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The<br />
changing<br />
face of<br />
finance<br />
he financial services industry has been the subject of<br />
considerable change over the past decade. In fact, so<br />
much has changed that if financial services were a person<br />
you knew, you’d probably be walking past it in the street<br />
without even realizing. But what is causing such significant<br />
and rapid change? The answer is, of course, technology.<br />
The introduction of technology and its rapid evolution has<br />
had an enormous impact on the industry, bringing many<br />
new challenges and opportunities along with it.<br />
One of the first major changes was that of globalisation<br />
on a scale we have seldom seen before. Until relatively<br />
recently, our major financial centres of the world were<br />
almost exclusively limited to London and New York. Now,<br />
with the help of technology, other major cities across the<br />
globe have now caught up: Hong Kong, Sydney and Dubai<br />
to name a few. Transactions can now be made from almost<br />
anywhere, at any time: a feat that was absolutely unheard<br />
of twenty years ago.<br />
However, along with such growth came some challenges,<br />
as you’d expect. Managing colossal amounts of data and<br />
doing so securely became the main focus, and with that,<br />
IT specialists were now just as important as the finance<br />
experts themselves. Major investments were made in<br />
data mining and security, generating thousands of new,<br />
specialist jobs within the industry to cope with the huge<br />
demand that large banking institutions were faced with.<br />
More recently though, while these large banks have<br />
certainly benefitted from the arrival of modern technology,<br />
it is the smaller, more niche organisations that are<br />
really paving the way for innovative change within the<br />
industry. In the wake of the 2008 financial crisis, large<br />
financial institutions have found themselves under<br />
increasing pressure to reduce their spending and improve<br />
transparency. Therefore, it has become increasingly more<br />
difficult for banks to develop their own innovative systems.<br />
Having been quietly working away behind the scenes over<br />
the past few years, ‘fin-tech’ (financial technology) firms<br />
are finally emerging, disrupting and revolutionizing the<br />
way in which banks operate and communicate. Their fresh<br />
take on technology in the financial industry is challenging<br />
the outdated ways in which systems have been previously<br />
run, whilst the nimble nature of fin-tech organisations<br />
like MahiFX also enables banks and institutions to go to<br />
market much more quickly. Drawing in over $19.1 billion<br />
of investment in 2015 alone, it’s safe to say that fin-tech<br />
businesses are here to stay.<br />
However, fin-tech firms are not just bringing new<br />
technology to the table; they’re breaking time-honoured<br />
rules and re-imagining the entire culture of the banking<br />
industry. The openness that banks now have towards<br />
accepting fin-tech providers has transformed the previous<br />
culture, as big institutions now acknowledge the ease<br />
at which they can outsource to specialists, and the<br />
advantages of becoming more customer-oriented. As a<br />
result, it’s improving everything from efficiency to client<br />
interaction. The disintermediation of conventional business<br />
models has meant that fin-tech is reducing the level of<br />
dependence that clients once had for their banks. Whilst<br />
banks were previously used for almost anything related to<br />
our personal finances, the arrival of online services has<br />
lessened our reliance on banks drastically. Next-generation<br />
financial technology is centred on user-experience; with<br />
the end client being the focus. In an industry that has been<br />
dominated by a small number of big names for decades, the<br />
playing field is finally being leveled, as fin-tech brings highlevel<br />
technology services to all businesses, regardless of<br />
their size.<br />
FIN-TECH FIRMS ARE NOT JUST<br />
BRINGING NEW TECHNOLOGY TO<br />
THE TABLE; THEY’RE BREAKING<br />
TIME-HONOURED RULES AND RE-<br />
IMAGINING THE ENTIRE CULTURE OF<br />
THE BANKING INDUSTRY<br />
From the introduction of technology to a complete overhaul<br />
of the way in which organisations are run, the financial<br />
industry has undergone some vast changes over recent<br />
years. However, finance’s visage is set to change more<br />
dramatically than ever thanks to the arrival of fin-tech.<br />
By Kate Wright, marketing executive, MahiFX<br />
GLOBAL LEADERS IN FINANCIAL SERVICES AND COMMODITIES TECHNOLOGY RECRUITMENT<br />
24<br />
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