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JANUARY – MARCH 2017 VACATION INDUSTRY REVIEW RESORTDEVELOPER.COM RESORT RESTAURANTS Reimagined An Appetite for out-of-the-Ordinary Dining BY JOYCE HADLEY COPELAND Sure, vacation owners love their kitchens, but eating out has always been a favorite thing to do when traveling. Nearly 70 percent of Interval’s U.S. members surveyed in 2015 said having a restaurant on-site was important. What’s new is that today’s foodies, locavores, and Food Network–savvy diners are hungry for more than just a good meal. So a growing number of timeshare resort restaurants are treating guests to the culinary experience they crave. Menus tell a story about homegrown and locally sourced ingredients and innovative flavor combinations. Chefs come out of the kitchen to demonstrate their techniques and answer questions. Dinner plates are showcased on Facebook and Instagram. “A couple of years ago, if you wanted to serve somebody tuna carpaccio, they would say, ‘I don’t eat bait,’” laughs Jeroen Hanlo, vice president of food and beverage operations for Karisma Hotels & Resorts. “That’s all changed. People are open to being experimental. They like trying different things.” Blame it on what’s being called the “Experience Economy.” Today’s vacationers have an appetite for participation and connection. According to a study by Eventbrite, a global ticketing and events marketplace, the experiential diner is driven by the desire to be immersed in a unique culinary concept — a memorable location (76 percent), a surprising menu or theme (84 percent), or a oneof-a-kind experience (74 percent) — and three out of four are willing to pay more for it. That’s where things start to get interesting.
ABOVE: Great food, great service, and a great sense of place are the ingredients that have earned awards and accolades for Edge Steakhouse at Westgate Park City Resort and Spa. BELOW: Artful dishes are visual and sensual masterpieces designed to surprise and delight at Karisma’s Le Chique restaurant at Azul Sensatori Mexico, a Gourmet Inclusive Hotel in the Riviera Maya.
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