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Malta Business Review<br />

SOFTSKILLS<br />

Leading Brand Dean Gera Chooses MISCO for Its Staff Development<br />

“This was the first time that our company<br />

engaged in something unrelated to hair and<br />

we are proud that together with MISCO,<br />

we set on a path towards a continuous<br />

employee development programme for<br />

all our people at Dean Gera. We have<br />

undertaken this development course to<br />

make sure that our team is equipped with<br />

personal skills and competencies to help us<br />

take the brand to the next level.”<br />

This was stated by Dean Gera at the team’s<br />

graduation event during which thirteen of<br />

the company’s managers were presented<br />

with their certificates after achieving their<br />

MISCO Level 5 Award in Leadership and<br />

Management qualification. The presentation<br />

was held at the Corinthia Palace Hotel and<br />

Spa in Attard and Dean Gera was one of the<br />

certificate recipients as he, too, followed<br />

the 42 hour programme and obtained the<br />

qualification.<br />

In his speech at the event, Dean Gera added,<br />

“Following our completion of this course,<br />

I am motivated to invest further in similar<br />

training courses for staff at all levels and build<br />

a stronger relationship with MISCO.”<br />

Ritienne Xerri, Director of Training and<br />

Development at MISCO, explained how the<br />

Level 5 Award in Leadership and Management<br />

is one of MISCO’s home-grown qualifications,<br />

launched for the first time in April of last<br />

year. “The Level 5 Award in Leadership and<br />

Management is spread over two months and<br />

appeals to aspiring and practising supervisors,<br />

team leaders and managers,” she said.<br />

“Following this programme, Dean Gera’s<br />

managers are now in a position to assess their<br />

own knowledge, skills and personal behaviour<br />

and their effect on their own managerial<br />

ability, can identify areas for personal<br />

development and can plan and set priorities<br />

for future development. They can also build<br />

stronger relationships with people and review<br />

effectiveness of their own performance to<br />

meet their organisation’s values and goals.”<br />

Ritienne Xerri added that “by having our very<br />

own home-grown qualifications, we can offer<br />

courses that focus on close collaboration<br />

between trainer and participants, based on<br />

individual customised practical attention<br />

and leading to recognized qualifications.<br />

There exists a very strong demand for<br />

accredited courses that are more localized<br />

and that take local issues and considerations<br />

into consideration and with our own Level<br />

5 Accreditation, we were in a position to<br />

explore the very unique requirements of<br />

an organisation like Dean Gera and offer it<br />

a customised leadership programme that<br />

meets its unique requirements through an<br />

assisted and personalised approach.”<br />

One of Dean Gera’s managers, Terri-Ann<br />

Taliana, delivered a short but moving speech<br />

thanking the company who through MISCO<br />

chose to give its employees “the opportunity<br />

to learn, grow and improve ourselves.”<br />

“I was the fifth employee to join Dean Gera<br />

seven years ago and today I consider myself<br />

very lucky to be part of this amazing team<br />

because every day I go back home full of<br />

positive energy wanting to work harder and<br />

be better in what I do. I remember the start<br />

was a difficult one for us but Dean used to<br />

MISCO - Dean Gera award presentation<br />

be so positive and always encouraged us to<br />

believe in his dream. Today, as I look around<br />

me and realise I’m part of a beautiful and<br />

growing family of 45 people, I can proudly<br />

say how right he was. We all look at Dean as a<br />

man with all the talent and skills a true leader<br />

requires and we are grateful for giving us<br />

the opportunity not just to do beautiful hair,<br />

but to also grow personally and within the<br />

company,” said Terri-Ann Taliana.<br />

“I was the fifth employee to<br />

join Dean Gera seven years<br />

ago and today I consider<br />

myself very lucky to be part<br />

of this amazing team because<br />

every day I go back home full<br />

of positive energy wanting to<br />

work harder and be better in<br />

what I do."<br />

The Dean Gera brand was launched in 2007<br />

with one salon at the Radisson Blu Hotel. For<br />

the next three years Dean focused on building<br />

a strong reputation and client base. Successful<br />

results led to the opening of two new salons<br />

at the Corinthia St George’s Bay and the<br />

Corinthia Palace Hotel and Spa in Attard<br />

resulting in the incorporation of the Dean<br />

Gera company in 2010. Currently operating<br />

through six salons, Dean Gera is considered<br />

an industry leader and innovator. <strong>MBR</strong><br />

Credit: Corporate Identities<br />

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