The_Definitive_Guide_To_Beacon_Pilots

Creating a Sample Beacon
Campaign for your Outdoor
Event
Let’s create a sample campaign that allows you to upsell tickets to frequent visitors of a
basketball stadium. Beacons placed at the entrance of various sections of the stadium
will trigger a discounted upgrade offer for courtside seats to ticket holders in those
sections who have been to at least 10 games in the last month.
Step 1: Add Beacons to the dashboard
The first thing to do is to purchase a beacon and add its major and minor number in the
dashboard. For a standard basketball stadium we recommend using at least 25 - 30
beacons to get the most coverage as possible. In use cases such as this with several
beacons, you can import all of the beacon IDs into the dashboard automatically.
For the simplicity of this campaign, let’s say there are two entrances to the stadium,
each with their own beacon. We will name these ‘Section 1 - Entry’ and ‘Section 2 - Entry’,
respectively. Once you have added the beacon details, they are ready to be installed.
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