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Berlin to go, english edition 1/2015

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NEWS TO GO<br />

Proud of their city<br />

<strong>Berlin</strong> residents take a positive view of the increasing<br />

number of <strong>to</strong>urists and the city’s general<br />

popularity. According <strong>to</strong> a recent survey by visit-<br />

<strong>Berlin</strong>, 94 percent of city residents enjoy living in<br />

<strong>Berlin</strong> and 85 percent feel neither trammelled nor<br />

bothered by <strong>to</strong>urists. 88 percent of <strong>Berlin</strong> residents<br />

are proud that people from across<br />

the globe are interested in<br />

visiting their city.<br />

pho<strong>to</strong>s: iS<strong>to</strong>ck/Kerrick, Coloures-pic, ldprod – Fo<strong>to</strong>lia.com<br />

Capital of innovation<br />

In 2013, <strong>Berlin</strong>-based companies generated around 11 billion<br />

euros, or 14 percent of their revenues, from new products. This<br />

means that with 1.6 percent the proportion of innovation in<br />

<strong>Berlin</strong>‘s overall commercial activity again grew faster than the<br />

national average (0.2 percent). These figures are documented<br />

in the “2014 <strong>Berlin</strong> Innovation Survey” published in March by<br />

the Technologiestiftung <strong>Berlin</strong>.<br />

New products constituted a particularly high proportion of<br />

aggregate turnover in equipment and vehicle manufacturing<br />

(46.9 percent) and in the electronics industry (43.5 percent).<br />

Not only did <strong>Berlin</strong>-based companies earn more revenue from<br />

new products, they also spent more on innovation (8.1 percent<br />

compared <strong>to</strong> the national average of 6 percent).<br />

Beacon city <strong>Berlin</strong><br />

<strong>Berlin</strong>, <strong>to</strong>gether with Paris and Bologna, has responded <strong>to</strong> the<br />

EU’s Smart Cities Call and must now demonstrate that it’s ready<br />

<strong>to</strong> be a “beacon city” by developing proposals on how it can<br />

become a fully networked city and shift <strong>to</strong> more sustainable<br />

forms of energy and transportation. Should Brussels award<br />

<strong>Berlin</strong> the contract, 7 million euros in funding from the Horizon<br />

2020 EU research project would flow in<strong>to</strong> the capital city.<br />

<strong>Berlin</strong>’s contribution envisages setting up a network<br />

of smart urban neighborhoods along a smart axis.<br />

This would involve retrofitting buildings for greater<br />

sustainability and operating them with greater<br />

energy efficiency through constant data exchange.<br />

In addition, electric vehicles and innovative<br />

infrastructure would provide residents<br />

with eco-friendly mobility.<br />

A decision is expected in<br />

Oc<strong>to</strong>ber.<br />

BERLIN TO GO 7

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