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A Visual Guide To Achieving LinkedIn Profile Perfection in 7 Steps

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<strong>Profile</strong> Photo<br />

First impressions matter<br />

dur<strong>in</strong>g bus<strong>in</strong>ess meet<strong>in</strong>gs<br />

and when people see your<br />

profile picture.<br />

Dos and don’ts of<br />

<strong>L<strong>in</strong>kedIn</strong> profile photos<br />

Consider your <strong>in</strong>dustry <strong>in</strong><br />

addition to potential<br />

consumers and peers to<br />

select the appropriate<br />

headshot.<br />

Do’s<br />

Get a professional<br />

photographer<br />

It’s worth the <strong>in</strong>vestment s<strong>in</strong>ce<br />

you can use the pictures<br />

formultiple social platforms<br />

and purposes.<br />

Be professional<br />

<strong>L<strong>in</strong>kedIn</strong> is not Facebook.<br />

Structure your profile accord<strong>in</strong>g<br />

to how you would act at work.<br />

Don’ts<br />

Look personable<br />

You don’t have to give a goofy smile<br />

but you don’t want to appear angry<br />

either. When <strong>in</strong> doubt, ask others to<br />

give their op<strong>in</strong>ions before you publish.<br />

Balance formality<br />

Don’t go overboard yet don’t be<br />

underdressed <strong>in</strong> your picture.<br />

Let the photo reflect your work<br />

attire and mood.<br />

Add<strong>in</strong>g a professional photo<br />

of yourself on your <strong>L<strong>in</strong>kedIn</strong><br />

profile can result <strong>in</strong><br />

14 TIMES<br />

MORE PROFILE<br />

VIEWS!<br />

Use most of the frame<br />

Your face should be centered, leav<strong>in</strong>g<br />

a small space over your head<br />

with the picture extend<strong>in</strong>g to<br />

your shoulders.<br />

Choose a familiar picture<br />

Keep the photo true-to-life.<br />

If you wear glasses, have a beard, or<br />

often wear a tie, make the profile<br />

photo representative of how you<br />

normally look at work.<br />

Leave Fido out<br />

It’s a cute sentiment, but leave<br />

dogs and other pets out of your<br />

<strong>L<strong>in</strong>kedIn</strong> profile picture.<br />

Keep the<br />

background neutral<br />

Don’t let the background distract<br />

viewers. Choose a neutral and<br />

non-busy background.

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