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The<br />

changing<br />

face of<br />

finance<br />

he financial services industry has been the subject of<br />

considerable change over the past decade. In fact, so<br />

much has changed that if financial services were a person<br />

you knew, you’d probably be walking past it in the street<br />

without even realizing. But what is causing such significant<br />

and rapid change? The answer is, of course, technology.<br />

The introduction of technology and its rapid evolution has<br />

had an enormous impact on the industry, bringing many<br />

new challenges and opportunities along with it.<br />

One of the first major changes was that of globalisation<br />

on a scale we have seldom seen before. Until relatively<br />

recently, our major financial centres of the world were<br />

almost exclusively limited to London and New York. Now,<br />

with the help of technology, other major cities across the<br />

globe have now caught up: Hong Kong, Sydney and Dubai<br />

to name a few. Transactions can now be made from almost<br />

anywhere, at any time: a feat that was absolutely unheard<br />

of twenty years ago.<br />

However, along with such growth came some challenges,<br />

as you’d expect. Managing colossal amounts of data and<br />

doing so securely became the main focus, and with that,<br />

IT specialists were now just as important as the finance<br />

experts themselves. Major investments were made in<br />

data mining and security, generating thousands of new,<br />

specialist jobs within the industry to cope with the huge<br />

demand that large banking institutions were faced with.<br />

More recently though, while these large banks have<br />

certainly benefitted from the arrival of modern technology,<br />

it is the smaller, more niche organisations that are<br />

really paving the way for innovative change within the<br />

industry. In the wake of the 2008 financial crisis, large<br />

financial institutions have found themselves under<br />

increasing pressure to reduce their spending and improve<br />

transparency. Therefore, it has become increasingly more<br />

difficult for banks to develop their own innovative systems.<br />

Having been quietly working away behind the scenes over<br />

the past few years, ‘fin-tech’ (financial technology) firms<br />

are finally emerging, disrupting and revolutionizing the<br />

way in which banks operate and communicate. Their fresh<br />

take on technology in the financial industry is challenging<br />

the outdated ways in which systems have been previously<br />

run, whilst the nimble nature of fin-tech organisations<br />

like MahiFX also enables banks and institutions to go to<br />

market much more quickly. Drawing in over $19.1 billion<br />

of investment in 2015 alone, it’s safe to say that fin-tech<br />

businesses are here to stay.<br />

However, fin-tech firms are not just bringing new<br />

technology to the table; they’re breaking time-honoured<br />

rules and re-imagining the entire culture of the banking<br />

industry. The openness that banks now have towards<br />

accepting fin-tech providers has transformed the previous<br />

culture, as big institutions now acknowledge the ease<br />

at which they can outsource to specialists, and the<br />

advantages of becoming more customer-oriented. As a<br />

result, it’s improving everything from efficiency to client<br />

interaction. The disintermediation of conventional business<br />

models has meant that fin-tech is reducing the level of<br />

dependence that clients once had for their banks. Whilst<br />

banks were previously used for almost anything related to<br />

our personal finances, the arrival of online services has<br />

lessened our reliance on banks drastically. Next-generation<br />

financial technology is centred on user-experience; with<br />

the end client being the focus. In an industry that has been<br />

dominated by a small number of big names for decades, the<br />

playing field is finally being leveled, as fin-tech brings highlevel<br />

technology services to all businesses, regardless of<br />

their size.<br />

FIN-TECH FIRMS ARE NOT JUST<br />

BRINGING NEW TECHNOLOGY TO<br />

THE TABLE; THEY’RE BREAKING<br />

TIME-HONOURED RULES AND RE-<br />

IMAGINING THE ENTIRE CULTURE OF<br />

THE BANKING INDUSTRY<br />

From the introduction of technology to a complete overhaul<br />

of the way in which organisations are run, the financial<br />

industry has undergone some vast changes over recent<br />

years. However, finance’s visage is set to change more<br />

dramatically than ever thanks to the arrival of fin-tech.<br />

By Kate Wright, marketing executive, MahiFX<br />

GLOBAL LEADERS IN FINANCIAL SERVICES AND COMMODITIES TECHNOLOGY RECRUITMENT<br />

24<br />

25

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