Palm Oil Buyers Scorecard

In the 2013 Scorecard, European brands were well ahead of their competitors in the
rest of the world in sourcing CSPO. By 2015, Australian and US brands had caught up
or even surpassed them. Companies in Japan are also progressing, although slowly.
TOP TIP FOR CONSUMERS
TO HELP TO TRANSFORM
THE TRADE
Consumers in Asia could be
at the forefront of pushing
their favourite brands to
do the right thing. They
can tell local brands that
they expect their products
to contain sustainable
palm oil in order to help
ensure the preservation
of biodiversity, the wellbeing
of communities and
the long-term economic
viability of natural
resources in their own
countries.
Unfortunately we still see very little progress by brands elsewhere in Asia. Awareness
of sustainability issues among the industry using palm oil is low even in countries that
produce and consume it in large volumes, like Indonesia and Malaysia. See appendix 3
for more about sustainable palm oil in China and India.
As the European, North American and Australian markets shift to CSPO, the future
growth in demand needed to persuade more growers to switch to CSPO will have to come
from the large and expanding Asian markets: China, India, Indonesia and Malaysia.
Brands in Malaysia and Indonesia are well placed to move quickly to source sustainable
palm oil. Most CSPO is produced in Indonesia and Malaysia, and refiners in both
countries are already processing physical supplies of CSPO. With increasing local
awareness of palm oil due to the recent recurrence of haze caused by fires used for
land clearing, local brands have a golden opportunity to show support for responsible
producers and respect for local customers by using, and promoting their use of, CSPO.
A worker
harvests palm oil in
Sumatra, Indonesia.
© JAMES MORGAN/WWF-INTERNATIONAL
29 WWF PALM OIL BUYERS SCORECARD 2016