GSN March 2016 Digital Edition
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WWF-Canada and RSA team up to advance<br />
employee action on sustainability<br />
TORONTO, <strong>March</strong> 15, <strong>2016</strong> /<br />
CNW/ - WWF-Canada and RSA<br />
Canada kicked off a new five-year<br />
partnership today to inspire and<br />
engage employees in workplaces<br />
across Canada to take environmental<br />
action.<br />
With this partnership, RSA becomes<br />
the new presenting sponsor<br />
<br />
Canada’s environmental employee<br />
engagement program. In doing so,<br />
RSA demonstrates and promotes<br />
the benefits of integrating<br />
employee engagement and<br />
corporate responsibility<br />
initiatives.<br />
Through this partnership,<br />
WWF-Canada will<br />
support RSA, Canada’s<br />
third-largest general insurer,<br />
to develop a robust national<br />
green team program<br />
in order to engage employees<br />
coast to coast to take<br />
action on sustainability.<br />
This is part of RSA Canada’s<br />
corporate responsibility commitments<br />
to reduce the carbon<br />
emissions from their internal operations<br />
by 12 per cent per employee by<br />
port<br />
customers with tools and solutions<br />
to better respond to changing<br />
environmental risks and opportunities.<br />
Quote from Rowan Saunders, President<br />
and CEO of RSA Canada<br />
“Our employees are our biggest asset<br />
and engaging them on sustainability<br />
– an issue that they care<br />
deeply about – is directly linked to<br />
our success. Combined with WWF’s<br />
inspiration and guidance, we can<br />
bring together our people to create<br />
a more sustainable future.”<br />
Quote from David Miller,<br />
President and CEO of WWF-Canada<br />
40<br />
“Canadians have a growing desire to<br />
lighten the human load on our planet.<br />
They’re taking action, seeking solutions<br />
and building a future where<br />
nature and the economy thrive together.<br />
WWF-Canada’s partnership<br />
with RSA Canada harnesses that<br />
drive to help Canadians in workplaces<br />
across the country nurture a<br />
deeper connection with nature.”<br />
Why integrating a company’s employee<br />
engagement and corporate<br />
responsibility initiatives matters:<br />
<br />
lead to 19 per cent profit increase,<br />
20 per cent improved performance<br />
and 87 per cent<br />
turnover reduction (Corporate<br />
Leadership Coun-<br />
<br />
gagement<br />
is the top issue<br />
currently facing 87 per cent<br />
of HR and business leaders<br />
<br />
than one-third of workers<br />
felt engaged in their jobs in<br />
<br />
study. The majority (51 per<br />
<br />
per cent were “actively disengaged.”<br />
<br />
<br />
generation that will form half of the<br />
global workforce by 2020 and 75
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