401 - Leadership in Ethical Decision-Making
o BM 438 - Operations Management
o BM 460 - Strategic Management
o BM 490 - Research in Business I
o BM 491 - Research in Business II
o ECO 202 - Principles of Microeconomics
o ECO 240 - Calculus for Business & Economics
o ECO 306 - Economics and Business Statistics
o FIN 203 - Principles of Finance
o MKT 213 - Principles of Marketing
o STA 205 - Foundation of Statistics
o Global Business Elective: 3 credit hours
Major Requirements
o ACC 301 - Managerial Accounting
o BM 300 - Internship
o ECO 328 - Managerial Economics
o MKT 315 - Consumer Behavior
o MKT 414 - Marketing Research
o MKT 418 - International Marketing Management
o MKT 470 - Strategic Marketing Management
o Business Elective: 6 credit hours
o Computer Science Elective: 3 credit hours
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