The_Definitive_Guide_To_Beacon_Pilots

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Step 2: Create Cards Next, we’ll create a card for the upgrade offer that the visitor will see on his or her device. Cards are basically creatives that show up as notifications on the user’s mobile phone. Beaconstac offers several types of cards such as Summary, Photo and Media. I’ll choose a Summary Card for this campaign since allows you to add text in addition to your offer. I will name the card ‘Courtside Seats’ because the upsell offer is for discounted courtside seats. Step 3: Create Tags This is a great use case of Tags, which allow you to assign the same set of rules/actions to multiple different beacons. To create a Tag, go to the Tags section, click ‘Add a new Tag’ in the upper right, and enter its name — for this campaign, we will name our Tag as ‘Premium Tickets’. 26
To tag each beacon with this Tag, go to the Beacons section, click on each Beacon that you want to be tagged and type in ‘Premium Tickets’ in the space provided for Tags. Step 4: Add Rules based on your requirements After this, we have to create a rule for the beacons so that they trigger the offer when customers are in their proximity for 30 seconds or more—an ideal amount of time for ticket holders waiting in line. To ensure that these custom Rules are applied to all beacons with the ‘Premium Tickets’ Tag instead of a single beacon, toggle to the ‘Tags’ tab under the Rules section and add the ‘Premium Tickets’ Tag in the space provided for Tags. 27
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Page 3 and 4: I Beacons in Retail 3
Page 5 and 6: 3. American Eagle Outfitter America
Page 7 and 8: Creating a Sample Beacon Campaign f
Page 9 and 10: Here are all the cards created and
Page 11 and 12: 10 beacon campaign ideas 1 Install
Page 13 and 14: Beacons provide event managers an o
Page 15 and 16: ? Questions to answer before gettin
Page 17 and 18: Step 2: Add Rules After installing,
Page 19 and 20: That’s it! We’re ready. Here’
Page 21 and 22: III Beacons in Outdoor Venues 21
Page 23 and 24: 4. Bonnaroo Music Festival Bonnaroo
Page 25: Creating a Sample Beacon Campaign f
Page 29 and 30: Step 6: Set Actions to be triggered
Page 31 and 32: 10 beacon campaign ideas 1 2 3 4 5
Page 33 and 34: Museums are continuously seeking to
Page 35 and 36: ? Questions to answer before gettin
Page 37 and 38: Step 2: Install the beacons in the
Page 39 and 40: Step 5: Create a custom attribute N
Page 41 and 42: 10 beacon campaign ideas 1 2 3 4 5
Page 43 and 44: The hospitality industry has always
Page 45 and 46: cashless checkout facility by payin
Page 47 and 48: Creating a Sample Beacon Campaign f
Page 49 and 50: Step 4: Create Custom Attributes Ne
Page 51 and 52: And we’re done! A patron passing
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The_Definitive_Guide_To_Beacon_Pilots

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