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LEllE1~s to tl1E Edito1~ Copy Protection Sir: Kudos to Andent, Inc. for their continued sale and support of software without copy protection (Letters, Apple Orchard, March· April 1982). It seems that other software companies are coming around to the realization that such" protection" actually costs them more sales than does the piracy. As manufacturer of the original Lower Case Adapter, I have had over 100 calls asking whether the LCA is compatible with VisiCalc. I have to answer thC!t the LCA doesn't interfere with VisiCalc, but that there won't be lower case type. And, because VisiCalc is copy-protected, I don't know how to modify it to utilize lower case. I would like to use VisiCalc myself, but have not purchased it for two reasons: I can't allow my business to be dependent on a software package that can't be backed up, and nearly all of my work is done on 8-inch disks, and VisiCalc can't be "moved up" to the bigger disks. 12 Apple Orchard I can't imagine any business knowinglytying itself to a product that can't be backed up, regardless of how good the product is. And what if a business does start using a product, then later needs more disk space? Mail Orders Sir: Dan Paymar Durango, CO We find the no-mail order policy recently implemented by Apple Computer very distasteful. Apple's new policy was described as an effort to provide consumer education and promote customer satisfaction. This is patently false, and we're surprised that Apple would think that a group of computer users would fall for it There is also the question of restraint of trade, which the courts can handle, but the first point made can be addressed here. By removing the mail-order houses from the marketplace, the customer is forced to buy at retail stores, where the prices are generally higher. Limiting a consumer's options is never in his best interest Further, because a large portion of Apple's current "family" became members by mail, this can't help but have an effect on Apple's market share. The claim that "only the retail stores can provide the necessary service and education" is based on a faulty assumption: that the retail stores can and do provide this service. In the areas of both sales and service, many stores just have not justified Apple's confidence in them. A good retailer is rare, and most are poor at applying their products to the needs of thew their products to the needs of the user. They are good at developing schedules of high prices, though. The "customer satisfaction" that Apple is trying to improve would be better served if Apple leaned on its retailers, rather than removing a spur to better performance. The con· sumer who orders by mail knows that he can't get personal service; his eyes are wide open. And, if Apple enforces the mail order ban, how will someone outside of a metropilitan area purchase equipment? For that matter, what if any store is out of stock? We do support our retailers when they have products and services we can use, given price and availability
Yes, please send me a dealer list for Screen Director ! Name _____________ Title ___________ Company ____________ Address. _________ City _______ st ___ Zip ____ Phone..__,__ _____ D I would like additional information on Apple Business Graphics and its use D with this printer or plotter: ________________ D with these other programs: __________ _ _ ____ D to produce xerox color copies, overhead transparencies and 35mm slides D I am a dealer. Apple Orchard 5182
Page 1 and 2: Almlr!rtTEArt~. 110rtAL ~PPLE COAET
Page 3: Buy Five Megabytes Of Winchester St
Page 6: Vol. 3 No. 2 May-June 1982 Entire c
Page 9 and 10: One Apple and$1,550 can make a lot
Page 11 and 12: "NIBBLE® IS TERRIFIC" (For Your Ap
Page 13: Pla11ti114 a SEEd ••• THE VAN
Page 17 and 18: •For ttie 48K Apple* II with Appl
Page 19 and 20: Notice that Switch 6 is marked. If
Page 21 and 22: necessitates frequent deaning. They
Page 23 and 24: Expand your Apple into a full CP/M
Page 25 and 26: Introducing the hands-on chess _,,,
Page 27 and 28: appla ®compatible! appla compatibl
Page 30 and 31: FILE CABINET STOFFER When FILE CABI
Page 32 and 33: 490 PRINT D$"MONCIO" 500 REM CREATE
Page 34 and 35: 20 0$ = CHR$ + CHR$ (4):0P $ = 0$
Page 36 and 37: 800 NEXT K 810 NEXT M 820 PRINT : I
Page 38 and 39: APPLESOFT PROGRAM FORMATTING LISTER
Page 40 and 41: Listing #1 1000 . OR $6000 ( 245 76
Page 42 and 43: 00Bl- 00B7- DAFB D61A ED34- D85
Page 44 and 45: 6084- CB A0 A6 2320 .AS -"EACH 'LIS
Page 46 and 47: 1 2880 LIS020 612E- 29 7F 3440 AND
Page 48 and 49: "E .c "' ~ 0 QI n. ~ ID "" - D0 06
Page 50 and 51: Sl20 * ~ENTS. ENTRY "TAB" IS USED S
Page 52 and 53: EDUCATIONAL USES OF THE COMPUTER by
Page 54 and 55: HELLO, OPERATOR? (What's an Operati
Page 56 and 57: system. For example, an error messa
Page 58 and 59: here is: Don't always expect books
Page 60 and 61: Based on the above discussion, we w
Page 62 and 63: SEVENTH ANNUAL COMPUTER FAIRE by Am
Page 64 and 65:
make it possible for the user to us
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effort to develop it. But the Frank
Page 69 and 70:
If you read last issue's installmen
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TOGETHER, LOCKSMITHT; THE INSPECTOR
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' 8 © Copyright 1981, QUAD Systems
Page 77 and 78:
WILL THE REAL APPLE PASCAL PLEASE S
Page 79 and 80:
GREAT LAKES DIGITAL RESOURCES IS PR
Page 81 and 82:
TASC: The Applesoft Compiler. It tu
Page 83 and 84:
P1'ESidE11t's MEssatE Ken Silverman
Page 85 and 86:
a=: w :::c u -.... U) ;: .. .. a=:
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well as drivers for use with VisiPl
Page 89 and 90:
- _..:::- =- - :::: Introducing Dat
Page 91 and 92:
BCJSINESS The Versaform Business Fo
Page 93 and 94:
SVA MAKING AP-PlES GROW / / 256K AP
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ooks========= 5154-9 Basic Computer
Page 97 and 98:
Gaining tnotnentUill. Introducing D
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Intermediate and Advanced modules (
Page 103 and 104:
High High High High TeChnology Tech
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application package featuring pie g
Page 108 and 109:
3.3 disk that boots directly on 16-
Page 110 and 111:
viewed-$19.95. The Book Company, 16
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ADVERTISERS' INDEX 107 Advanced Bus
Page 115 and 116:
·startire and DataGuard are tradem
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