The_Definitive_Guide_To_Beacon_Pilots

10 beacon campaign ideas
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Allow museum-goers to “favorite” exhibits in order to gauge popularity of exhibits
and offer directions to similar exhibits.
Provide discounted tickets and other rewards to frequent museum-goers.
Incentivize engagement with museum material by offering deals at the gift shop
for people who successfully complete interactive games or challenges.
Enable teachers to become knowledgeable tour guides for their students through
additional real-time information on exhibits sent to their mobile devices.
Implement ticketless entry for guests who have bought tickets through their
mobile app.
Integrate digital exhibits with social networks to allow people to share information
they have learned.
Let people “bookmark” exhibits that they wish to revisit later.
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Track important metrics such as average footfall, duration of visit and number of
exhibits interacted with to measure progress and evaluate impact of management
changes.
Offer information about the museum facilities such as the location of bathrooms,
water fountains and help desks.
Send information on upcoming exhibits upon exit of the museum.
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