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Invest in Africa (digital - reduced)

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Orabank, bett<strong>in</strong>g on Pan-<strong>Africa</strong>n bank<strong>in</strong>g<br />

Banks are one of the preferred gateways to <strong>Africa</strong> for <strong>in</strong>ternational <strong>in</strong>vestors. The most successful are<br />

those that manage to establish a strong Pan-<strong>Africa</strong>n footpr<strong>in</strong>t so as to diversify the risk and seize the most<br />

opportunities for growth.<br />

In the past seven years, Oragroup has<br />

experienced very strong growth,<br />

expand<strong>in</strong>g from a presence <strong>in</strong> five<br />

countries <strong>in</strong> West and Central <strong>Africa</strong> to<br />

its current Pan-<strong>Africa</strong>n coverage. Today<br />

Oragroup is present <strong>in</strong> 12 countries <strong>in</strong><br />

West and Central <strong>Africa</strong> (Ben<strong>in</strong>, Burk<strong>in</strong>a<br />

Faso, Ivory Coast, Gabon, Gu<strong>in</strong>ea Conakry,<br />

Gu<strong>in</strong>ea Bissau, Mali, Mauritania, Niger,<br />

Senegal, Chad and Togo) and straddles<br />

four monetary areas (UEMOA, CEMAC,<br />

Gu<strong>in</strong>ea Conakry, Mauritania).<br />

This growth was particularly due to<br />

the acquisition of Banque Régionale de<br />

Solidarité (BRS) <strong>in</strong> 2013. “S<strong>in</strong>ce 2009,<br />

our assets have <strong>in</strong>creased seven-fold<br />

to reach CFA francs 1,492 billion (€ 2.3<br />

billion) and customer loans by eight-fold<br />

to CFA francs 905.2 billion (€ 1.4 billion).<br />

This acquisition really made us what we<br />

are today. But this is by no means the<br />

last step <strong>in</strong> our expansion!” comments<br />

B<strong>in</strong>ta Touré Ndoye, CEO of Oragroup.<br />

Oragroup recently launched a bond issue<br />

on the local market, aim<strong>in</strong>g to raise 35<br />

billion CFA francs <strong>in</strong> two phases. The<br />

first phase that came to a close <strong>in</strong> early<br />

October allowed it to successfully tap<br />

the market to the tune of 20 billion CFA<br />

francs. It is go<strong>in</strong>g back for the second<br />

phase <strong>in</strong> early 2017 to raise the rema<strong>in</strong><strong>in</strong>g<br />

15 billion CFA francs.<br />

Increas<strong>in</strong>gly, its focus is on f<strong>in</strong>anc<strong>in</strong>g<br />

SMEs as they represent the heart of<br />

<strong>Africa</strong>n economies and the future of<br />

<strong>Africa</strong>. “As a bank<strong>in</strong>g <strong>in</strong>stitution we<br />

have a duty to f<strong>in</strong>ance the real economy<br />

and the progression of our customers<br />

<strong>in</strong> our credit portfolio is a testimony to<br />

this commitment. In 2015, bus<strong>in</strong>esses<br />

customers have progressed by nearly<br />

44% after a 40% rise <strong>in</strong> 2014” says<br />

Mrs. Ndoye.<br />

B<strong>in</strong>ta Touré Ndoye was recruited as<br />

Deputy Manag<strong>in</strong>g Director of Oragroup<br />

<strong>in</strong> 2015 and began her career with the<br />

Ecobank Group, where she was<br />

Manag<strong>in</strong>g Director of Ecobank Mali<br />

(2007), then <strong>in</strong> charge of the Group’s<br />

strategic projects (2013). A Malian<br />

national, B<strong>in</strong>ta Touré Ndoye holds an<br />

MBA <strong>in</strong> F<strong>in</strong>ance and International and<br />

Development Economics (University of<br />

Central Oklahoma).<br />

« As a bank<strong>in</strong>g <strong>in</strong>stitution we have a<br />

duty to f<strong>in</strong>ance the real economy ».<br />

She is now <strong>in</strong> charge of the next step<br />

for Oragroup where she is lead<strong>in</strong>g the<br />

transition from a multipolar bank<strong>in</strong>g<br />

group to a coherent and strategically<br />

focused entity.<br />

“Oragroup must now consolidate its<br />

growth, <strong>in</strong>crease its consistency and<br />

deploy a corporate strategy based on<br />

strong values. We want to be a role<br />

model <strong>in</strong> Pan-<strong>Africa</strong>n bank<strong>in</strong>g and,<br />

to accomplish this, we will enhance<br />

synergies and cont<strong>in</strong>ue to optimize the<br />

Group’s skills. We aim to be a pioneer <strong>in</strong><br />

an emerg<strong>in</strong>g f<strong>in</strong>ancial “afro-capitalism”<br />

that is simultaneously authentic, strong<br />

and durable. This necessitates network<br />

expansion, <strong>in</strong>vestments <strong>in</strong> <strong>in</strong>novative<br />

tools and potential acquisitions,” argues<br />

B<strong>in</strong>ta Touré Ndoye.<br />

B<strong>in</strong>ta Touré Ndoye,<br />

Oragroup CEO,<br />

www.orabank.net

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