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BEHIND THE SCENES<br />

TO CONQUER THE GREATEST PROJECTS<br />

BEHIND THE SCENES<br />

OF “ANY DAY HOLYDAY”<br />

FALLING INTO THE SAME TRAPS<br />

THE HARD WAY<br />

“Failures are finger posts on the road to achievement.” — C. S. Lewis<br />

Behind every success there are always many faults and mistakes and the story of our<br />

success is no exception. Whatever hard it was we always knew that we have no way to<br />

retreat we need to move only forward. It seems that we are so aware of what are we doing<br />

just because at the very begining it was extremely complicated to create the production<br />

studio which will produce something unique and extraordinary and will not be afraid to<br />

differ from all the rest. We are extremely proud to be real professionals at our sphere,<br />

especially due to the hard way we have passed and it gave us a solid background and<br />

the reason of self-esteem and self-appreciation. We do really appreciate what we are<br />

doing; ad now it is the reason of our lives and the star we are permanently oriented by just<br />

because the results which we had achieved after all came to us at great cost of many falls.<br />

Large projects always demand loads of time and<br />

resources. The team appears to be flounder in chaos with<br />

everyone stretched thin. Of course, full immersion into<br />

such processes naturally entails sleepless nights and<br />

overwrought nerves. Every expert is like a rope-walker,<br />

balancing at the edge of his or her professionalism; one<br />

wrong step bodes a drastic plunge into the abyss of career<br />

failure.<br />

However, gradually, step by step, the thorny path<br />

is left behind, and solid ground appears underfoot.<br />

The cherished silhouette of a triumphal arc begins to<br />

glimmer ahead in form of a completed project with all<br />

its dividends. And believe it or not, the most important<br />

thing is not the profit, but the realization of one’s own<br />

professional growth.<br />

One would think, this is the end, the project is done,<br />

time to rest now. Nothing like that! It is not yet time to<br />

relax, but to review the lessons learned and analyze the<br />

mistakes made during the process of product creation.<br />

And, take our word for that, there was an improper lot of<br />

those! If we do not get to the bottom of all the troubles<br />

encountered and forgo drawing appropriate conclusions,<br />

we risk falling into the same traps when working on<br />

further projects.<br />

Since most of our mistakes were quite common ones,<br />

many people and companies may find the tips below<br />

very useful. And not only for those who work in video<br />

content production, but also for people from totally<br />

different industries. The main point here is dealing<br />

with long-term projects.<br />

First, we should tell a bit about the project itself.<br />

“ANY DAY HOLYDAY” is an edutainment animation<br />

program of 26 episodes. Each episode, 7 minutes long, tells<br />

the adventures of five fairy-tale helpers of Santa Claus<br />

traveling through different countries celebrating New<br />

Year. One of the main distinctive features of the program<br />

is its visual component: all characters and the interiors<br />

have been painted by hand in watercolor and then<br />

animated using SG technologies. This program is aimed<br />

at general target audience.<br />

The project proved to be an extremely rough ride<br />

for our team. First of all, it was the first time we worked<br />

on something of that scale, and we simply didn’t know<br />

what to expect. If not for the atomic efforts of each<br />

team member, the project would have been a complete<br />

failure. Fortunately, we managed, but at what a price!<br />

The production duration almost doubled, part of the<br />

team dropped out, and the ones left kept working on bare<br />

enthusiasm, at the end of their tether.<br />

Was the result worth the effort? Yes, of course! After<br />

all, no obstacles mean no growth. Furthermore, one<br />

cannot form a really strong team without putting it<br />

through hell. Put crudely, we did not make the project,<br />

the project made us.<br />

In order to grasp the full scope of the issues we had to<br />

face, let us go through individual production components,<br />

analyzing the mistakes made and identifying the<br />

most important aspects that will help to avoid many<br />

unfortunate situations in the future.<br />

38 ▪ Issue 6 JUNE 2016<br />

<strong>Season</strong> <strong>Screen</strong> <strong>TV</strong> <strong>Review</strong>

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