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CR Magazine - Spring 2017 (Sales Awards)

2016 Sales Awards Issue. The official publication of the Chicago Association of REALTORS®.

2016 Sales Awards Issue. The official publication of the Chicago Association of REALTORS®.

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Other Predictions for <strong>2017</strong><br />

The challenges of low inventory and the responsibility of REALTORS ® as economic stewards<br />

were the main points of discussion for the panel. However, each brought their own unique<br />

focus and professional niche to the table. Moderated by Dennis Rodkin, residential real estate<br />

reporter at Crain’s Chicago Business, they presented their individual forecasts before coming<br />

together and taking questions from attendees.<br />

ECONOMICS<br />

CHARLES WURTZEBACH, PhD<br />

REAL ESTATE CENTER AT DEPAUL UNIVERSITY<br />

Developing technology is making the search process less<br />

cumbersome and financial decisions easier. While people are pretty<br />

good at marketing and sales, they are less proficient at evaluating<br />

risk. Chicago’s real estate market is doing well because suburban<br />

companies are moving downtown to be where the action is.<br />

NEW CONSTRUCTION<br />

DAVID WOLF<br />

COLDWELL BANKER RESIDENTIAL BROKERAGE<br />

New construction needs to take place to fix the low inventory<br />

problem, or new sellers need to be encouraged to list their properties.<br />

It is important to know that in order to build new, you need to make<br />

almost half on the pre-sale. Brokers need to get into the mindset of<br />

selling new construction. Currently, there is a 23% price difference<br />

between pre-sale and re-sale prices.<br />

COMMERCIAL<br />

DEENA ZIMMERMAN<br />

SVN CHICAGO COMMERCIAL<br />

Chicago continues to see vacancy rates at an all time low. The<br />

new hit thing is creative office space, especially to attract young,<br />

top talent. Major corporations are shifting from the suburbs to the<br />

city for this reason. Creative space will be moving west and south<br />

due to lack of inventory, and the best thing commercial investors<br />

can do right now is scoop up west and south industrial suburban<br />

warehouses for the growing medical marijuana industry. Shopping<br />

centers are not going away, but they will be going more lifestyle<br />

and less retail. And if you’re thinking of investing in restaurant<br />

franchises, drive-through potential is key.<br />

DOWNTOWN RESIDENTIAL<br />

GAIL LISSNER<br />

APPRAISAL RESEARCH COUNSELORS<br />

Since 2011 it has been a primarily rental market, although rental<br />

development is projected to slow in <strong>2017</strong>. We’re seeing strong for-sale<br />

market demand in prime locations, but the number of units being<br />

developed are very small. 76% of new development units being<br />

marketed for sale are selling at at least $ 700 per square foot; in <strong>2017</strong><br />

we should start to see more of a diversity in pricing, sizing and product<br />

type. Developments taking place are for the high-end market because<br />

that demographic is less price and market sensitive. De-conversions<br />

are a trend right now, with best candidates being buildings with strong<br />

rental market and smaller units facing capital improvement expenses.<br />

from the<br />

twitter-verse<br />

Paul Swanson<br />

@PaulESwanson<br />

What will <strong>2017</strong> bring for #realestate<br />

in the #Chicago area? I’m hearing it<br />

now at the <strong>2017</strong> Market Outlook Event.<br />

#CARoutreach #realtor<br />

Nick Libert<br />

@NickLibert<br />

@BrianBernardoni is a great advocate<br />

for #RealEstate… always good to hear his<br />

view. #CAROutreach<br />

Nykea<br />

@JustNykea<br />

#housing affordability on the<br />

decline. #buynow #realestate<br />

@SmokeonHousing #CARoutreach<br />

@ChicagoREALTORS<br />

Inez Valadez<br />

@homesbyinez<br />

Yes! Spent my childhood years in B.O.Y.<br />

RT @ChicagoREALTORS Ray Lopez<br />

recommends visiting The Plant in Back<br />

of the Yards, as well as an urban farm<br />

in Englewood. Pathways to opportunity.<br />

#CARoutreach<br />

Carmen Rodriguez<br />

@Only1RealCarmen<br />

At my fave @ChicagoREALTORS event<br />

of the year, getting my economic forecast<br />

on w @BrianBernardoni #realestatenerd<br />

JOHN VRANAS<br />

Retweeted Ginger Downs<br />

@gingerdowns<br />

Yes! Consumer confidence is at a 15 year<br />

high! #CARoutreach job creation favors<br />

the Millennials. @SmokeonHousing<br />

@ChicagoREALTORS<br />

Stephanie M.<br />

@ChitownSteph<br />

My @DePaulU education continues with<br />

Charles Wurtzebach, Real Estate Center<br />

at DePaul University #CARoutreach<br />

#marketforecast<br />

36 Chicago REALTOR ® <strong>Magazine</strong>

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