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In 1997, it took <strong>AM</strong>G‘s engineers just 126<br />

days to design and build the awesome barely<br />

street-legal CLK GTR. Two decades later, the<br />

gestation process of the Project One hypercar<br />

has been a more longwinded affair, and it began<br />

with <strong>AM</strong>G’s divorce from McLaren. That split<br />

meant that, sooner or later, Mercedes’ performance<br />

division would have to come up with an in-house<br />

replacement for the SLR. True, <strong>AM</strong>G GT did<br />

accomplish its volume sales and brand-shaping<br />

objectives, but even the GT R version - 577bhp<br />

, 198mph - isn’t a hard-core supercar, let alone a<br />

hypercar capable of shifting the class benchmarks.<br />

<strong>AM</strong>G had to deliver nothing less then a black<br />

hole of awesomeness. A machine more out rages<br />

than even the McLaren P1 and LaFerrari, and<br />

the ultimate fusion of combustion engine and<br />

performance electrification, a game-changing vision<br />

of the future harnessing all that <strong>AM</strong>G knows about<br />

extreme, F1-bred performance engineering.<br />

Originally known as the X1, and provisionally<br />

dubbed <strong>AM</strong>G R50 to celebrate Affelterbach’s 50th<br />

anniversary, the project began in late 2014, about<br />

a year after long-time <strong>AM</strong>G man Tobias Moers<br />

replaced Ola Källenius at the top of the Mercedes<br />

satellite.<br />

In early March 2017, a fiberglass model without<br />

an interior was shown to selected customers at the<br />

Geneva motor show. The private viewings took<br />

place in an anonymous, cordoned-off tent on the<br />

lawns of the high-end La Réserve hotel, where<br />

the gun metal over black two-seated hypercar was<br />

heralded by Moers as the next giant leap for the<br />

high-performance automobile.<br />

From A pool of more than 1000 applicants,<br />

Mercedes excepted six figure deposits from 275<br />

Wheels aren’t<br />

pretty but offer<br />

low weight and<br />

drag, so they<br />

got the nod<br />

carefully selected friends of the house - running a<br />

sizable Mercedes truck and bus fleet, shepherding<br />

a flock of Maybachs and buying G 65‘s in bulk on a<br />

regular basis must have helped your case. The price<br />

is €2.275m Plus taxes, and just 275 will be built.<br />

Before the first cars are delivered in early 2019, 12<br />

pre-production Prototypes will be demolished in<br />

EU and US crash tests.<br />

“ as far as passive safety is concerned, we’ve pulled<br />

out all the stops,” says Tobias Moers. “ there will<br />

be at least four airbags - maybe six - and the<br />

Monocoque is extremely strong.”<br />

Shaped by Gordon Wagner, who’s recent works<br />

include the flamboyant vision 6 concepts, Project<br />

One is a striking piece of performance sculpture.<br />

Less extreme than Aston’s ValKyrie and far more<br />

track orientated and the Bugatti Chiron, X1 is<br />

visually and in content in a similar league to the<br />

Koenigsegg Regera and the future McLaren BP23<br />

three-seater. The most striking feature is perhaps<br />

the long aero fin claimed to enhance the directional<br />

stability at very high speeds. Wide and low, the<br />

new car is pure F1 Coke bottle in plan view, with<br />

uncluttered flanks and low-drag wheels. Smoothly<br />

integrated into the beautifully sculpted architecture<br />

slim LED headlights, bigger-than-expected doors,<br />

smaller-than-expected air takes and several active<br />

aero elements. Upfront, we find a pair of selectively<br />

blocked louvres; at the back, two flaps and the dual<br />

mode wing balance lift and downforce.<br />

MERCEDES <strong>AM</strong>G-PTOJECT ONE<br />

➢Price €2.275m puls taxes<br />

➢Engine 1600cc 16v V6 with e-driven turbocharger, plus<br />

three e-motors, 108bhp (1134bhp in overboost)<br />

➢Transmission 8-speed automated manual all-wheel drive<br />

➢Performance 2.6sec 0-62mph, 218mph(limited)<br />

Suspension Double wishbones, pushrods<br />

➢Weight 1200kg<br />

➢On sale Sold out, first deliveries early 2019<br />

Unlike the record-setting Nio EP9, which is all<br />

purpose I know comfort, the X1 must cater for Rich<br />

poseurs as well as for professional races. Common<br />

to both cars (and to LaFerrari) is the blend of fixed<br />

seats and adjustable pedals. Sounds straightforward,<br />

but isn’t.<br />

“ since our top managers Dieter Zetsche and Ola<br />

Källenius are rather tall, we had to extend the<br />

package no less than three times,” explains Moers.<br />

“ legroom, headroom and visibility have now old<br />

been approved by the board, at last.”<br />

The driver can also alter the position of the steering<br />

column and the backrests, and there are three<br />

different seat sizes to choose from. While certain<br />

elements of the Mercedes infotainment system look<br />

familiar, the feed from the roof mounted reversing<br />

camera is displayed in the rearview Mirror.<br />

Instead of a conventional instrument cluster, <strong>AM</strong>G<br />

opted for two LED monitors, one in front of the<br />

driver, the other in the center stack. The quartic<br />

steering wheel (The Austin Allegro lives on) is<br />

equipped with two controllers; one to tweak vehicle<br />

dynamics, the other for more prosaic functions.<br />

Cabin space isn’t exactly abundant, but there are<br />

door pockets, A cubbyhole for your house keys<br />

and small recesses behind the seats; Big enough for<br />

swimming trunks, a bikini and a couple of spare<br />

T-shirts. The materials of choice are carbon fiber,<br />

various metals, leather, microfiber, textile mash and<br />

signature yellow stitching. It’s a purposeful driving<br />

environment; minimalist in places, comprehensive<br />

elsewhere. The detail we can’t wait to put our finger<br />

on is the start button, which lives between the seats,<br />

next to the window controls.<br />

Push that button of buttons and your garage will<br />

be transformed into a formula 1 pit in a heartbeat.<br />

Though the 1.6-litre V6 does sound a little like the<br />

power unit in Hamilton’s company car when revved,<br />

it lives down the decibel Ladder - rampant blipping<br />

of the throttle doesn’t trigger a rainstorm of paint<br />

chips from the ceiling.<br />

“ it certainly plays it’s own tune,” says a pensive<br />

Moers. “ but the turbocharger still makes a lot of<br />

noise, and the exhaust note at high revs is, well, not<br />

quite legal yet.”<br />

As you would imagine of a car tasked with putting<br />

a F1 powertrain through a McDonald’s drive thru,<br />

Project One is a highly complex animal, taking<br />

modularity to a new level. Highlights include a steel<br />

platform supporting a carbon fiber tub, adjustable<br />

multi-link suspension with transverse pushrods and<br />

a spring/damper unit replacing the anti-roll bar.<br />

Then there’s all wheel drive with torque vectoring,<br />

rear-wheel steering, magnesium wheels with<br />

featherweight aero blades and no fewer than five<br />

different calling circuits...<br />

(engine, transmission, batteries, e-motors and<br />

charge air).<br />

The car wears bespoke 285/35 ZR19 (front) and<br />

335/30 ZR20 (rear) Michelin Pilot Sport 2 tyres.<br />

Hugging the inside of the 10 spoke wheels are gold<br />

calipers straddling sombrero size carbon-ceramic<br />

disc’s. The rear suspension assembly bolts to the<br />

engine and transmission; The front suspension and<br />

the two electric motors are supported by a compact<br />

subframe.<br />

Hidden beneath this striking shape are four electric<br />

power plants. Two drive the front wheels, one is<br />

attached to the V-6 engine via helical gears and<br />

the last sit inside the turbo charger, where it splits<br />

the cool compression side from the hot exhaust<br />

element. Capable of revving to 100,000rpm, this<br />

80kW e-motor all that illuminates turbo lag while<br />

kicking but whenever you floor the throttle. In<br />

F1 slang, it’s known as the MGU–H, or motor<br />

generator unit heat. Another F1 related windfall, the<br />

so-called MGU-K (Motor generator unit kinetic),<br />

generates electric energy that can be stored or<br />

passed on to feed the 120kW motor, which sits on<br />

the combustion engines crank. Each e-motor is<br />

governed by its own performance electronics, intern<br />

masterminded by the central ECU.<br />

64 / ABSOLUT MAGAZINE ABSOLUT MAGAZINE / 65

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