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Saunton Historic Report 2017-07

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William Herbert Fowler<br />

Born Edmonton, England, 28th May 1856. Died London 13th April<br />

1941, aged 85<br />

Arthur Croome, one of Fowler’s design partners once write that:<br />

“Mr W. Herbert Fowler is a true aristocrat if ever there was one...Had<br />

he lived in Paris at the time of the revolution the mob would certainly<br />

have searched the city for a lantern high and strong enough to finish him<br />

off. The marks of your true aristocrat are a firm belief that the best dog<br />

must come out on top eventually, an instinct for discovering the best of<br />

everything and an unshakeable conviction that what he selects as the best<br />

is the best... You will very soon find that his real contempt is reserved for<br />

what is second-rate, ignorant or ignoble. That is why he has so seldom<br />

been proved wrong about golf, though he has given utterance in the most<br />

unequivocal terms to more categorical statements than most people.’<br />

This short quotation says a great deal about the man. He was born into a<br />

wealthy family and matured into a fine sportsman. He concentrated on<br />

cricket and played county cricket and for the MCC before discovering<br />

golf at the relatively old age of 23. Within a decade, he had achieved a<br />

handicap of scratch and was competing in The Amateur where he made<br />

the quarter finals before being soundly thrashed by Harold Hilton and<br />

in The Open where he tied for 26th in 1900. This rapid rise demonstrates<br />

just what an able sportsman he was. He was a large man, measuring a<br />

strong 6’3”.<br />

Around the turn of the century, his brother-in-law, Sir Cosmo Bonsor,<br />

approached him about a possible project south of London which was<br />

later to become Walton Heath, the course that launched his career<br />

as a golf course architect in 19<strong>07</strong>. By 1913, he had teamed up with<br />

Tom Simpson forming one of the great partnerships in golf course<br />

architecture that lasted until the late 1920s when Fowler was in his 70s.<br />

They worked across Europe and Fowler made several trips to the USA,<br />

designing Eastward Ho! (named after his beloved Westward Ho!) and<br />

Los Angeles Country Club as well as re-designing courses including<br />

creating the 18th hole at Pebble Beach.<br />

Both he and Simpson (pictured in the cartoon to the left) were highly<br />

intelligent and controversial figures. Fowler did not write all that much<br />

about architecture but Simpson certainly did, contributing regularly<br />

to Country Life, Golf Monthly and being featured in numerous other<br />

periodicals. He also co-authored with Joyce and Roger Wethered’s<br />

father one of the great books on golf course architecture called<br />

“The Architectural Side of Golf ”. His clear views were most probably<br />

formulated in discussions with Fowler.<br />

Despite Fowler’s background, his life was dogged by financial difficulties<br />

and it would appear that he was not great at managing money. In 1902,<br />

he was on the brink of bankruptcy when he was forced to sell his estate<br />

in Devon, moving close to London to find gainful employment in the<br />

form of designing Walton Heath. By 1912, things had turned for the<br />

good and he moved into a purpose built house near Walton Heath<br />

designed by Sir Edwin Lutyens. But late in his life, however, his troubles<br />

returned and in 1928 he was declared bankrupt, living out the rest of<br />

his life in accommodation and full board provided by Walton Heath<br />

Golf Club.<br />

“He will plant a difficulty just the least bit nearer<br />

to the hole than any other architect, for the shot is<br />

nearly good, he has little mercy.”<br />

Horace Hutchison<br />

The magnificent 1935 portrait of Fowler by Sir James Gunn RA

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