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Malta Business Review<br />
SOFTSKILLS<br />
Leading Brand Dean Gera Chooses MISCO for Its Staff Development<br />
“This was the first time that our company<br />
engaged in something unrelated to hair and<br />
we are proud that together with MISCO,<br />
we set on a path towards a continuous<br />
employee development programme for<br />
all our people at Dean Gera. We have<br />
undertaken this development course to<br />
make sure that our team is equipped with<br />
personal skills and competencies to help us<br />
take the brand to the next level.”<br />
This was stated by Dean Gera at the team’s<br />
graduation event during which thirteen of<br />
the company’s managers were presented<br />
with their certificates after achieving their<br />
MISCO Level 5 Award in Leadership and<br />
Management qualification. The presentation<br />
was held at the Corinthia Palace Hotel and<br />
Spa in Attard and Dean Gera was one of the<br />
certificate recipients as he, too, followed<br />
the 42 hour programme and obtained the<br />
qualification.<br />
In his speech at the event, Dean Gera added,<br />
“Following our completion of this course,<br />
I am motivated to invest further in similar<br />
training courses for staff at all levels and build<br />
a stronger relationship with MISCO.”<br />
Ritienne Xerri, Director of Training and<br />
Development at MISCO, explained how the<br />
Level 5 Award in Leadership and Management<br />
is one of MISCO’s home-grown qualifications,<br />
launched for the first time in April of last<br />
year. “The Level 5 Award in Leadership and<br />
Management is spread over two months and<br />
appeals to aspiring and practising supervisors,<br />
team leaders and managers,” she said.<br />
“Following this programme, Dean Gera’s<br />
managers are now in a position to assess their<br />
own knowledge, skills and personal behaviour<br />
and their effect on their own managerial<br />
ability, can identify areas for personal<br />
development and can plan and set priorities<br />
for future development. They can also build<br />
stronger relationships with people and review<br />
effectiveness of their own performance to<br />
meet their organisation’s values and goals.”<br />
Ritienne Xerri added that “by having our very<br />
own home-grown qualifications, we can offer<br />
courses that focus on close collaboration<br />
between trainer and participants, based on<br />
individual customised practical attention<br />
and leading to recognized qualifications.<br />
There exists a very strong demand for<br />
accredited courses that are more localized<br />
and that take local issues and considerations<br />
into consideration and with our own Level<br />
5 Accreditation, we were in a position to<br />
explore the very unique requirements of<br />
an organisation like Dean Gera and offer it<br />
a customised leadership programme that<br />
meets its unique requirements through an<br />
assisted and personalised approach.”<br />
One of Dean Gera’s managers, Terri-Ann<br />
Taliana, delivered a short but moving speech<br />
thanking the company who through MISCO<br />
chose to give its employees “the opportunity<br />
to learn, grow and improve ourselves.”<br />
“I was the fifth employee to join Dean Gera<br />
seven years ago and today I consider myself<br />
very lucky to be part of this amazing team<br />
because every day I go back home full of<br />
positive energy wanting to work harder and<br />
be better in what I do. I remember the start<br />
was a difficult one for us but Dean used to<br />
MISCO - Dean Gera award presentation<br />
be so positive and always encouraged us to<br />
believe in his dream. Today, as I look around<br />
me and realise I’m part of a beautiful and<br />
growing family of 45 people, I can proudly<br />
say how right he was. We all look at Dean as a<br />
man with all the talent and skills a true leader<br />
requires and we are grateful for giving us<br />
the opportunity not just to do beautiful hair,<br />
but to also grow personally and within the<br />
company,” said Terri-Ann Taliana.<br />
“I was the fifth employee to<br />
join Dean Gera seven years<br />
ago and today I consider<br />
myself very lucky to be part<br />
of this amazing team because<br />
every day I go back home full<br />
of positive energy wanting to<br />
work harder and be better in<br />
what I do."<br />
The Dean Gera brand was launched in 2007<br />
with one salon at the Radisson Blu Hotel. For<br />
the next three years Dean focused on building<br />
a strong reputation and client base. Successful<br />
results led to the opening of two new salons<br />
at the Corinthia St George’s Bay and the<br />
Corinthia Palace Hotel and Spa in Attard<br />
resulting in the incorporation of the Dean<br />
Gera company in 2010. Currently operating<br />
through six salons, Dean Gera is considered<br />
an industry leader and innovator. <strong>MBR</strong><br />
Credit: Corporate Identities<br />
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