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May/June 2010 - Global Aquaculture Alliance

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Although Bowen had many business interests, his “crowning achievement” in aquaculture<br />

was Belize <strong>Aquaculture</strong> Ltd.<br />

Sir Barry Bowen: The Belizean<br />

Who Changed Shrimp Farming<br />

Robins McIntosh<br />

Senior Vice President<br />

Charoen Pokphand Foods Public Co.<br />

C.P. Tower 27 Floor<br />

313 Silom Road, Bangrak<br />

Bangkok, 10500, Thailand<br />

robmc101@yahoo.com<br />

Not everyone has an opportunity to work<br />

with a legend. As a past employee of Sir<br />

Barry Bowen, I did.<br />

On February 26, my old employer<br />

and still friend Sir Barry Bowen died in a<br />

plane he was piloting. Upon receiving<br />

this news in Bangkok, my mind raced as<br />

to what this man had meant to me personally<br />

and then to what he had meant to<br />

Belize and to the world community of<br />

shrimp farmers.<br />

Barry had so many times in the past<br />

picked me up from the shrimp farm in his<br />

modified Cessna 208 to take me to<br />

Ambergris Caye for a weekend. A weekend<br />

where he would discuss his dreams<br />

and, more importantly, how to make those<br />

dreams reality.<br />

Barry Bowen had been flying planes<br />

like most of us drive a car for 43 years.<br />

He made that flight daily to his home in<br />

Ambergris Caye. He was meticulous<br />

about the plane’s maintenance, and every<br />

time I entered the cockpit with him, he<br />

would spend time going over his check<br />

list before takeoff. He would arrive home<br />

in the late afternoon, but always before<br />

sunset. Barry was a risk taker, but he was<br />

careful and always meticulous in everything<br />

he did.<br />

Belize First<br />

Generally when one writes about<br />

Barry Bowen, you begin by describing<br />

him as one of the wealthiest individuals<br />

in Belize – and that he was. But that simple<br />

description does not give this man his<br />

true merit.<br />

He was first a Belizean, a man who<br />

lived for his beloved Belize. He was a very<br />

proud seventh-generation Belizean, and<br />

always let me know that any investing he<br />

did would always be in Belize.<br />

Barry did not believe in paper assets.<br />

He invested in hard assets, projects that<br />

would be good for the Belizean economy.<br />

And as he told me more than once: “I am<br />

not a passive investor. I take an active<br />

part in any investment I make.”<br />

That is the Barry Bowen I remember<br />

– the man who was ankle deep in a<br />

muddy sump installing a seawater pump.<br />

A man stooped over the hood of a truck<br />

as the final layout of ponds was decided.<br />

A man in the farm warehouse taking<br />

apart a paddlewheel aerator so he could<br />

Barry Bowen was knighted<br />

by Queen Elizabeth<br />

in 2008 for his many<br />

contributions to Belize.<br />

find ways to improve the gearing mechanism.<br />

From Beer To Belize<br />

<strong>Aquaculture</strong><br />

In the beginning, I must admit I was a<br />

bit mystified by Barry, a dreamer and<br />

visionary of the first order. Barry did<br />

dream, but it was a calculated dreaming he<br />

knew how to make a reality.<br />

There was never a better person at<br />

putting together a project from scratch<br />

than Barry Bowen, especially projects<br />

that others said just could not be done.<br />

He enjoyed sitting me down and telling<br />

me the story of Belikin Beer, for example.<br />

After obtaining an engineering degree<br />

from Cornell University, Barry returned<br />

to Belize to work with his father in the<br />

family-owned Coca-Cola bottling business.<br />

For a dreamer and young man with<br />

entrepreneurship in his veins, this would<br />

not last long. He dreamed of a beer brewery<br />

in Belize.<br />

He asked his father to invest but was<br />

quickly told, “Barry, Belize does not have<br />

the population to support a brewery.” So<br />

Barry took his life savings, a couple of<br />

thousand dollars, to Miami and looked<br />

up a retired German brewmaster living<br />

there. Could the man develop a business<br />

plan for a brewery in Belize?<br />

Belize <strong>Aquaculture</strong> was a pioneer in the use of pond liners and regular aeration. The<br />

shrimp farm’s sloped embankments were covered with fabric mesh sprigged with grass<br />

to control erosion.<br />

The brewmaster repeated Barry’s<br />

father’s advice, but Barry insisted that<br />

even though Belize had a small population<br />

and one with the lowest beer consumption<br />

in Central America, he could<br />

make it work. He also told the brewmaster<br />

he would give him his savings to help.<br />

And so Barry Bowen got a business plan<br />

for developing a brewery in Belize.<br />

Then he figured he needed to learn<br />

the business, and so off for the summer<br />

went Barry to see a family friend who<br />

owned Cerveceria Hondurena in Honduras.<br />

He left for Honduras and volunteered<br />

his work in the brewery to learn<br />

more about beer.<br />

After a couple of months, Barry scheduled<br />

an appointment with the owner and<br />

asked him if he would like to invest in a<br />

brewery in Belize. As Barry would tell it,<br />

the owner just about laughed him out of<br />

the office. “I bet you don’t even have a<br />

business plan,” the owner said. Barry<br />

smiled and presented him with his business<br />

plan. A bit shocked, the owner told<br />

Barry to come back in a week after he<br />

studied the document.<br />

Upon his return, the owner told<br />

Barry, “I will financially back your plan,<br />

provided you promise that you will personally<br />

work in this brewery business for<br />

five years.” And with that, Barry Bowen<br />

had found a backer and the technical support<br />

for his first brewery.<br />

It is said that Barry personally helped<br />

lay the bricks for the foundation of the<br />

Belikin Brewery, and as Barry was all too<br />

proud to tell, “I turned a profit in my second<br />

year, two years ahead of the plan.” In<br />

not too long a period, Belize went from<br />

last place in Central American beer consumption<br />

to first place. And, of course,<br />

that was not the end of the story.<br />

With profits from the brewery, Barry<br />

bought out his father’s shares in the<br />

Coca-Cola bottling company, establishing<br />

the cash flow that would fund his<br />

future dreams. These included buying<br />

Belize Estates, a company that held title<br />

to over 400,000 ha of land or 20% of<br />

Belize; the world-class jungle ecotourism<br />

resort Chan Chich Resort on his Gallon<br />

Jug Estate Lands; a livestock farm that<br />

produced hybrid cattle with the best-tasting,<br />

most tender beef in all of Central<br />

America; a 1,200-ha organic coffee plantation;<br />

the private Island Academy school<br />

on Ambergris Caye; and what I consider<br />

his crowning achievement, Belize <strong>Aquaculture</strong><br />

Ltd. (BAL).<br />

Barry Bowen thought shrimp aquaculture<br />

was good for Belize. He worried<br />

about the citrus and banana industries<br />

remaining competitive as the world<br />

moved to a global economy. Shrimp, on<br />

the other hand, was a high-value commodity<br />

that Belize could cultivate competitively.<br />

He envisioned being close to the<br />

North American markets, providing<br />

shrimp that were grown in “environmentally<br />

friendly systems.” His greatest dream<br />

was the delivery of newly harvested<br />

shrimp by air directly from the farm to<br />

Bowen’s Belize farm consistently produced<br />

greater volumes of larger shrimp than were typical<br />

of the time.<br />

the major markets of the United States.<br />

Breaking Rules<br />

I first met Barry Bowen through Russ<br />

Allen. I was not sold on working in<br />

Belize. Before I went to meet Barry, an<br />

owner of a major farm in Ecuador had<br />

advised: “Don’t do it. Shrimp cannot be<br />

cultured profitably in Belize. There are<br />

no wild brooders or postlarvae there.”<br />

With that in the back of my mind, I sat<br />

down to talk with Barry Bowen, and we<br />

had the conversation he loves to tell and<br />

retell. This is my version of the story.<br />

It was <strong>May</strong> 1996, and we were on a<br />

porch outside his home on Ambergris<br />

Caye, drinking, of course, Belikin Beer.<br />

He told me he had studied the shrimp<br />

business and was about to invest in it<br />

back in 1992, when disease hit farms in<br />

Central America. He decided there was<br />

too much risk in the way shrimp were<br />

being cultivated in large ponds using lots<br />

of water exchange and wild shrimp. So he<br />

studied some more.<br />

After a visit to the Waddell Center in<br />

South Carolina, USA, Barry decided that<br />

the future was in smaller ponds using little<br />

if any water exchange, closed systems<br />

that would not pollute the waters outside<br />

the farm and using domesticated shrimp<br />

lines that were known to be free of any<br />

diseases. Then he told me the goal of his<br />

farm would be 11 mt/ha/crop with three<br />

crops yearly.<br />

I am sure I looked pretty stunned,<br />

having come from Guatemala, where the<br />

best I had ever accomplished was 7.7 mt/<br />

ha in a couple of ponds. But in the end, I<br />

was on board, and we were going to give<br />

it the best try that technology would<br />

allow – even if it meant breaking all the<br />

rules of shrimp culture that were accepted<br />

in 1996.<br />

Barry made it clear he would invest<br />

U.S. $10 million without losing any<br />

6 <strong>May</strong>/<strong>June</strong> <strong>2010</strong> global aquaculture advocate global aquaculture advocate <strong>May</strong>/<strong>June</strong> <strong>2010</strong> 7

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