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BROADCAST<br />
Portrait Back<br />
Portrait Backs are an ideal way to impact motorists. This formats allows for<br />
flexible campaign weights, facilitates broad distribution and provides an<br />
opportunity to create brand ubiquity with tactical applications.<br />
Portraits are one of the most cost<br />
effective formats, providing strong<br />
reach and frequency across all<br />
major markets. The portrait back<br />
predominantly impacts the<br />
vehicular audience, speaking<br />
directly to drivers.
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