Proposed Event, Marketing &Communications Plan
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Quarterly Parties/Fund Raisers<br />
Easter, Summer (themed?), Halloween & Christmas- For residents, families, friends<br />
and staff- to include Entertainment, Raffles, refreshments. Invited local<br />
dignitaries- piece in local paper.<br />
Calendar Seasonal <strong>Event</strong>s<br />
Burns Night<br />
Chinese New Year<br />
St David’s Day<br />
Valentine’s Day<br />
St Patrick’s Day<br />
St Georges Day<br />
Eurovision<br />
V.E Day<br />
Ladies Day<br />
Harvest Festival<br />
Trafalgar Day<br />
Remembrance Day<br />
Bon Fire Night<br />
Christmas<br />
(also incorporate any person centred activities/events for residents from different<br />
cultures and or background)<br />
Special <strong>Event</strong>s<br />
Such as Royal; Weddings, Jubilees and Babies and Sporting <strong>Event</strong>s; World Cups and<br />
Olympics etc<br />
Hydration and Nutrition Week-<br />
Display information material and themed hydration party<br />
Coffee Mornings;<br />
‘Dunk for Dementia’ a monthly coffee morning for residents, family, friends and<br />
local community to attend- general socialising and offering support to<br />
family/friends<br />
Activity Resources;<br />
There are some great resource books out there for ideas for activities;<br />
particularly is ‘The Activity Year Book: A Week by Week Guide for Use in Elderly<br />
Day and Residential Care’<br />
It gives a years worth of themed suggestions for cognitive and physical activities.<br />
Some Nicholas James Care homes already use the book to schedule there activity<br />
programme.<br />
Abigail Draper - <strong>Event</strong>s and <strong>Marketing</strong> Manager