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BusinessDay 09 Feb 2018

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Women In Nollywood<br />

AJOKE SILVA,<br />

doyen<br />

of the arts<br />

Entrepreneur<br />

JOY IGBODIKE<br />

‘I see Jaebee<br />

Furnitures as Ikea of<br />

Africa’<br />

>> >> >><br />

Social media is<br />

simply a tool that<br />

facilitates actions<br />

18 &19 20 20<br />

Executive Musings<br />

OBIAGELI EZEKWESILI<br />

Women’s hub<br />

Friday <strong>09</strong> <strong>Feb</strong>ruary <strong>2018</strong><br />

C002D5556 BUSINESS DAY<br />

Leading Woman<br />

Adedamola Ladejobi, showing the<br />

world how weight loss is indeed gain<br />

KEMI AJUMOBI<br />

Memoir<br />

Adedamola Ladejobi is a certified<br />

personal nutritionist<br />

and a weight loss expert.<br />

She is the Founder/CEO of<br />

ASKDAMZ, a weight management,<br />

health, and wellness company. She<br />

has used her successful lifestyle change<br />

and platform (both physical and social<br />

media) to touch the lives of thousands of<br />

people around the world. She works full<br />

time as a wellness coach ensuring that<br />

she explores her client’s greatest health<br />

concerns, goals, obstacles to achieving<br />

those goals and strategies to overcome the<br />

obstacles. She is a Barrister and Solicitor<br />

of the Nigerian Supreme Court with an<br />

LLB Law degree from the University of<br />

Exeter, a BL from the Nigerian Law School<br />

and a Diploma certificate in Nutrition.<br />

She is also a Health and Wellness Speaker<br />

who has been invited to speak at reputable<br />

events such as WIMBIZ, All Ladies<br />

League and Women Economic Forum,<br />

The Evolving Woman 2.0 and many others.<br />

Damola has built her platform from<br />

her passion to help people achieve their<br />

desired weight loss goals<br />

Where it all started<br />

I had a very loving childhood. Infact,<br />

my childhood was great. Coming from<br />

a loving background shaped me into<br />

the woman I am now. Loving, kind and<br />

always willing to give and help anyone I<br />

can. One of the most important lessons<br />

I learnt while growing up is that givers<br />

never lack and to always be humble.<br />

Challenges while overweight and<br />

conquering it<br />

I struggled badly with symptoms from<br />

Gastroesophageal reflux disease (GERD)<br />

and I think my bad eating habits and pregnancy<br />

were contributory factors. My highest<br />

weight was 106kg and now my average<br />

weight is 70kg so I have lost about 36kg in<br />

total. I had to make the decision to take<br />

my health seriously so I can be stronger<br />

and healthy for my family and loved ones.<br />

The mental picture of being too weak to<br />

be there for my kids and husband was a<br />

sole motivator. It pushed me to stay disciplined<br />

and consistent with my journey.<br />

17<br />

Coaching, speaking and experience<br />

so far<br />

My personal journey towards a healthier<br />

lifestyle opened my eyes to a lot of<br />

things. I got to learn a lot about nutrition<br />

and the best ways to stay healthy. The<br />

more knowledge I got, the healthier I<br />

became and this also had an effect on the<br />

choices I made. It also stirred me towards<br />

exploring a career in nutrition and coaching<br />

because I have also gone through the<br />

struggle of being overweight and looking<br />

for all means to shed the weight to feel<br />

more confident. Hence, I can relate with<br />

most of my client’s struggle. My experi-<br />

Continues on page 18

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