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The Northbrook Tower 010418
The Northbrook Tower 010418
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northbrooktower.com year in review 2017<br />
the northbrook tower | January 4, 2018 | 21<br />
NB Chamber of Commerce<br />
makes a difference in 2017<br />
Discover The New<br />
Glenn Weintraub<br />
AA Service, Northbrook Chamber<br />
Board Chair<br />
It’s been my pleasure<br />
and privilege to serve as<br />
the Board Chair for the<br />
Northbrook Chamber this<br />
past year. While we have a<br />
lot to celebrate — a record<br />
number of more than 740<br />
members, increased participation<br />
in our programs<br />
and continued outstanding<br />
community partnerships —<br />
statistics don’t tell the full<br />
story. And with questions<br />
raised this year about what<br />
the Chamber does, I’d like<br />
to explain our mission and<br />
how we make a real difference<br />
in Northbrook.<br />
First, some basics. The<br />
Northbrook Chamber is an<br />
independent organization,<br />
classified by the IRS as a<br />
501(c)6 trade association. It<br />
has no affiliation with any<br />
political party or national<br />
organization. Generally,<br />
all Chambers seek to further<br />
the collective interests<br />
of the business community<br />
and share a common interest<br />
for sustained prosperity<br />
built on a healthy business<br />
climate. As part of this effort,<br />
the Northbrook Chamber<br />
strives to communicate<br />
the challenges faced by local<br />
businesses.<br />
As a resident, taxpayer<br />
and business owner, I am<br />
fully aware of the importance<br />
of having a vibrant<br />
business community. Businesses<br />
generate tax dollars<br />
that directly benefit every<br />
single one of us. Our<br />
streets, our schools, our<br />
parks, our public services<br />
— all the things that make<br />
Northbrook so desirable —<br />
are made possible by tax<br />
dollars generated by businesses.<br />
These contributions<br />
benefit residents by keeping<br />
taxes low, while keeping<br />
our community strong<br />
and vibrant. A strong economic<br />
climate continues<br />
the cycle by attracting new<br />
businesses, who in turn<br />
bring in jobs and generate<br />
additional tax dollars.<br />
To foster positive economic<br />
development activity,<br />
the Chamber promotes<br />
the community through its<br />
publications and targeted<br />
marketing campaigns.<br />
Just last month, our Shop<br />
Local campaign included<br />
a holiday Shopping and<br />
Dining Guide, distributed<br />
through The Northbrook<br />
Tower. Our 30-second TV<br />
commercial, showcasing<br />
Northbrook’s wide range<br />
of shopping and dining<br />
opportunities, reached an<br />
audience of 338,000.<br />
Residents and businesses<br />
benefit from our helpful<br />
publications such as<br />
our Community Resource<br />
Guide, with a circulation<br />
of 17,000 delivered to every<br />
household and business<br />
in Northbrook, and<br />
our educational programs.<br />
We reach thousands of visitors<br />
who learn more about<br />
Northbrook through our<br />
website and our social media.<br />
Our newsletter keeps<br />
our members and the community<br />
apprised of the latest<br />
issues of concern to the<br />
business community.<br />
In addition to these tools<br />
that promote economic<br />
development, we also actively<br />
engage in the community<br />
in a more direct<br />
way. Our president serves<br />
on the Village’s economic<br />
panels to bring a voice of<br />
the business community to<br />
the table. Our events and<br />
programs including our<br />
annual State of the Village<br />
address bring business,<br />
civic and community<br />
leaders together to engage<br />
in healthy dialogue. Our<br />
Leadership Northbrook<br />
program offers a comprehensive<br />
understanding of<br />
how the community operates,<br />
builds mutual understanding<br />
across the business<br />
segments and mentors<br />
future civic leaders.<br />
But our efforts do not<br />
stop there. With so many<br />
in Northbrook’s workforce<br />
coming from outside the<br />
community, we work to<br />
develop meaningful connections<br />
to the community.<br />
Our members support students<br />
participating in the<br />
high school DECA business<br />
club. We contribute<br />
to the Civic Foundation<br />
scholarship program and<br />
support the Northfield<br />
Township Food pantry.<br />
This year more than 250<br />
individuals from more<br />
than 100 businesses participated<br />
in our annual Meal<br />
Packing program, assembling<br />
50,000 meals to feed<br />
needy families. Many of<br />
our members become further<br />
involved, volunteering<br />
and giving their time at<br />
community events.<br />
As we look ahead to<br />
2018, I see a bright and<br />
promising future for the<br />
Chamber and its continued<br />
commitment to Northbrook.<br />
In an increasingly<br />
impersonal world, I see the<br />
Chamber as more relevant<br />
than ever, continuing to<br />
make a difference in these<br />
ways and others that benefit<br />
us all.<br />
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