26.06.2018 Views

Bay of Plenty Business News June/July 2018

From mid-2016 Bay of Plenty businesses have a new voice, Bay of Plenty Business News. This new publication reflects the region’s growth and importance as part of the wider central North Island economy.

From mid-2016 Bay of Plenty businesses have a new voice, Bay of Plenty Business News. This new publication reflects the region’s growth and importance as part of the wider central North Island economy.

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

<strong>Bay</strong> <strong>of</strong> plenty<br />

JUNE/JULY <strong>2018</strong> VOLUME 3: ISSUE 6 WWW.BOPBUSINESSNEWS.CO.NZ FACEBOOK.COM/BOPBUSINESSNEWS<br />

The evolving<br />

employment<br />

environment<br />

We examine the challenges faced by<br />

educationalists and employers in meeting<br />

the demands <strong>of</strong> the fast-growing BOP job<br />

market.<br />

By DAVID PORTER<br />

Much has been made <strong>of</strong><br />

the contribution the<br />

University <strong>of</strong> Waikato<br />

(UoW) campus will make in<br />

revitalising Tauranga’s CBD<br />

when it opens, ahead <strong>of</strong> schedule,<br />

early next year.<br />

But it will above all play a<br />

crucial role in helping the <strong>Bay</strong><br />

educate and retain the young<br />

talent needed to support and<br />

build on the economic growth<br />

that has been a feature <strong>of</strong> the<br />

region in recent years.<br />

The downtown campus<br />

expects to open with at least<br />

700 students enrolled, says vice<br />

chancellor Alister Jones. As he<br />

points out, there are already<br />

close to 600 UoW students<br />

being educated in the city.<br />

However, the campus is just<br />

the most visible recent example<br />

<strong>of</strong> what has been a multifaceted<br />

effort by the region’s unique<br />

Tertiary Education Partnership<br />

(TEP) to collaborate closely<br />

on meeting the <strong>Bay</strong>’s tertiary<br />

needs. The three key partners<br />

- the UoW, Te Whare<br />

Wananga o Awanuiarangi, and<br />

the Toi Ohomai Institute <strong>of</strong><br />

Technology - recently signed<br />

a renewed agreement to continue<br />

what has been several<br />

years <strong>of</strong> productive cooperation<br />

aimed at responding to a<br />

changing job market.<br />

“The current generation is<br />

really going to be looking at<br />

multiple jobs over their careers,<br />

so the notion that there’s now a<br />

straight line career path, as<br />

with their parents, is no longer<br />

going to apply,” said Jones.<br />

Wiremu Doherty, chief executive<br />

<strong>of</strong> Te Whare Wananga o<br />

Awanuiarangi, said in a recent<br />

statement that it was exciting<br />

and unique to have a university,<br />

a polytechnic and a whare<br />

wananga working together<br />

to provide a broad-spectrum<br />

approach for students seeking<br />

tertiary education.<br />

“Greater flexibility and<br />

seamless movement for students<br />

between organisations is<br />

key,” he said.<br />

Grappling with change<br />

The tertiary partners, along<br />

M.Bovis<br />

Learning from the Psa<br />

experience.<br />

P12<br />

The University <strong>of</strong> Waikato campus: On schedule for 2019 opening. Photo/UoW.<br />

Leon Fourie.<br />

Photo/Toi Ohomai.<br />

with private training organisations<br />

and groups, recruiters<br />

and employers across the<br />

<strong>Bay</strong>’s wide range <strong>of</strong> companies,<br />

have all been grappling<br />

with how they will meet the<br />

increasing need for enough<br />

flexible and skilled workers to<br />

service current growth projections<br />

in the region.<br />

Priority One chief operating<br />

<strong>of</strong>ficer Greg Simmonds,<br />

the long time TEP lead for<br />

Alister Jones. Photo/UoW.<br />

the <strong>Bay</strong> <strong>of</strong> Connections, says<br />

accessing talent is probably the<br />

area’s biggest challenge and<br />

biggest constraint on productivity<br />

growth.<br />

“Just in the Western <strong>Bay</strong><br />

<strong>of</strong> <strong>Plenty</strong>, Smart Growth’s<br />

projections show the region<br />

will generate 40,000 new jobs<br />

over the next 30 years,” said<br />

Simmonds.<br />

“We are producing more<br />

jobs than we have people to fill<br />

New Faces<br />

<strong>Bay</strong> business people<br />

making an impact.<br />

P13<br />

them. Broadly speaking, for<br />

every 10 people that leave the<br />

local workforce, there are only<br />

eight people to replace them.”<br />

The <strong>Bay</strong> has had high population<br />

growth, he said, but also<br />

high job growth.<br />

“The total net migration <strong>of</strong><br />

working age is less than the<br />

increase in jobs.”<br />

Bernadette Ryan-Hopkins,<br />

director <strong>of</strong> Ryan and<br />

Alexander, which focuses on<br />

management-level recruitment,<br />

said the firm had seen<br />

a big shift.<br />

“When we first launched<br />

two years ago, we had a very<br />

heavy flow <strong>of</strong> high quality<br />

candidates and a huge amount<br />

<strong>of</strong> enquiries, particularly from<br />

Auckland, but also other parts,<br />

looking to move here, “ she<br />

said. “That flow has really<br />

ebbed and we believe the core<br />

reason is rising housing costs.”<br />

That said, Tauranga and the<br />

<strong>Bay</strong> were still more attractive<br />

than many areas <strong>of</strong> New<br />

Zealand, especially for people<br />

with young families, she<br />

added.<br />

There are mixed views on<br />

how well the region’s educators<br />

and trainers are doing at<br />

providing employers with a<br />

flow <strong>of</strong> the right kind <strong>of</strong> staff.<br />

Traditional models<br />

under threat<br />

Tauranga Chamber <strong>of</strong><br />

Commerce chief executive<br />

Stan Gregec says the traditional<br />

model <strong>of</strong> tertiary education<br />

is under huge pressure.<br />

“The whole qualifications-based<br />

approach that<br />

universities and polytechs are<br />

wedded to, is no longer fit for<br />

purpose to cater for the needs<br />

Continues page 3<br />

Commercial property<br />

The BOP market is<br />

still buoyant.<br />

P16


2 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong>


The evolving employment environment<br />

From page 1<br />

<strong>of</strong> a rapidly moving labour<br />

market in the digital age,”<br />

he said.<br />

“<strong>Business</strong>es want workready<br />

employees, which<br />

doesn’t just mean they have<br />

the right skills on paper to do<br />

the job. It also means having<br />

the right attitudes and aptitudes.<br />

And not all <strong>of</strong> this can<br />

be easily taught in a university<br />

or polytech environment.<br />

“Our local institutions are<br />

well aware <strong>of</strong> these pressures.<br />

I think they are moving as fast<br />

as they can to respond, but it<br />

is not easy turning a very long<br />

ship around.”<br />

Mark Wynne, chief executive<br />

<strong>of</strong> major regional employer<br />

Ballance Agri-Nutrients, says it<br />

can still be a challenge to attract<br />

middle and senior management<br />

talent as there are limited career<br />

When more people<br />

enter the workforce<br />

by leap-frogging<br />

tertiary training, the<br />

responsibility for<br />

that training falls<br />

on the employer.<br />

This is where close<br />

collaboration between<br />

industry and education<br />

is required.<br />

– Leon Fourie<br />

COVER STORY<br />

options in the <strong>Bay</strong> outside the<br />

handful <strong>of</strong> large corporates.<br />

However, it was relatively easy<br />

to recruit junior pr<strong>of</strong>essional<br />

management with a few years<br />

experience.<br />

“We also have roles that may<br />

benefit from [new] graduates,<br />

but we are focused on ability,<br />

competencies, critical thinking<br />

skills and potential leadership.<br />

We will teach the rest.”<br />

As a general rule, all institutions<br />

could focus more on<br />

four areas, said Wynne. These<br />

are: 1) critical thinking / problem-solving<br />

skills, 2) Finance<br />

for non-finance managers, 3)<br />

Communication skills, and 4)<br />

Information Technology skills,<br />

as these are now core in all roles.<br />

Multiple response needed<br />

Toi Ohomai chief executive<br />

Leon Fourie says providing<br />

relevant tertiary education in a<br />

changing job market requires<br />

responding at multiple different<br />

levels.<br />

The portfolio <strong>of</strong> qualifications<br />

has to be continually<br />

reviewed to meet the future<br />

needs <strong>of</strong> the region and to<br />

reflect the region’s key industries,<br />

vocations and skill set<br />

requirements, and demography,<br />

said Fourie.<br />

“While we have some ability<br />

to alter the specifics <strong>of</strong> programmes<br />

to meet employers’<br />

changing technical requirements,<br />

what we most <strong>of</strong>ten<br />

hear is that employers are able<br />

to manage that kind <strong>of</strong> training<br />

on the job. It is more important<br />

for us to be providing the fundamentals<br />

<strong>of</strong> an area and a set<br />

<strong>of</strong> ‘s<strong>of</strong>t skills’ that the modern<br />

workforce requires.” (see box<br />

on page 5)<br />

Fourie said that where Toi<br />

Ohomai had existing programmes,<br />

it was analysing<br />

enrolment and graduation<br />

trends to determine whether<br />

the pipeline <strong>of</strong> potential<br />

employees matched forecast<br />

demand.<br />

“A good example <strong>of</strong> how<br />

this can work is the construction<br />

industry where, as we all<br />

know, employment forecasts<br />

show huge growth in demand,”<br />

he said.<br />

“Of our existing construction<br />

programmes, carpentry<br />

has been consistently full and<br />

seemed to be meeting local<br />

demand. Deeper investigation<br />

revealed that a significant<br />

proportion <strong>of</strong> the additional<br />

demand will be in allied trades<br />

such as plumbing, which we<br />

did not <strong>of</strong>fer, and electrical,<br />

which was not as well subscribed.<br />

We are now developing<br />

a plumbing programme and<br />

looking at ways to strengthen<br />

the electrical pipeline.”<br />

However, Fourie said<br />

despite working to ensure there<br />

were relevant programmes,<br />

that would not matter if Toi<br />

Ohomai failed to get the enrolments.<br />

“This is perhaps the thing<br />

most overlooked when discussing<br />

the issue <strong>of</strong> meeting<br />

the demands <strong>of</strong> the employment<br />

market,” he said.<br />

“When more people enter<br />

the workforce by leap-frogging<br />

tertiary training, the<br />

responsibility for that training<br />

falls on the employer. This<br />

is where close collaboration<br />

between industry and education<br />

is required. Current<br />

examples include the Action<br />

Greg Simmonds<br />

We are really seeing<br />

a huge effort to<br />

understand regional<br />

dynamics, industry<br />

drivers and future<br />

demand, and at<br />

quite a localised<br />

level are seeing<br />

quite successful<br />

programmes being<br />

developed.<br />

– Greg Simmonds<br />

Groups for Freight & Logistics<br />

and Forestry & Wood, which<br />

are making excellent progress<br />

on building the workforce<br />

pipeline and providing new<br />

delivery models.” (see story<br />

on page 5).<br />

Alister Jones emphasised<br />

that while the tertiary partners<br />

collaborate closely, they are<br />

focused on different parts <strong>of</strong><br />

the market, with the university<br />

focused on ensuring that<br />

BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong> 3<br />

students were well educated<br />

to work in a global system,<br />

with critical thinking, domain<br />

knowledge as a broader cultural<br />

awareness, which was important<br />

given the number <strong>of</strong> <strong>Bay</strong> companies<br />

involved in exporting.<br />

“We’re also seeing is a lot<br />

<strong>of</strong> students doing a first degree<br />

and then really specialising in<br />

a masters level,” he said. “The<br />

employment outcome for people<br />

with an degree has better social<br />

health and economic outcomes.”<br />

The chamber’s Stan Gregec<br />

said the stories about the coming<br />

wave <strong>of</strong> automation were<br />

scary for people hanging their<br />

hopes on traditional education.<br />

“But there’s a disconnect<br />

between what employers want<br />

now and what they are likely to<br />

need in the future, say in five<br />

or 10 years. Tertiary providers<br />

are caught between a rock and<br />

a hard place because <strong>of</strong> this.<br />

Do they focus on today’s needs<br />

or prepare students for tomorrow<br />

– and beyond?<br />

“We somehow need to find<br />

ways to give people faster,<br />

more responsive training for<br />

current opportunities, as well<br />

as preparing them - maybe<br />

quite differently - for facing<br />

future challenges. It’s all about<br />

laying the foundations for lifelong<br />

learning, not front-loading<br />

people with degrees and<br />

qualifications that will not necessarily<br />

stay the course.”<br />

Alister Jones says the university<br />

looks at its role both<br />

globally and nationally.<br />

“We talk to our stakeholders,<br />

employers, parents<br />

- we take all their interests<br />

into account,” he said. “The<br />

engagement with employers is<br />

very important. But we need to<br />

look at not just what employers<br />

need today, it’s what they<br />

will need tomorrow - a 20-to30<br />

year timeline.”<br />

Priority One’s Greg<br />

Simmonds said the TEP had<br />

been aware <strong>of</strong> the changes<br />

and challenges for some time,<br />

which was a major component<br />

in why the partners had<br />

been working so constructively<br />

together.<br />

“It’s also a big part <strong>of</strong> why<br />

the university is developing its<br />

campus here, because we need<br />

to be able to not only retain<br />

people, but also attract them<br />

to the region, including young<br />

people,” he said.<br />

“We also need to be able to<br />

ensure that the largely youthful<br />

Maori population is able<br />

to engage effectively with the<br />

education system at both the<br />

compulsory and tertiary level.<br />

We are really seeing a huge<br />

effort to understand regional<br />

dynamics, industry drivers and<br />

future demand, and at quite<br />

a localised level are seeing<br />

successful programmes being<br />

developed.<br />

“The other key element <strong>of</strong><br />

the job market is an increasing<br />

demand from employers<br />

for “stackable” or shorter tertiary<br />

programmes that enabled<br />

workers to remain in their jobs<br />

continuing to upskill. And also<br />

for micro credentials to recognise<br />

specific work experience,”<br />

said Simmonds.<br />

“I think we are seeing the<br />

education system evolve. It is<br />

responding to what a number<br />

<strong>of</strong> employers have been asking<br />

for. Employers can train for<br />

technical skills - what they<br />

need are job seekers with good<br />

s<strong>of</strong>t skills.”


4 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

CONTACT<br />

INFORMATION<br />

PUBLISHER<br />

Alan Neben<br />

Ph: (07) 838 1333 Mob: 021 733 536<br />

Email: alan@nmmedia.co.nz<br />

SALES DIRECTOR<br />

Deidre Morris<br />

Ph: (07) 838 1333 Mob: 027 228 8442<br />

Email: deidre@nmmedia.co.nz<br />

EDITOR<br />

David Porter<br />

Mob: 021 884 858<br />

Email: david@nmmedia.co.nz<br />

STUDIO MANAGER<br />

Tania Hogg<br />

Ph: (07) 838 1333<br />

Email: production@nmmedia.co.nz<br />

GRAPHIC DESIGNER<br />

Kelly Milne<br />

Ph: (07) 838 1333<br />

Email: kelly@nmmedia.co.nz<br />

ADVERTISING<br />

INQUIRIES<br />

Please contact:<br />

ACCOUNT DIRECTOR<br />

Vanessa Lee<br />

Mob: 021 715 225<br />

Email: vanessa@nmmedia.co.nz<br />

BUSINESS DIRECTOR<br />

Pete Wales<br />

Mob: 022 495 9248<br />

Email: pete@nmmedia.co.nz<br />

ELECTRONIC<br />

FORWARDING<br />

EDITORIAL:<br />

<strong>News</strong> releases/Photos/Letters:<br />

david@nmmedia.co.nz<br />

PRODUCTION:<br />

Copy/Pro<strong>of</strong>s:<br />

production@nmmedia.co.nz<br />

SUBSCRIPTIONS:<br />

info@nmmedia.co.nz<br />

Neben Morris Media specialises<br />

in business publishing,<br />

advertising, design and print<br />

media services.<br />

<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> <strong>Business</strong> <strong>News</strong> has<br />

a circulation <strong>of</strong> 8000, distributed<br />

throughout <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> between<br />

Waihi and Opotiki including<br />

Rotorua and Taupo, and to a<br />

subscription base.<br />

<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> <strong>Business</strong> <strong>News</strong><br />

Suite 4, 117 Willow Street<br />

Tauranga, 3110<br />

<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />

www.bopbusinessnews.co.nz<br />

12 Mill Street, Hamilton<br />

PO Box 1425, Hamilton, 3240<br />

Ph: (07) 838 1333<br />

Fax: (07) 838 2807<br />

www.nmmedia.co.nz<br />

From the editor<br />

This month <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />

<strong>Business</strong> <strong>News</strong> takes an<br />

in-depth look at what<br />

Priority One’s Greg Simmonds<br />

says could the <strong>Bay</strong>’s biggest<br />

challenge and constraint on<br />

productivity growth - accessing<br />

the right talent to keep<br />

up with what has been a consistent<br />

pattern <strong>of</strong> economic<br />

growth across the region.<br />

We talked to a wide range<br />

<strong>of</strong> tertiary educators, training<br />

organisations, recruitment specialists<br />

and business people<br />

to get a clearer picture <strong>of</strong> the<br />

challenges the region faces.<br />

There has been a multifaceted<br />

effort by the region’s<br />

unique Tertiary Education<br />

Partnership (TEP) to collaborate<br />

closely on meeting the<br />

<strong>Bay</strong>’s tertiary needs.<br />

The three key partners -<br />

the University <strong>of</strong> Waikato,<br />

Toi Ohomai Institute <strong>of</strong><br />

Technology, and Te Whare<br />

Wananga o Awanuiarangi<br />

- recently signed a renewed<br />

agreement to continue what<br />

has been several years <strong>of</strong> pro-<br />

ductive cooperation aimed at<br />

responding to a changing job<br />

market.<br />

As university vice chancellor<br />

Alister Jones observes:<br />

“The current generation is really<br />

going to be looking at multiple<br />

jobs over their careers,<br />

so the notion that there’s now<br />

a straight line career path, as<br />

with their parents, is no longer<br />

going to apply.”<br />

Despite reservations by<br />

some as to whether the education<br />

sector is achieving its<br />

objectives, there is clear evidence<br />

that educators are working<br />

closely with business to<br />

try and produce well-educated,<br />

adaptable employees with the<br />

skills to succeed in the workplace.<br />

The Mycoplasma Bovis<br />

has yet to drastically hit the<br />

<strong>Bay</strong>. Some local farm leaders<br />

feel the Ministry <strong>of</strong> Primary<br />

Industries is on the right pathway<br />

to potentially eradicate<br />

the cattle disease. And some<br />

<strong>of</strong> the lessons learned from the<br />

<strong>Bay</strong>’s success in dealing with<br />

University <strong>of</strong> Waikato campus on track for opening next year.<br />

David Porter<br />

the Psa outbreak may <strong>of</strong>fer<br />

promising scientific leads.<br />

In the meantime, as BOP<br />

Federated Farmers president<br />

Darryl Jensen warns, local<br />

farmers will be well advised<br />

to treat their farms “like a<br />

fortress.”<br />

The current estimated cost<br />

<strong>of</strong> eradicating the debilitating<br />

cattle disease has a price tag<br />

<strong>of</strong> about $800 million. But this<br />

pales against the cost <strong>of</strong> trying<br />

to contain and live with the<br />

disease, which could be $1<br />

billion-plus.<br />

Join the Ingham Mora team<br />

and guest speaker Mark Jenkins for:<br />

7 WAYS TO<br />

GROW YOUR<br />

BUSINESS<br />

The many faces <strong>of</strong> Ingham Mora<br />

In business the best advice comes from experience. What’s more,<br />

the depth <strong>of</strong> that experience pr<strong>of</strong>oundly influences the quality <strong>of</strong> the<br />

advice. At Ingham Mora we believe the unrivalled experience <strong>of</strong> our<br />

senior partners combined with our innovative, energetic and forwardthinking<br />

new directors delivers our clients, quite simply, more.<br />

And who doesn’t want that?<br />

What does better business advice look like?<br />

You’re looking at it.<br />

• Learn how to set a roadmap and<br />

dashboard for your business<br />

• Discover how to measure and<br />

maximise business efficiency<br />

• Learn how the 7 ways impact<br />

your pr<strong>of</strong>it and cashflow<br />

When: 29 August <strong>2018</strong><br />

Where: Tauranga Yacht Club<br />

Cost: Early bird $30 - after 13 <strong>July</strong> $35<br />

Register: eventspronto.co.nz/7ways<br />

Experience. The difference adds up.<br />

All seminar proceeds will go to Graeme Dingle Foundation BOP<br />

07 927 1200 | 60 Durham St, Tauranga | www.inghammora.co.nz


Planning for workforce development<br />

One <strong>of</strong> the key issues facing <strong>Bay</strong> employers is how they will meet<br />

the workforce demands created not only by the expected growth<br />

in booming horticultural sectors such as kiwifruit, but also for<br />

major new infrastructure developments.<br />

John Galbraith, the<br />

chairman <strong>of</strong> the <strong>Bay</strong> <strong>of</strong><br />

Connections Freight<br />

Logistics Action Group<br />

(FLAG) pointed to some <strong>of</strong><br />

the challenges in the Eastern<br />

<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>.<br />

“There’s been significant<br />

development by economic<br />

development agencies, Toi<br />

Ohomai and others in drawing<br />

up workforce development<br />

plans in Opotiki and Kawerau<br />

to match emerging demands<br />

from growth industries there,”<br />

said Galbraith.<br />

“We’ve been aware for<br />

some years now that workforce<br />

demands would be a really big<br />

part in the success <strong>of</strong> some <strong>of</strong><br />

the big projects in places like<br />

Opotiki aquaculture and the<br />

new mills in Kawerau.”<br />

Galbraith said the workforce<br />

development plans<br />

looked at matching up expected<br />

work and potential employees,<br />

ideally locally.<br />

“The link is the training and<br />

pathways,” he said.<br />

“In some cases there is a<br />

simple education pathway. In<br />

others there are [social] challenges,<br />

with issues <strong>of</strong> drugs,<br />

lack <strong>of</strong> driver licensings etc,<br />

which is quite an important<br />

sub set <strong>of</strong> the workforce plan.”<br />

Galbraith said in his experience<br />

great work was being<br />

done in the regions in drawing<br />

on local employees who might<br />

have otherwise been written<br />

<strong>of</strong>f, and who had become very<br />

successful operators.<br />

“I don’t think we’ll ever<br />

get a 100 percent match up<br />

between local needs and suitable<br />

local workers [in some <strong>of</strong><br />

these areas], but at any level,<br />

we have enough evidence that<br />

it is absolutely achievable.”<br />

We’ve been aware<br />

for some years<br />

now that workforce<br />

demands would be<br />

a really big part in<br />

the success <strong>of</strong> some<br />

<strong>of</strong> the big projects in<br />

places like Opotiki<br />

aquaculture and<br />

the new mills in<br />

Kawerau.<br />

– John Galbraith<br />

FLAG is also working<br />

closely with Toi Ohomai on<br />

such fundamental issues as<br />

ensuring school leavers get<br />

driver’s licences and can<br />

access training pathways to<br />

heavy vehicle work.<br />

Toi Ohomai chief executive<br />

Leon Fourie cited the<br />

example <strong>of</strong> the Road Transport<br />

Cadetship programme being<br />

rolled out in semester 2.<br />

“This provides a 15 month<br />

training programme from<br />

which students will exit with<br />

truck driving qualifications,<br />

driver licences including forklift<br />

and Class 3, 4 and 5 licences,<br />

health and safety qualifications<br />

and computing skills,”<br />

he said.<br />

“These graduates will be<br />

able to move into management<br />

roles in the transport industry<br />

or further develop their skills<br />

in specialist distribution.”<br />

Kiwifruit Growers Inc. NZ<br />

has also been working closely<br />

with Toi Ohomai and the<br />

Primary ITO to create a more<br />

sustainable workforce.<br />

KGI chief executive Nikki<br />

Johnson said training wasn’t as<br />

much <strong>of</strong> an issue for seasonal<br />

workers, though the organisation<br />

was working to get more<br />

flexibility in the education<br />

system to recognise micro credentials<br />

based largely on workplace<br />

experience.<br />

“On the permanent employee<br />

side, we’re just completing<br />

an industry analysis, so we<br />

understand better what jobs<br />

we’ll have available over the<br />

next 10 years, how many people<br />

will leave the industry, how<br />

many people we need to bring<br />

on, and what kind <strong>of</strong> training<br />

we need in place to do that,”<br />

WiFi Calling is coming<br />

to an iPhone near you<br />

Following the successful<br />

launch <strong>of</strong> WiFi Calling<br />

on Android devices late<br />

last year, 2degrees is pleased<br />

to <strong>of</strong>fer WiFi Calling on<br />

iPhones, starting immediately.<br />

This brings the total number<br />

<strong>of</strong> customers on 2degrees who<br />

can take advantage <strong>of</strong> WiFi<br />

Calling to over 350,000 and<br />

growing.<br />

Compatible devices<br />

WiFi Calling allows<br />

customers who are outside<br />

mobile coverage areas to make<br />

calls and send and receive<br />

text messages over the WiFi<br />

connection, without missing a<br />

beat.<br />

iPhone customers on<br />

2degrees can initiate highquality<br />

calls over WiFi using<br />

their own phone number when<br />

Currently, WiFi Calling is available for any 2degrees customer with a:<br />

Samsung Galaxy S9 and S9+*<br />

Samsung Galaxy Note 8*<br />

Samsung Galaxy S8 and S8+*<br />

Samsung Galaxy S7 and S7 edge*<br />

Samsung Galaxy A8 and A8+*<br />

Samsung Galaxy J7 Pro*<br />

Samsung Galaxy J5 Pro*<br />

Samsung Galaxy J3 Pro*<br />

Samsung Galaxy J7 Prime*<br />

Samsung Galaxy J5 Prime*<br />

Samsung Galaxy A7 (2017)*<br />

Samsung Galaxy A5 (2017)*<br />

Samsung Galaxy A5 (2016)*<br />

COVER STORY<br />

Phone X<br />

iPhone 8 and 8 Plus<br />

iPhone 7 and 7 Plus<br />

iPhone 6s and 6s Plus<br />

iPhone 6 and 6 Plus<br />

iPhone SE<br />

iPhone 5s<br />

Huawei P20<br />

Huawei P20 Pro<br />

a strong cellular signal is<br />

unavailable.<br />

Chief Marketing Officer<br />

Roy Ong says as New Zealand’s<br />

only mobile carrier <strong>of</strong>fering<br />

WiFi Calling, 2degrees sees it<br />

as a major point <strong>of</strong> difference<br />

from the other carriers.<br />

“Building materials<br />

can interfere with cellsite<br />

transmission resulting in<br />

patchy coverage inside your<br />

home or <strong>of</strong>fice and the nature<br />

<strong>of</strong> New Zealand’s topography<br />

means we will always have<br />

pockets where coverage<br />

doesn’t quite meet customer<br />

expectations. With WiFi<br />

Calling customers can continue<br />

calling and texting regardless<br />

<strong>of</strong> their mobile coverage.”<br />

While 2degrees’ network<br />

covers 98.5% <strong>of</strong> places<br />

Kiwis live and work, and<br />

the huge level <strong>of</strong> investment<br />

in telecommunications<br />

infrastructure in New Zealand,<br />

all networks will have isolated<br />

coverage challenges, but Wifi<br />

Calling helps address that.<br />

“It’s also ideal for customers<br />

roaming overseas who want<br />

to manage their phone bill.<br />

Using Wifi Calling means the<br />

customer can make calls using<br />

WiFi networks. It’s a safe, cost<br />

effective alternative for those<br />

on a budget as customers are<br />

charged as if they were in New<br />

Zealand.”<br />

2degrees launched WiFi<br />

Calling on the Samsung S8<br />

and S8+ phones and has now<br />

BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong> 5<br />

John Galbraith/Photo/Supplied.<br />

Nikki Johnson, Photo/Supplied.<br />

assumption on the basis you<br />

can’t grow without qualified<br />

people. All <strong>of</strong> New Zealand’s<br />

horticultural industries need<br />

new people.”<br />

– By DAVID PORTER<br />

Ready to work aspirations<br />

said Johnson.<br />

<strong>of</strong> our education providers are<br />

KGI had a long relationship<br />

with tertiary providers and needs in the future.<br />

providing us what the industry<br />

training organisations, she said. “We don’t have any data to<br />

“But we now have more <strong>of</strong> suggest we risk facing a shortfall,<br />

but that would be a logical<br />

a focus on making sure that all<br />

We do<br />

Toi Ohomai has developed a graduate<br />

pr<strong>of</strong>ile that sets out its aims for graduates<br />

that meet employer needs. These<br />

include being:<br />

• Work ready – Skilled and safe practitioners<br />

with high levels <strong>of</strong> honesty, reliability and<br />

integrity, and be able to manage their time,<br />

work safely, respond positively to instruc-<br />

• Technologically aware – Able to use<br />

relevant technologies and will have a future<br />

broadband,<br />

focus understanding and adapting to changes<br />

in technologies within their industry.<br />

• Culturally aware – Able to work respectfully<br />

and empathetically with people from a<br />

wide range <strong>of</strong> cultural backgrounds and form<br />

pr<strong>of</strong>essional relationships with a diverse<br />

tions and feedback and be good team players. range <strong>of</strong> people.<br />

They will be effective problem solvers and<br />

business<br />

those from technician and pr<strong>of</strong>essional programmes<br />

will be able to operate effectively pr<strong>of</strong>essional practice. They will demonstrate<br />

• Positive – Valued for their ethical and<br />

and independently.<br />

initiative and respond positively to change.<br />

• Adaptable - With the skills to transfer • Prepared for further learning – Theywill<br />

their knowledge and skills to different workplace<br />

contexts and be able to work regionally, and be able to personalise their learning from<br />

have the skills to engage lifelong learning<br />

nationally and internationally.<br />

experience and others.<br />

and mobile<br />

Because<br />

you do too<br />

To find out how 2degrees can help<br />

your business contact Andy Bell<br />

on 022 200 0256<br />

extended that to include the<br />

S9 and S9+, as well as iPhone<br />

5s and all later iPhone models<br />

running the latest iOS 11.3<br />

s<strong>of</strong>tware.<br />

2degreesbusiness.co.nz<br />

MC8864A BUS total telco FP BOP vertical ad V3.indd 1<br />

“Customers don’t need to<br />

subscribe to any new service -<br />

they simply download the latest<br />

iPhone s<strong>of</strong>tware update from<br />

Apple along with an update to<br />

Service Provider settings and<br />

Wifi Calling is automatically<br />

included. They then enable it<br />

whenever they want to use it in<br />

their Phone settings.”


6 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

COVER STORY<br />

The importance <strong>of</strong> innovation<br />

One <strong>of</strong> the key issues facing employers is<br />

the importance <strong>of</strong> encouraging innovation<br />

and entrepreneurship in the workforce.<br />

Bill Murphy, executive<br />

director <strong>of</strong> Enterprise<br />

Angels, the country’s<br />

biggest early stage funding<br />

membership group, says tertiary<br />

providers and other <strong>Bay</strong> groups<br />

are increasingly involved in<br />

fostering innovation.<br />

“The University <strong>of</strong> Waikato<br />

now has people involved in<br />

programmes who are actually<br />

reaching out to the commercial<br />

sector in Tauranga around<br />

the type <strong>of</strong> innovation programmes<br />

we want to run here,”<br />

said Murphy. “That’s a very<br />

positive sign.”<br />

Murphy said that hadn’t<br />

always been the case in the<br />

past. It wasn’t always clear<br />

how much people were actually<br />

learning when they were<br />

taught innovation in a theoretical<br />

setting.<br />

“We find that [the university]<br />

is now reaching out much<br />

Ageing’s impact on the workplace<br />

The following comments are an edited extract from a recent article by<br />

Val Hayes, Public Affairs & Communications Manager, Employers and<br />

Manufacturers Association.<br />

We are facing a perfect storm<br />

in the combination <strong>of</strong> an<br />

ageing population, a low<br />

birth rate, a labour shortage, a skills<br />

deficit and the changing nature <strong>of</strong><br />

work.<br />

The ageing population is a growing<br />

trend around the globe, in particular<br />

for first world economies.<br />

However, by focusing on the workforce,<br />

we are able to weave together<br />

the strands <strong>of</strong> government, employers<br />

and workers. EMA is leading a<br />

working group targeting the ageing<br />

workforce because we want to build<br />

a cohesive approach that enables our<br />

members to be ahead <strong>of</strong> the curve.<br />

Here are some key facts. Across<br />

Asia, the over-65 age group is set<br />

to grow from 365 million in 2017<br />

to more than 520 million by 2027.<br />

For New Zealand, we will see our<br />

over-65 age group double in about<br />

20 years, from 650,000 now to 1.3<br />

million by 2039. The under-14 age<br />

group shows no signs <strong>of</strong> growth over<br />

the same time period. Add to this<br />

the deepening skills shortage New<br />

Zealand is experiencing, combined<br />

with a birth rate <strong>of</strong> 1.81.<br />

This will manifest itself in several<br />

<strong>of</strong> different ways:<br />

• Proportionally, we will have a<br />

declining cohort <strong>of</strong> younger workers<br />

coming through the ranks (due to our<br />

low birth rate)<br />

• NZ will be competing for its<br />

workforce on the global stage (ie<br />

more to talk to companies,”<br />

he said. “We’ve always been<br />

happy to engage with the university<br />

to provide mentors, real<br />

life examples, and curriculum<br />

content so they can actually<br />

engage with the reality <strong>of</strong><br />

operating in an innovative<br />

environment.”<br />

Murphy said it was important<br />

for young people to assess<br />

for themselves where they sat<br />

along the entrepreneurial spectrum.<br />

Bernadette Ryan-Hopkins,<br />

director <strong>of</strong> management<br />

recruitment firm Ryan and<br />

Alexander, says there has<br />

been a shift towards companies<br />

requiring more innovative<br />

thinking.<br />

“People need to be able to<br />

adapt,” she said.<br />

Lyn Parlane runs Priority<br />

One’s InStep programme,<br />

established back in 2002 to<br />

match individual students with<br />

local businesses to local career<br />

opportunities through work<br />

experience.<br />

“The Instep programme<br />

has since evolved to meet<br />

the changing local and global<br />

demand for a highly skilled<br />

worked force,” said Parlane.<br />

Innovation is a key focus<br />

for InStep, along with with<br />

collaboration and leadership,<br />

in initiatives such as the Young<br />

Innovators Awards (YiA) and<br />

the Instep Young Leaders<br />

Forum. Both initiatives have<br />

increased in both student and<br />

business participation.<br />

“I believe this success is<br />

due to a willingness from both<br />

the region’s secondary schools<br />

and wider community to collaborate<br />

so that young people<br />

understand the relevance<br />

and importance <strong>of</strong> skills such<br />

as critical thinking, effective<br />

communication, creative problem<br />

solving and citizenship<br />

immigrants will decide where they<br />

want to live and work)<br />

• We will be competing with other<br />

countries for NZ workers, (ie Kiwis<br />

will be in demand and NZ will have<br />

to be a desirable place for them to<br />

live and work)<br />

We are starting to see the impact<br />

<strong>of</strong> an ageing workforce on some sectors<br />

here. For example, with almost<br />

24 percent <strong>of</strong> New Zealand’s workforce<br />

aged 55-plus years, there are<br />

only four to five teachers/nurses to<br />

replace every 10 that will retire.<br />

Similarly, a 2016 workforce<br />

survey by the Royal New Zealand<br />

College <strong>of</strong> General Practitioners<br />

found 44 percent <strong>of</strong> all GPs plan to<br />

retire within 10 years (up from 36<br />

percent two years prior).<br />

We need to find a way to unlock<br />

the potential <strong>of</strong> older workers<br />

and explore how public and private<br />

employers are preparing for<br />

an increasingly older workforce. In<br />

the most recent EMA Employers<br />

Survey, most employers (83 percent)<br />

said they had no plans to address the<br />

challenge this demographic change<br />

will present.<br />

As a nation we are comfortable<br />

investing in the early stages <strong>of</strong> a<br />

person’s training and career to set<br />

them up for their working life. Yet,<br />

we are relatively unsophisticated in<br />

how we maintain this throughout a<br />

person’s career.<br />

We know that an increasing proportion<br />

<strong>of</strong> mature workers are now<br />

actively participating in the workforce.<br />

The ageing workforce presents<br />

opportunities for government,<br />

for employers and for workers.We<br />

argue that the ageing workforce is<br />

an untapped resource that is underinvested<br />

in and <strong>of</strong>ten overlooked.<br />

within a real world context,”<br />

said Parlane.<br />

The Venture Centre is<br />

another local organisation that<br />

is playing a key role in fostering<br />

innovation. It is currently<br />

implementing the Digital<br />

Enablement Project (DEP)<br />

pilot, aimed at providing<br />

access across the wider business<br />

community to the right<br />

tools to take advantage <strong>of</strong> the<br />

opportunities provided by the<br />

internet and digital technology.<br />

The DEP has been developed<br />

and implemented by<br />

Venture Centre on contract to<br />

Tauranga City and Western <strong>Bay</strong><br />

<strong>of</strong> <strong>Plenty</strong> District Councils.<br />

Venture Centre co-founder<br />

Jo Allum said the eagerness<br />

and willingness <strong>of</strong> local people<br />

to step forward to help others<br />

succeed has been evident.<br />

Since the pilot’s launch, nearly<br />

100 local business owners<br />

have contributed sponsorship,<br />

pro-bono support and services<br />

to help other locals succeed.<br />

“Our business owners<br />

struggle to know what the best<br />

options for their circumstances<br />

are,” said Allum.<br />

“Our youth are not provided<br />

with sufficient or appropriate<br />

skills or understanding <strong>of</strong><br />

business goals to be <strong>of</strong> value to<br />

owners. The benefits <strong>of</strong> having<br />

different generations interact<br />

are emerging. Young people<br />

are being encouraged and supported<br />

to become entrepreneurial,<br />

and learn from established<br />

business owners’ stories and<br />

experiences. And it is people<br />

with an entrepreneurial mindset<br />

who will gain the most<br />

from digital technologies.”<br />

– By DAVID PORTER<br />

Demand soars for new apprentices<br />

The business and housing boom that is<br />

helping push growth in the <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />

<strong>of</strong>fers unparalleled opportunities for those<br />

keen to enter the trades.<br />

By VIV POSSELT<br />

Between 2015 and <strong>2018</strong>,<br />

Tauranga’s growth curve<br />

was rated the steepest<br />

in New Zealand, and predictions<br />

are for that to hold steady<br />

through to at least 2020. The<br />

employment environment for<br />

tradespeople in the <strong>Bay</strong> is the<br />

most buoyant in years, particularly<br />

in construction.<br />

And yet the demand for<br />

apprentices and qualified<br />

tradespeople continues to<br />

outstrip supply. Although the<br />

housing shortfall in main centres<br />

has put building industry<br />

shortages in the spotlight, skills<br />

gaps are also being felt across<br />

numerous sectors, including<br />

agriculture and forestry, metal<br />

fabrication and machinists, and<br />

the automotive industry. All<br />

are on the government “wanted”<br />

list for the <strong>Bay</strong> area.<br />

Building and Construction<br />

Industry Training Organisation<br />

(BCITO) chief executive,<br />

Warwick Quinn, said that there<br />

was never a better time to consider<br />

a career in construction.<br />

“Right now, we just don’t<br />

have enough skilled people<br />

to build houses at the pace<br />

required to meet demand,” said<br />

Quinn.<br />

Last year, BCITO reached<br />

a record 11,000 apprentices<br />

working towards their qualification<br />

across the country.<br />

But that’s still nowhere near<br />

enough. Quinn said 65,000<br />

new people will be needed<br />

nationally over the next five<br />

years to meet the demand in<br />

construction, with a little under<br />

a half <strong>of</strong> them needing to be<br />

trade qualified.<br />

“The opportunity to earn<br />

while you learn and having the<br />

first two years <strong>of</strong> eligible programmes<br />

free <strong>of</strong> fees, makes<br />

an apprenticeship even easier<br />

and is an excellent choice<br />

for school leavers,” he said.<br />

“Currently, only 2.4 percent <strong>of</strong><br />

high school kids move directly<br />

into an apprenticeship with<br />

BCITO straight after leaving<br />

school. We’re acting to change<br />

that.”<br />

Shortages in the sector<br />

are attributed principally to a<br />

“boom and bust” cycle that<br />

sees construction fall <strong>of</strong>f in<br />

tight times, resulting in too few<br />

tradespeople being available<br />

when business picks up.<br />

Recent Tertiary Education<br />

Commission (TEC) investment<br />

has prioritised funding<br />

for apprenticeships in support<br />

<strong>of</strong> moves by many industry<br />

training organisations (ITOs)<br />

to address the shortages. There<br />

are now pre-approved “growth<br />

facilities” available to prepare<br />

for periods <strong>of</strong> demand, project-based<br />

funding for specific<br />

industries, and regionally<br />

based initiatives are in place.<br />

Other linkages are aimed at<br />

better promoting trades careers<br />

to secondary school students.<br />

Winning tradies: Tauranga-based Jessica Liggett-Bowring (far right) at the Smith’s Electrical Awards. With her, from<br />

left, are outgoing Waikato Chamber <strong>of</strong> Commerce CEO William Durning, Auckland-based apprentices Ian Barnes and<br />

Caroline Edwards, and Smiths Electrical co-founder Cecile Smith.Photo/Supplied.<br />

Quinn described last year’s<br />

NZQA approval <strong>of</strong> the delivery<br />

<strong>of</strong> qualifications based on<br />

specifications rather than unit<br />

standards as “a ground-breaking<br />

new approach for the<br />

industry”, that represented the<br />

most significant modernisation<br />

<strong>of</strong> our qualifications in<br />

25 years.<br />

Thriving construction in the<br />

Tauranga area has seen the<br />

industry increase its resources<br />

and capacity, says Johnny<br />

Calley, director <strong>of</strong> award-winning<br />

family business Calley<br />

Homes, and Registered Master<br />

Builders’ Association (RMBA)<br />

representative in the region.<br />

He says while membership<br />

to RMBA has enjoyed strong<br />

growth over the past three<br />

years – noticeably during the<br />

first half <strong>of</strong> <strong>2018</strong> – the ability<br />

to keep up with demand<br />

for tradespeople will centre on<br />

getting careers advisers and<br />

education facilities to encourage<br />

school leavers into a trades<br />

career.<br />

One <strong>of</strong> the BOP-based tertiary<br />

institutions training the<br />

largest number <strong>of</strong> tradespeople<br />

in the region, Toi Ohomai<br />

Institute <strong>of</strong> Technology, has<br />

seen its numbers <strong>of</strong> trainees<br />

grow over the past five years.<br />

“Most <strong>of</strong> that is across construction,<br />

<strong>of</strong> course,” says Toi<br />

Ohomai Faculty Leader Trades<br />

and Logistics, Brian Dillon.<br />

“But there has also been a<br />

marked increase across the<br />

automotive sector in the past<br />

two to three years.”<br />

The tertiary institution<br />

is about to become what is<br />

believed to be the first in<br />

the country to <strong>of</strong>fer a Road<br />

Transport cadetship, essentially<br />

an apprenticeship for the<br />

road transport industry.<br />

“They are noticeably short<br />

<strong>of</strong> drivers – about 10,000<br />

nationwide is a figure I have.<br />

And regardless <strong>of</strong> future road<br />

haulage requirements, we need<br />

those numbers now. We expect<br />

to have the first students in<br />

within weeks.”<br />

The Skills Organisation<br />

describes the BOP as its<br />

fastest-growing region for<br />

apprenticeship training over<br />

the past four years, citing a<br />

20 percent increase annually<br />

since the introduction <strong>of</strong> New<br />

Zealand Apprenticeships in<br />

2014. Of its 470 apprentices<br />

across the BOP, 304 are based<br />

in Tauranga – a 10 percent<br />

increase on last year. Most are<br />

in the electrical trade.<br />

A shift towards specialisation<br />

within the electrical<br />

trade sector was referenced at<br />

a recent Waikato event where<br />

three apprentices were awarded<br />

Smiths Electrical Scholarships.<br />

One <strong>of</strong> them, Jessica Liggett-<br />

Bowring <strong>of</strong> Tauranga’s<br />

Energised Electrical – was presented<br />

with the Female leadership<br />

award by Smith’s director<br />

Amie Amosa.<br />

Company co-founder<br />

Cecile Smith said the skills<br />

shortage had seriously impacted<br />

the sector. The landscape<br />

for electricians was changing<br />

faster and more significantly<br />

than for many other trades,<br />

she said, and those in the<br />

trade needed to be prepared to<br />

upskill continuously to keep<br />

up with the changes.


<strong>Bay</strong> <strong>of</strong> plenty<br />

TAURANGA<br />

MAGAZINE<br />

Rotorua<br />

Hamilton<br />

newsletter<br />

news<br />

COVER STORY<br />

BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

7<br />

Upskilling needed to<br />

fill vacancy holes<br />

We are currently experiencing strong employment conditions New<br />

Zealand wide with employment rising 1.2 percent across NZ in<br />

2017, and 2.9 percent per year future growth forecasted. Almost<br />

half <strong>of</strong> 2017’s employment growth was driven by Auckland.<br />

However, the <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> region is certainly holding its own. This<br />

is obviously very positive in many ways, however many employers<br />

are struggling to fill critical roles within their organisations.<br />

By KELLIE HAMLETT,<br />

TALENTID<br />

It’s certainly very topical at<br />

present – how do we fill<br />

roles that have been vacant<br />

for months, what alternatives<br />

are there, and are employers<br />

having to reconsider their priorities<br />

and ‘must have’s’ in<br />

order to ensure business productivity<br />

is at the fore.<br />

In reality this is not a new<br />

issue for employers, however<br />

in such positive economic<br />

times, employers are feeling<br />

the pain across a variety <strong>of</strong> sectors,<br />

with difficulty in employing<br />

the right skill being cited as<br />

a one <strong>of</strong> the major prohibitors<br />

to business growth.<br />

It’s right to wonder why<br />

we are experiencing such hard<br />

times in terms <strong>of</strong> finding people<br />

to fill key roles. Clearly<br />

supply doesn’t equal demand.<br />

There are several factors<br />

that we can attribute this to,<br />

one being that so many <strong>of</strong><br />

those who are unemployed<br />

lack the range <strong>of</strong> skills or<br />

the skill-set that many <strong>of</strong> the<br />

vacancies currently require.<br />

And many candidates lack<br />

the adaptability to keep up with<br />

businesses evolving needs.<br />

During times <strong>of</strong> high-unemployment,<br />

more people<br />

choose study and up-skilling<br />

as an option and possibly look<br />

at changing career direction.<br />

But again, this up-skilling does<br />

not always occur in the areas<br />

<strong>of</strong> the greatest need.<br />

With immigration numbers<br />

also being very topical at<br />

present with the Labour government,<br />

and changes ahead,<br />

numbers are certainly going to<br />

be squeezed.<br />

As employers we certainly<br />

hope that with the changes<br />

made, there will be more focus<br />

on immigrants adding value to<br />

the greatest areas <strong>of</strong> business<br />

need – so ticking the boxes<br />

in terms <strong>of</strong> the most needed<br />

sectors. But with restrictions<br />

on numbers, will this simply<br />

starve the regions?<br />

We do need to look at the<br />

skills that we currently have –<br />

our youth education, how we<br />

can encourage more students<br />

into career paths that are most<br />

needed, and are we training<br />

those that we have so that<br />

these gaps can be addressed.<br />

Also, are we enticing enough<br />

women back into the workforce,<br />

into meaningful careers<br />

after they have had breaks in<br />

their career?<br />

There is a huge wealth <strong>of</strong><br />

skills and knowledge that we<br />

<strong>of</strong>ten lose when women leave<br />

the workforce to raise their<br />

families.<br />

I don’t necessarily think<br />

that attracting those skills <strong>of</strong>fshore<br />

is always the answer.<br />

But it is absolutely necessary<br />

in some sectors and something<br />

that smaller employers<br />

are going to have to be more<br />

open-minded about.<br />

However, I also feel that<br />

our candidate pool needs to<br />

be up-skilled and developed<br />

further in the right areas, and<br />

utilised more - as one example,<br />

by allowing flexible work<br />

hours for mothers returning<br />

to work.<br />

Up-skilling our own workforce<br />

with relevant skills will<br />

surely assist with the candidate<br />

shortage, in the short-term at<br />

least.<br />

JOIN<br />

NOW!<br />

Be a recognised and respected member<br />

<strong>of</strong> the Tauranga business community by<br />

joining the Chamber.<br />

Join Tauranga Chamber members Lyn and Brent Trail<br />

from Surveying Services, Tauranga.<br />

Chamber members benefit from business support and<br />

connections, networking and training events, business pr<strong>of</strong>iling<br />

opportunities, plus regular member deals and promotions.<br />

For more details & to sign up visit www.tauranga.org.nz<br />

<strong>Bay</strong> <strong>of</strong> plenty<br />

“<br />

The Voice <strong>of</strong> <strong>Business</strong> in the <strong>Bay</strong>”<br />

<strong>Bay</strong> <strong>of</strong> plenty<br />

“<br />

The Voice <strong>of</strong> <strong>Business</strong> in the <strong>Bay</strong><br />

”<br />

“<br />

Engaged regional<br />

papers provide<br />

advertisers with<br />

extra value.<br />

PRINT<br />

“<br />

PRINT<br />

Build your business<br />

”<br />

with the regions<br />

most trusted form <strong>of</strong><br />

media, Print.<br />

“<br />

<strong>Business</strong> <strong>News</strong> for<br />

”<br />

New Zealand’s most<br />

vibrant economic<br />

region.<br />

The written word gives your business:<br />

”<br />

Recognition | Credibility | Influence<br />

<strong>Business</strong> <strong>News</strong><br />

HOME SHOW<br />

The written word gives your business:<br />

Recognition / Credibility / Influence / Results<br />

www.bopbusinessnews.co.nz


8 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

Just doing it for the money isn’t enough<br />

Vincent van Gogh, one <strong>of</strong> the world’s greatest artists, sold just<br />

one painting and made the equivalent <strong>of</strong> approximately US$1800<br />

from his art during his lifetime.<br />

CREDIT MANAGEMENT<br />

> BY NICK KERR<br />

Nick Kerr is Area Manager BOP for EC Credit Control NZ Ltd.<br />

He can be reached at nick.kerr@eccreditcontrol.co.nz<br />

He painted from a place<br />

<strong>of</strong> passion, not pr<strong>of</strong>it.<br />

He would have been<br />

financially better <strong>of</strong>f shoveling<br />

dung or selling turnips. But<br />

the world would be a bleaker<br />

place without his paintings. As<br />

the artist once said, “Paintings<br />

have a life <strong>of</strong> their own that<br />

derives from the painter’s<br />

soul.”<br />

In our fast-paced, commercialised<br />

world, it seems that<br />

the first thing to go is artistry.<br />

Just look at the latest drab,<br />

box-like commercial building<br />

in your town, compared to the<br />

ornate art deco buildings <strong>of</strong><br />

the 1930s But artistry doesn’t<br />

have to be a formal work <strong>of</strong> art<br />

- it occurs when someone does<br />

something they are passionate<br />

about to the best <strong>of</strong> their ability<br />

for reasons that are not purely<br />

financial.<br />

When we see a great lawyer<br />

at the top <strong>of</strong> their game<br />

deliver a mic drop moment<br />

in a courtroom and watch the<br />

transfixed faces <strong>of</strong> the jury, we<br />

are witnessing artistry at work.<br />

Witnessing a master <strong>of</strong> their<br />

craft operating at peak performance<br />

is something to behold<br />

and these are the moments<br />

that make a career. When we<br />

observe it, we instinctively<br />

know these people are not just<br />

good - they are great.<br />

The great performers in<br />

every industry are the people<br />

that would be back at work the<br />

day after they won the lottery.<br />

They are driven by the feeling<br />

they get from achieving greatness<br />

at what they do, and not<br />

the money.<br />

I believe there is greatness<br />

in every industry and the secret<br />

to unlocking it, is to discover<br />

why what you do is an essential<br />

part <strong>of</strong> who you are.<br />

My passion is for small<br />

business credit management.<br />

“What a bore,” some might<br />

say. I will tell you what first<br />

lit my fire for my pr<strong>of</strong>ession,<br />

and why I will do what I do, as<br />

long as I can, no matter what is<br />

in my bank account.<br />

In 2008, one year after I<br />

started in the business, I met a<br />

builder who I will call Brian.<br />

He was owed $60,000 from a<br />

major construction company,<br />

did not know what to do, and<br />

was getting desperate. Brian<br />

assumed, as many people do,<br />

that if he did a good job and<br />

followed the instructions <strong>of</strong> the<br />

head contractor, then he would<br />

be paid in full and on time.<br />

The major construction<br />

company turned over around<br />

$100 million a year - Brian<br />

and his five staff turned over<br />

around $500,000. When he<br />

asked the construction company<br />

why they wouldn’t pay<br />

up, he was told that they had<br />

under-quoted the project. And<br />

in order to balance the books,<br />

no variations would be paid,<br />

even though they had been<br />

signed <strong>of</strong>f by the site manager.<br />

Brian had signed the construction<br />

company’s subcontract<br />

agreement that stated “all<br />

variations must be signed <strong>of</strong>f<br />

by the major company’s management”.<br />

Unfortunately for<br />

Brian, the site manager was<br />

an independent contractor, and<br />

in the eyes <strong>of</strong> the major construction<br />

company, this meant<br />

that the claims were invalid.<br />

Vincent van Gogh’s The Starry Night. Photograph/bgEuwDxel93-Pg at Google Cultural Institute<br />

He had no contract or terms to<br />

protect him.<br />

When Brian threatened to<br />

pursue legal action, he was<br />

told that he would be tied up<br />

in courts for years and the<br />

costs would cripple him. When<br />

he insisted, the company went<br />

ahead with a threat to report<br />

him to the Inland Revenue<br />

Department for trading while<br />

insolvent.<br />

Unfortunately, by the time<br />

he contacted us, it had gone<br />

beyond the stage where we<br />

could help him because the<br />

debt had been already disputed<br />

in writing, and it was well over<br />

the Disputes Tribunal limit. It<br />

had gone beyond the stage<br />

where we could help Brian<br />

and we suggested he contacted<br />

a lawyer.<br />

Three months later, Brian<br />

had lost his house, his company,<br />

and his family. Most tragically,<br />

he took his own life. All<br />

so that a multi-million dollar<br />

company could make an extra<br />

$60,000 because <strong>of</strong> a loophole<br />

that they created. On the day I<br />

learned this, I swore it would<br />

never happen to any <strong>of</strong> my<br />

clients.<br />

So now I work to equip<br />

small to medium-sized businesses<br />

with the tools they need<br />

to avoid these situations and I<br />

love what I do. I’ve seen the<br />

cost <strong>of</strong> not having them in<br />

place.<br />

I appreciate that not everyone<br />

is fortunate enough to<br />

have a job they love. If you<br />

aren’t lucky enough to work<br />

for reasons other than just getting<br />

paid, I’d recommend you<br />

consider a career change.<br />

Strong local economy<br />

equates to business opportunities<br />

ng local economy<br />

ates to business opportunities<br />

The Tauranga region continues to top the country on all key measures <strong>of</strong> economic<br />

growth and coupled with the population surge over recent years, has resulted in<br />

Local business increased brokerage, demand Tabak for <strong>Business</strong> businesses. Sales, encourages owners who are thinking <strong>of</strong> selling, to speak<br />

rokerage, strategy. Tabak <strong>Business</strong> Sales, encourages owners who are thinking <strong>of</strong> selling, to speak<br />

Local business brokerage, Tabak <strong>Business</strong> Sales, encourages owners who are thinking <strong>of</strong><br />

selling, to speak with an experienced business broker, as it may be an opportune time<br />

to consider implementing an exit strategy.<br />

Tauranga is widely recognised as a growing area; people flock here - drawn not only to<br />

the enviable lifestyle, but also to seek business and employment opportunities.<br />

Along with the influx <strong>of</strong> Aucklanders in search <strong>of</strong> a slower pace to life, international<br />

migrants too, are attracted by the business opportunities available. The local economy<br />

Tabak<br />

has<br />

Director<br />

seen an<br />

Paul<br />

interesting<br />

Brljevich<br />

move<br />

says buyers<br />

from those<br />

like these,<br />

in the<br />

along<br />

corporate<br />

with already<br />

sector, now<br />

established<br />

confident<br />

owners,<br />

enough<br />

are approaching<br />

to explore business ownership for the first time.<br />

ul Brljevich says Tabak buyers Director like Paul these, Brljevich along says with buyers already like established these, along owners, with already are approaching<br />

established<br />

owners, are approaching Tabak on a regular basis. “The last couple <strong>of</strong> years produced<br />

good results for businesses financially. Baby boomers who had put <strong>of</strong>f selling their<br />

business when the GFC hit, are now finding themselves in a position where values are<br />

back up - that’s always a good time to sell.”<br />

Tabak <strong>Business</strong> Sales has an established reputation, specialising in the sale and<br />

purchase <strong>of</strong> quality businesses. Their experienced team <strong>of</strong> brokers can <strong>of</strong>fer a full<br />

market appraisal, expose your business to an extensive database <strong>of</strong> qualified buyers,<br />

and they’ll do it while maintaining complete confidence.<br />

07 578 6329 | tauranga@tabak.co.nz<br />

TABAK DIRECTORS, KEVIN KERR AND PAUL BRLJEVICH<br />

www.tabak.co.nz<br />

LICENSED REA 2008<br />

TABAK DIRECTORS, KEVIN KERR AND PAUL BRLJEVICH<br />

www.tabak.co.nz<br />

LICENSED REA 2008<br />

P5715Y


BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

9<br />

Digital dominates<br />

Technology has been the best-performing sharemarket sector in<br />

the US over the past few years, having increased just over +50<br />

percent since the end <strong>of</strong> 2016, while the broader US market has<br />

risen by a more modest +28 percent.<br />

WHAT TO DO WITH YOUR MONEY<br />

> BY BRETT BELL-BOOTH<br />

Investment Adviser with Forsyth Barr Limited in Tauranga.<br />

Phone: (07) 577 5725 or email brett.bell-booth@forsythbarr.co.nz<br />

In this column, I’m going to<br />

look at three upcoming technology<br />

leaders that can give<br />

investors exposure to four new<br />

areas: Artificial Intelligence<br />

(AI), Automation, Big Data<br />

and Gaming and Content.<br />

They are NVIDIA, Salesforce.<br />

com and Flex.<br />

NVIDIA<br />

NVIDIA is a market leader in<br />

the development <strong>of</strong> graphics<br />

processing units (GPUs) that<br />

crunch a lot <strong>of</strong> data while consuming<br />

minimal power.<br />

This positions NVIDIA<br />

well to transition from its past<br />

focus on PC components to<br />

providing diverse gaming, data<br />

centre, and automotive s<strong>of</strong>tware<br />

platforms.<br />

NVIDIA has established<br />

a significant head-start in the<br />

race to capture market share as<br />

new technologies revolutionise<br />

a number <strong>of</strong> end-markets, such<br />

as Level 5 autonomous vehicles,<br />

virtual reality, gaming-<br />

as-a-service, blockchain, and<br />

smart cities.<br />

Many <strong>of</strong> NVIDIA’s<br />

end-markets may have the<br />

potential to become very large:<br />

• Gaming-as-a-service,<br />

“total addressable market”<br />

(or TAM) <strong>of</strong> US$30 billion<br />

by 2020<br />

Virtual reality, TAM <strong>of</strong><br />

US$16 billion by 2020<br />

• Data-centre deep learning<br />

silicon, TAM <strong>of</strong> US$10.5<br />

billion by 2021<br />

• Smart cities and<br />

surveillance, TAM <strong>of</strong> $2<br />

billion by 2021<br />

• Blockchain, TAM <strong>of</strong><br />

US$18 billion by 2025<br />

• Level 4/5 autonomous<br />

vehicles, TAM <strong>of</strong> US$5<br />

billion by 2025<br />

In the near-term, NVIDIA’s<br />

earnings may be bolstered by<br />

strong momentum in its gaming<br />

and data-centre segments.<br />

The company will be supplying<br />

its AI-focused GPU<br />

(graphics processing unit)<br />

hardware to several <strong>of</strong> China’s<br />

largest cloud-computing providers<br />

and server-hardware<br />

manufacturers, including<br />

Alibaba Group, Baidu and<br />

Tencent.<br />

Automotive and smart-cities<br />

are longer-term opportunities.<br />

NVIDIA has signed<br />

automotive partnerships with<br />

Tesla, Volvo, Audi, Mercedes,<br />

Bosch, and Toyota.<br />

Salesforce.com<br />

What do Amazon.com,<br />

Google, Cisco and IBM all<br />

have in common?<br />

They have strategic partnerships<br />

with Salesforce.com,<br />

the largest pure-play vendor in<br />

the front-<strong>of</strong>fice S<strong>of</strong>tware as a<br />

Service (SaaS) space.<br />

Given the need for many<br />

businesses to implement digital<br />

transformations, Salesforce<br />

is well positioned thanks to its<br />

easy to use platform, which<br />

enables customers to develop<br />

their own unique “in-house”<br />

applications.<br />

Salesforce has solidified its<br />

dominance in the Customer<br />

Relationship Management<br />

(CRM) space, having been<br />

voted the number one CRM<br />

provider for five consecutive<br />

years.<br />

It is one <strong>of</strong> the top five fastest-growing<br />

enterprise s<strong>of</strong>tware<br />

companies, delivering<br />

+25 percent revenue growth<br />

in FY18.<br />

The company has more<br />

than doubled its operating cash<br />

flow over the past three years<br />

from US$1.2 billion in FY15,<br />

to US$2.7 billion in FY18.<br />

In the same time revenue has<br />

almost doubled from US$5.4<br />

billion to US$10.5 billion.<br />

A number <strong>of</strong> industry leaders<br />

rely on the platform, and<br />

Salesforce leads the sales automation<br />

market with a 45 percent<br />

share.<br />

But a 17 percent and 22<br />

percent share in Marketing and<br />

Service Clouds respectively,<br />

suggests more room to sell<br />

product into the installed base.<br />

Flex<br />

Flex is a US-based multinational<br />

technology manufacturer<br />

that designs, builds, ships<br />

and services packaged consumer<br />

electronics and industrial<br />

products for original equipment<br />

manufacturers (OEMs).<br />

It has around 200,000<br />

employees across more than<br />

100 sites in 30 countries. Flex<br />

is transitioning its business<br />

towards <strong>of</strong>fering clients its<br />

“Sketch-to-Scale” integrated<br />

product design and automated<br />

manufacturing process.<br />

Three years ago Flex<br />

moved towards design-led<br />

interaction with clients and<br />

shifted its customer base away<br />

from lower-margin electronics<br />

manufacturers towards more<br />

pr<strong>of</strong>itable industrial, automotive<br />

and medical industry<br />

customers.<br />

By way <strong>of</strong> example, Flex<br />

has co-invested with Nike to<br />

invent a new, fully automated<br />

process to manufacture Nike’s<br />

shoes in Mexico.<br />

This new plant can potentially<br />

reduce Nike’s “design-tomarket”<br />

period from the present<br />

18 months (with shoes being<br />

hand-made in Vietnam and<br />

China), to less than one month.<br />

If Flex’s new automated<br />

manufacturing process is successful<br />

for Nike, then it may<br />

be able to emulate this success<br />

across other sectors.<br />

This column is general in<br />

nature and is not personalised<br />

investment advice. This<br />

column has been prepared<br />

in good faith based on information<br />

obtained from sources<br />

believed to be reliable<br />

and accurate. Disclosure<br />

Statements for Forsyth Barr<br />

Authorised Financial Advisers<br />

are available on request and<br />

free <strong>of</strong> charge.<br />

TERMS<br />

OF TRADE<br />

CREDIT<br />

CHECKING /<br />

MONITORING<br />

DEBT<br />

COLLECTION<br />

Nick from<br />

EC Credit Control<br />

is the <strong>Bay</strong> <strong>of</strong><br />

<strong>Plenty</strong>s leading<br />

debt prevention<br />

expert.<br />

CREDIT<br />

MANAGEMENT<br />

TRAINING<br />

FOR A NO OBLIGATION MEETING CALL OR EMAIL NICK TODAY<br />

nick.kerr@eccreditcontrol.co.nz | P: 027 713 2128<br />

0800 EC GROUP | www.eccreditcontrol.co.nz


10 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

Strong interest in latest<br />

TECT trustee elections<br />

The latest Tauranga Energy Consumer<br />

Trust (TECT) elections have attracted<br />

a strong lineup <strong>of</strong> contenders with 19<br />

candidates putting their hand up for the<br />

three trustee positions available.<br />

The region’s biggest charitable<br />

trust, TECT is<br />

administered by six trustees,<br />

three <strong>of</strong> whom retire by<br />

rotation this year.<br />

Current trustees Paul Tustin<br />

and Ron Scott have chosen<br />

not to stand, but well-known<br />

former policeman and charity<br />

fundraiser Pete Blackwell is<br />

putting himself forward again.<br />

The 19 candidate total<br />

equals the number that stood<br />

for the recent Tauranga<br />

City Council by-election.<br />

Independent Returning Officer<br />

Warwick Lamp, said that this<br />

year there had been strong<br />

interest in the election. There<br />

were 11 candidates in 2016,<br />

19 candidates in 2014, and 23<br />

in 2012.<br />

Interest in this year’s elections<br />

is thought to have been<br />

boosted by TECT’s proposal<br />

earlier in the year to phase out<br />

the annual TECT cheque over<br />

a period <strong>of</strong> years and create a<br />

new charitable trust structure<br />

that would see it commit more<br />

funds to local charities.<br />

The trust’s major stake is<br />

in Trustpower, which opposed<br />

the proposed change.<br />

The proposal was withdrawn<br />

after a majority <strong>of</strong><br />

TECT consumers indicated<br />

they were unhappy with it.<br />

Candidates have adopted<br />

positions both for and against<br />

change to the TECT structure<br />

and retention <strong>of</strong> the annual<br />

consumer cheque.<br />

The election is being carried<br />

out by both internet and<br />

postal voting, with voter packs<br />

sent out on 25 <strong>June</strong> to eligible<br />

Trustpower consumers.<br />

This is the seventh election<br />

for TECT that has used online<br />

voting, but consumers can only<br />

vote using one method.<br />

Each consumer is entitled<br />

to one vote irrespective <strong>of</strong> how<br />

many power connections they<br />

may have. Voting closes at<br />

midday on Friday, 20 <strong>July</strong>,<br />

with results announced at 4pm.<br />

Bill Holland, TECT.<br />

Vince Hawksworth, Trustpower.<br />

TAURANGA ENERGY CONSUMER TRUST<br />

(TECT) ELECTIONS<br />

The candidate lineup is as follows:<br />

(full details are available on the TECT website).<br />

Mark Arundel<br />

Pete Blackwell<br />

John (JC) Cameron<br />

Ron Chamberlain<br />

Bev Edlin<br />

Pamela Lewis<br />

Willem Jonkers<br />

Tina Jennen<br />

Alex Miln<br />

Sheldon Nesdale<br />

Graeme Purches<br />

Frank Neilson<br />

Hylton Rhodes<br />

Valerie Rowe-Mitchell<br />

Karen Summerhays<br />

Phillip Trappitt<br />

Stephen Wheeler<br />

Peter White<br />

Kim Williams<br />

TICK 4 TECT<br />

Bev Edlin<br />

DBA, MBA, BBS, FICS, C.MinstD<br />

P <strong>Business</strong> Expertise<br />

P Board Experience<br />

P Common Sense<br />

P Supporting your<br />

Community<br />

V7007L<br />

Authorised by Bev Edlin, 11 Windover Rise, Tauranga


Award-winning PR agency<br />

expands into the <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />

Internationally acclaimed<br />

and award-winning Waikato<br />

public relations agency<br />

HMC Communications is now<br />

operating in the <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>.<br />

Papamoa-based Suzi<br />

Luff, the former Trustpower<br />

Community Relations<br />

Coordinator, along with HMC<br />

Communications Director<br />

Heather Claycomb, are leading<br />

the move.<br />

Claycomb says HMC<br />

Communications’ expansion<br />

into the <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> is a logical<br />

next step in the growth <strong>of</strong><br />

the agency, which has assisted<br />

companies and not-for-pr<strong>of</strong>it<br />

organisations across the<br />

Waikato for 14 years.<br />

“We’ll now have a local<br />

presence in the <strong>Bay</strong>, with a<br />

full-service PR team available,”<br />

says Claycomb.<br />

“We provide a range <strong>of</strong><br />

PR services, from outsourcing<br />

100% <strong>of</strong> an organisation’s<br />

communications requirements,<br />

to helping with small writing<br />

projects or events.”<br />

Luff has more than a decade<br />

<strong>of</strong> PR and communications<br />

experience across sectors<br />

including conservation, tertiary<br />

education, the community<br />

and voluntary sector and the<br />

utilities industry.<br />

“The <strong>Bay</strong> is jam-packed<br />

with a huge range <strong>of</strong> businesses.<br />

Some are well-established,<br />

while others are relocating or<br />

just starting up here.<br />

“What each has in common<br />

is the vital need to build and<br />

protect their reputations, during<br />

business as usual and in<br />

times <strong>of</strong> crisis.”<br />

HMC Communications’<br />

move comes on the heels <strong>of</strong><br />

the agency’s recent win <strong>of</strong><br />

the Small PR Consultancy <strong>of</strong><br />

the Year category at the 44th<br />

Public Relations Institute <strong>of</strong><br />

New Zealand (PRINZ) annual<br />

industry awards in May.<br />

Additionally, the agency<br />

won the Sustainable PR<br />

Award for their work with<br />

King Country Energy over<br />

the past five years, and was<br />

awarded Highly Commended<br />

in the Short-Term Campaign<br />

category for the launch <strong>of</strong><br />

CRV Ambreed’s LowN Sires,<br />

a genetics game-changer for<br />

breeding greener cows.<br />

These accolades follow four<br />

previous PRINZ Award category<br />

wins and being named<br />

as a Global Alliance COMM<br />

PRIX Award finalist in 2016<br />

in Toronto for its Buddy Day<br />

campaign for Child Matters<br />

as one <strong>of</strong> the 10 best PR campaigns<br />

in the world.<br />

BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

11


12 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

Mycoplasma Bovis has a long reach<br />

It is still early days in trying to eradicate<br />

Mycoplasma Bovis, but a <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />

farm leader is cautiously optimistic it is<br />

possible. And some <strong>of</strong> the lessons learned<br />

from the <strong>Bay</strong>’s success in dealing with the<br />

Psa outbreak in kiwifruit, may <strong>of</strong>fer some<br />

promising scientific leads.<br />

By RICHARD RENNIE<br />

However, BoP Federated<br />

Farmers president<br />

Darryl Jensen said that<br />

in the meantime, farmers in<br />

the <strong>Bay</strong> would be well advised<br />

to treat their farms “like a<br />

fortress,” ensuring they had a<br />

clear knowledge <strong>of</strong> where the<br />

stock they received was coming<br />

from.<br />

Jensen said that the Ministry<br />

for Primary Industries had<br />

taken the right pathway. The<br />

current estimated cost <strong>of</strong> eradicating<br />

the debilitating cattle<br />

disease has a price tag <strong>of</strong> about<br />

$800 million. But even this<br />

pales against the cost <strong>of</strong> trying<br />

to contain and live with the<br />

disease.<br />

“We are looking at a cost<br />

there <strong>of</strong> about $1.3 billion,”<br />

he said. “Federated Farmers<br />

believes that the country has<br />

this opportunity to get rid <strong>of</strong><br />

it, so let’s give it a good shot.”<br />

Jensen acknowledged the<br />

nature <strong>of</strong> the disease, which<br />

does not always present with<br />

the clinical signs <strong>of</strong> mastitis<br />

and lameness, can make it a<br />

particularly difficult one to<br />

detect.<br />

The cattle industry was<br />

in need <strong>of</strong> a more effective,<br />

simple and rapid blood test,<br />

he said.<br />

“If we were to have something<br />

like what we have for Tb,<br />

that would be good.”<br />

Science may yet deliver<br />

a Tb test type solution.<br />

Collaboration between<br />

AgResearch scientists and<br />

disease control managers at<br />

OSPRI-TBFree means as scientists<br />

race towards making<br />

New Zealand Tb free by 2026,<br />

the technologies developed<br />

there could potentially also be<br />

adapted for M.bovis detection.<br />

These include highly sensitive<br />

blood-based diagnostic<br />

tests that virtually eliminate<br />

the risk <strong>of</strong> false negative tests,<br />

which is a problem with the<br />

herd bulk milk tests being carried<br />

out now with M.bovis.<br />

AgResearch scientist Dr<br />

Neil Wedlock said other tests<br />

using sophisticated magnetised<br />

micro beads coated in antibodies<br />

binding to a specific<br />

disease organism are another<br />

avenue for researchers to<br />

explore in coming years.<br />

It was scientists working<br />

in Plant and Food in the <strong>Bay</strong><br />

<strong>of</strong> <strong>Plenty</strong> and Auckland who<br />

managed to develop a rapid<br />

diagnostic test to determine<br />

the strain <strong>of</strong> Psa that affected<br />

kiwifruit, identifying it as a<br />

Chinese variety.<br />

Ideally an M.bovis test<br />

would provide similar insights<br />

to the disease, enabling farmers<br />

to accurately identify infected<br />

individual animals rather than<br />

face whole herd culling.<br />

Jensen said that on his own<br />

farm near Maketu, he intended<br />

to maintain a self-contained<br />

operation, only bringing in<br />

some bulls each year at the<br />

end <strong>of</strong> artificial mating period.<br />

He is also discussing his<br />

youngstock grazing options<br />

with his grazier, who has<br />

undertaken to ensure any<br />

other stock he receives will<br />

also be clear <strong>of</strong> any M.bovis<br />

contact risk.<br />

Jensen agrees the pressure<br />

on farmers to up their property’s<br />

bio-security may result<br />

in heightened demand for<br />

farm run-<strong>of</strong>fs to run youngstock,<br />

rather than graze them<br />

out on contract and risk mixing<br />

them in with animals from<br />

other farms that may have<br />

been exposed.<br />

He said Federated Farmers’<br />

representatives in regions not<br />

hit with the disease, including<br />

the <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>, intended<br />

to spend some time deciding<br />

how they might be able to best<br />

help colleagues who have been<br />

identified with the disease in<br />

their herds.<br />

This may include rearing<br />

some additional replacement<br />

female heifer calves to give to<br />

farmers who have the prospect<br />

<strong>of</strong> having to rebuild completely<br />

culled herds.<br />

As <strong>of</strong> early <strong>June</strong> 70 farms<br />

were under a “restricted place”<br />

notice, but 15 <strong>of</strong> those have<br />

since been revoked, while 36<br />

farms were seen as infected<br />

properties, with eight being<br />

revoked.<br />

To date 24,500 animals<br />

have been slaughtered, with<br />

expectations that more than<br />

150,000 will be processed.<br />

Farmers on alert; Darryl Jensen (below) Photos/Supplied.<br />

MYCOPLASMA BOVIS<br />

– WHY THE WORRY?<br />

1. Worse than Psa<br />

When it hit in 2010, Psa was the country’s worst disease<br />

incursion, with total estimated losses <strong>of</strong> $300 million, and<br />

an aid package <strong>of</strong> $50 million provided by government<br />

and industry. M.bovis is estimated to cost $850 million to<br />

eradicate, and $1.3 billion if only managed.<br />

2. Animal and human welfare<br />

As far as diseases go, M.bovis is nasty - its clinical signs are<br />

untreatable mastitis and inexplicable lameness and joint pain<br />

in cows. It is endemic in every other country in the world<br />

except (until now) NZ and Norway. It is largely spread through<br />

animal to animal contact and there is no vaccine. However,<br />

eating meat from M.bovis-infected cattle is not a food safety<br />

risk.<br />

3. Pathway to arrival<br />

This has not yet been determined, with an earlier report<br />

highlighting seven possible pathways, all still being<br />

investigated.<br />

4. Everyone pays<br />

In a major funding announcement, government has agreed to<br />

foot a bill <strong>of</strong> $600 million over the next 10 years in an effort to<br />

eradicate M.bovis, with farmers also paying $278 million, 80<br />

percent borne by the dairy sector.<br />

<strong>Bay</strong>park’s Winter events will warm you up<br />

It maybe Winter, but things<br />

are heating up at <strong>Bay</strong>park.<br />

With the cooler weather settling<br />

in around the <strong>Bay</strong> <strong>of</strong><br />

<strong>Plenty</strong> there’s no reason to<br />

bunker down at home with the<br />

heater.<br />

Head on down to <strong>Bay</strong>park<br />

where there’s plenty to keep<br />

you and the family entertained.<br />

After the 2016 sell-out tour<br />

Larks in Transit, the UK’s very<br />

own straggle-haired polymath<br />

Bill Bailey returns to New<br />

Zealand with his new comedy<br />

and music extravaganza, Earl<br />

<strong>of</strong> Whimsy.<br />

This is the first time that<br />

Bill has made the trip to the<br />

<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>, so tickets are<br />

sure to be in hot demand.<br />

The show has Bill Bailey’s<br />

trademark blend <strong>of</strong> satire and<br />

surrealism, stories and dismantled<br />

jokes, crowd sing-alongs,<br />

weird instruments and musical<br />

showstoppers.<br />

But there’s a distinctly historical<br />

feel to this show.<br />

With its tales <strong>of</strong> Britain’s<br />

fortunes past and present,<br />

<strong>of</strong> ancient Viking battles, <strong>of</strong><br />

Shakespeare’s contribution to<br />

comedy, and Bill’s own ances-<br />

try, this is both a mockery<br />

and a celebration <strong>of</strong> national<br />

identity.<br />

Tickets can be purchased at<br />

Ticketek $89.90 + BF.<br />

The Tauranga Gala Dinner<br />

<strong>2018</strong>, on 21 September, is your<br />

chance to get together your<br />

friends or clients and spend a<br />

night listening to New Zealand<br />

sporting legends discuss their<br />

careers.<br />

Enjoy the entertainment<br />

while eating and drinking<br />

fine wine and food prepared<br />

by Anthony Lawler<br />

Executive Chef from <strong>Bay</strong><br />

Catering, who was recently<br />

a finalist at the Silver Farms<br />

National awards.<br />

Providing entertainment<br />

will be double rugby world cup<br />

champion, Keven Mealamu,<br />

2011 RWC winner Cory Jane,<br />

and the <strong>Bay</strong>’s double women’s<br />

Rugby World Cup winner and<br />

now Commonwealth Games<br />

gold medalist, Kelly Brazier.<br />

Keeping them all in line<br />

will be renowned commentator<br />

and long-standing broadcaster,<br />

Tony Johnson.<br />

Featuring exclusive interview<br />

discussion with the panel,<br />

Bill <strong>Bay</strong>ley<br />

audience Q&A, guest performers,<br />

charity auctions and more,<br />

this is Tauranga’s premium<br />

night out for corporate hospitality<br />

and entertainment!<br />

Tickets from $1390 for<br />

a table <strong>of</strong> 10 available from<br />

www.taurangagaladinner.co.nz<br />

It’s that time <strong>of</strong> year again<br />

when thoughts turn to good<br />

food, wine and the Seriously<br />

Good Food Show <strong>2018</strong>.<br />

With more than 130 exhibits<br />

showcasing the latest in<br />

innovative products and delectable<br />

food and wine tastings,<br />

the Seriously Good Food<br />

Show <strong>2018</strong>, from 30 <strong>June</strong> – 1<br />

<strong>July</strong>, is a must for foodies.<br />

Visit the Live Cooking<br />

Theatre to see our special<br />

guest cooks and chefs pair <strong>of</strong>f<br />

and do battle. Be there to see<br />

who comes out on top. Tickets<br />

available on the door.<br />

<strong>Bay</strong>venues Ltd Mount<br />

Maunganui is delighted<br />

to announce “Brickman<br />

– Wonders <strong>of</strong> the World<br />

Exhibition” will be at <strong>Bay</strong>park<br />

Stadium Lounge from 30 <strong>June</strong><br />

– 22 <strong>July</strong>.<br />

Brickman Wonders <strong>of</strong> the<br />

World is an interactive exhibition<br />

featuring some <strong>of</strong> the<br />

world’s most iconic landmarks<br />

built entirely from LEGO®.<br />

Created by Ryan “The<br />

Brickman” McNaught, one <strong>of</strong><br />

only fourteen LEGO Certified<br />

Pr<strong>of</strong>essionals in the world, the<br />

exhibition is the culmination<br />

<strong>of</strong> 4,944 hours <strong>of</strong> work.<br />

50 LEGO models will be<br />

on display, including recreations<br />

<strong>of</strong> the Taj Mahal,<br />

Michelangelo’s Statue <strong>of</strong><br />

David, The Great Wall <strong>of</strong><br />

China, the Empire State<br />

Building (featuring King<br />

Kong), the Leaning Tower <strong>of</strong><br />

Pisa and the Arc de Triomphe.<br />

Visitors will be taken on<br />

a historical, journey through<br />

time, with the opportunity<br />

to discover more about<br />

each attraction – real life and<br />

LEGO life!<br />

Ryan will also be enlisting<br />

the building skills <strong>of</strong> the public<br />

to help with some <strong>of</strong> the<br />

model making, lending to a<br />

truly interactive and imaginative<br />

experience.<br />

Tickets Adult from $15.00<br />

Child from $12.50 at www.<br />

ticketek.co.nz/brickman<br />

For more information<br />

on any events, enquires for<br />

<strong>Bay</strong>park venues, <strong>Bay</strong>Station<br />

and other activities or services<br />

on/<strong>of</strong>f site from <strong>Bay</strong>Catering,<br />

<strong>Bay</strong> Audio Visual visit<br />

www.asbbaypark.co.nz, email<br />

events@bayvenues.co.nz or<br />

call 07 577 8560.


NEW FACES<br />

BRENT SHERMAN<br />

Barrantes Limited<br />

Brent has been in business management for more than<br />

30 years. He ran several <strong>of</strong> his own companies and was<br />

a business consultant in the UK for three years, before<br />

emigrating to Tauranga with his family a decade ago.<br />

An experienced business broker, Brent<br />

has set up Barrantes to provide bespoke<br />

solutions to clients’ unique<br />

needs. These are designed specifically to<br />

support people in preparing their companies<br />

for sale, or to help them acquire new<br />

businesses. We help our clients with business<br />

sales and acquisition, be that locally,<br />

nationally, or internationally, on a highly<br />

confidential basis.<br />

Our innovative approach is handled by<br />

highly trained pr<strong>of</strong>essionals who have a<br />

wide network <strong>of</strong> contacts and are committed<br />

to helping clients make the best-informed<br />

decision possible.<br />

We live in a truly global society where<br />

the world <strong>of</strong> business and commerce is rapidly<br />

changing.<br />

Buying or selling your business is one<br />

<strong>of</strong> the most important decisions you’ll ever<br />

make. We work diligently with clients to<br />

provide all the guidance they will need<br />

throughout the whole process.<br />

My business and management background<br />

has given me great experience in<br />

many different fields in various countries<br />

including the UK, Europe and the Middle<br />

East. My substantive experience includes<br />

roles in Accounting, Computer Systems,<br />

Brent Sherman<br />

O 07 213 0052 | M 027 340 2621<br />

E brent@barrantes.co.nz<br />

Sports Management, Hospitality and as a<br />

<strong>Business</strong> Consultant advising and re-structuring<br />

businesses over the years.<br />

We have a number <strong>of</strong> businesses for sale.<br />

To find out more and to see whether any<br />

<strong>of</strong> these would be suitable, please contact<br />

sales@barrantes.co.nz or call 07-213-0052<br />

and a dedicated Barrantes <strong>Business</strong> Broker<br />

will be in touch.<br />

BARRANTES<br />

AnthemNZ Ltd Licensed REAA 2008<br />

WWW.BARRANTES.CO.NZ<br />

P1049Y<br />

BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong> 13<br />

Christine Parker<br />

Accounting Zero Plus - a personalised<br />

accounting service with a difference<br />

Tauranga born and bred, Christine<br />

Parker started Accounting Zero Plus<br />

in 2017 to support, guide and work<br />

alongside business owners to help them<br />

have better visibility <strong>of</strong> their business finances<br />

using Xero for their bookkeeping,<br />

accounts and financial administration.<br />

Christine’s father always said, you<br />

never stop learning and it’s always good<br />

to learn something new, which influenced<br />

Christine to obtain qualifications in<br />

accounting and business.<br />

Accounting Zero Plus works with<br />

businesses and their business partners <strong>of</strong><br />

all shapes and sizes <strong>of</strong>fering services in<br />

accounts, bookkeeping, annual accounts,<br />

tax agency, financial systems training and<br />

<strong>of</strong>fice administration.<br />

Christine <strong>of</strong>fers businesses the personal<br />

touch by being flexible, mobile and<br />

collaborative, working alongside other<br />

business service providers to provide the<br />

best possible outcome for her clients.<br />

And business owners like working<br />

with Christine as they feel they get the<br />

support they need when they need it,<br />

working with someone they like who is<br />

a trusted and very important part <strong>of</strong> their<br />

business.<br />

Working across Mount, Papamoa and<br />

Tauranga, business owners can save time,<br />

money and achieve the best results by<br />

engaging Christine and Accounting Zero<br />

Plus services, giving businesses control<br />

<strong>of</strong> their finances whilst enjoying the flexibility<br />

<strong>of</strong> a mobile service that Christine<br />

<strong>of</strong>fers.<br />

If you feel that you would benefit from<br />

a more personal and hands-on support for<br />

the financial running <strong>of</strong> your business,<br />

get in touch with Christine at Accounting<br />

Zero Plus today.<br />

Christine Parker<br />

Give me a call to talk about what you<br />

need and how we can help<br />

Christine Parker on 027 224 1712<br />

Email: chris.parker@accountingzeroplus.co.nz<br />

P8085Y<br />

Kinetic hitting new highs<br />

Ryan Phillips<br />

Smart Fire is raising the<br />

bar for building fire safety<br />

Local fire safety design and consultancy, Smart Fire, continues<br />

to go from strength to strength in its first year <strong>of</strong> operation.<br />

Ryan Phillips, director and driving force<br />

behind Smart Fire, brings a wealth <strong>of</strong><br />

experience with a unique perspective<br />

on the industry. As a former pr<strong>of</strong>essional firefighter,<br />

Building Review Officer (Council),<br />

lead Fire Safety Consultant, and with experience<br />

in the construction industry Ryan has an<br />

exceptional set <strong>of</strong> skills. He understands the<br />

Building Act, what is required for compliance<br />

and has an appreciation for the Architect and<br />

Designer’s perspective.<br />

Ryan decided to start the company alongside<br />

his wife Ashleigh after recognising there<br />

was a growing gap in the market for quick<br />

turn-around without sacrificing quality. “With<br />

building development in the Waikato and <strong>Bay</strong><br />

<strong>of</strong> <strong>Plenty</strong> continuing to grow our strategy is<br />

simple, making fire design easy.”<br />

Asked why he loves what he does, it<br />

comes back to looking after people. “We are<br />

committed to protecting people and property<br />

with fire safe buildings. We do this by providing<br />

services that allow our contractors to not<br />

only meet New Zealand Building Code compliance<br />

with Fire, but we aim to raise the bar”.<br />

Smart Fire’s approach is refreshing and<br />

innovative, “We pride ourselves on providing<br />

clients with a personal approach and working<br />

collaboratively to deliver the best outcome for<br />

their project. We understand the importance <strong>of</strong><br />

time in these projects, after all time is money.<br />

Thinking innovatively and efficiently is the<br />

combination that’s proving to make our mark<br />

on the industry.”<br />

RYAN PHILLIPS<br />

hello@smartfire.nz | 021 535 498<br />

www.smartfire.nz<br />

V2284L<br />

Ewa and Terri<br />

Kinetic Tauranga has evolved exponentially over the past<br />

three years since opening our doors in 2015, now staffed by<br />

three Consultants with Terri Wright and Ewa Bell joining Senior<br />

Consultant Cherie Hill in <strong>2018</strong>.<br />

Terri most recently worked as a <strong>Business</strong><br />

Development Manager and after<br />

realising her passion for people, decided<br />

to embark into the Recruitment world<br />

taking on a Consultant position. Terri is a<br />

Mum to two young children and has settled<br />

in Tauranga after moving from South Africa,<br />

to enjoy the quiet life <strong>of</strong> the <strong>Bay</strong>.<br />

Ewa joined the team in May and has<br />

previously worked in HR and Account<br />

Management positions.<br />

With seven years’ experience in recruitment,<br />

Ewa has been a valuable addition to<br />

the team. Originally from the UK, outside<br />

<strong>of</strong> work Ewa enjoys spending time with<br />

Kinetic Recruitment<br />

Phone: 07 281 2509<br />

Level 1, 39 Spring Street<br />

Tauranga, <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> 3110<br />

her young family and adventure racing.<br />

If you are wanting to know more about<br />

the recruitment market or are looking to<br />

fill a vacancy, Kinetic are able to assist<br />

with temporary, permanent and fixed term<br />

contract roles. We find and place the<br />

right candidates in the right roles. Having<br />

been in business for 21 years, Kate Ross;<br />

Founder and CEO understands the importance<br />

<strong>of</strong> a seamless delivery for our Clients<br />

and Candidates alike. This is something<br />

she has instilled in all her employees,<br />

ensuring the business is able to provide<br />

a full range <strong>of</strong> services, now across five<br />

locations in NZ.<br />

www.kinetic.co.nz<br />

P2546Y


14 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> leads enablement<br />

<strong>of</strong> digital democracy<br />

Rates Rebate<br />

Trial - only in<br />

Tauranga<br />

A recent success <strong>of</strong> the<br />

Tauranga City Council’s<br />

Innovation Lab (now closed)<br />

was a trial <strong>of</strong> an online rates<br />

rebate application.<br />

The project, chosen to<br />

demonstrate the value <strong>of</strong><br />

using digital applications<br />

to streamline government<br />

processes, was undertaken<br />

locally, along with s<strong>of</strong>tware<br />

developers working at central<br />

government’s Department <strong>of</strong><br />

Internal Affairs (DIA) Service<br />

Innovation Lab.<br />

It was designed to make the<br />

rebate process easier for its customers<br />

– citizens in Tauranga.<br />

Former TCC Innovation<br />

Lab manager Pip Loader said<br />

the DIA collaborated with<br />

Tauranga City Council’s innovation<br />

team to learn whether<br />

allowing residents to apply for<br />

Imagine our world when technology<br />

is used to improve voter participation<br />

rates, streamline government processes<br />

helping businesses operate efficiently<br />

and meet all their obligations in a secure<br />

online environment. Some <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />

residents are already working on making<br />

this future happen, one example <strong>of</strong> which<br />

could be rolled out nationwide following<br />

its development and trial in Tauranga.<br />

rebates online would simplify<br />

the process, saving administration<br />

costs for Council and<br />

encourage more people to<br />

check eligibility.<br />

Rates rebates provide<br />

low-income homeowners to<br />

get discounts or partial refunds<br />

<strong>of</strong> up to $620 on property rates.<br />

Any homeowner may receive a<br />

rebate for the property they<br />

live in, as long as they meet<br />

the criteria.<br />

Pip said while the team<br />

won’t know the full benefits<br />

<strong>of</strong> the pilot until later this year,<br />

early feedback indicates the<br />

process is simpler to understand<br />

and straightforward to finish.<br />

“The pilot has meant that<br />

it is easier for people to determine<br />

if they are eligible thanks<br />

to a simple calculator included<br />

as part <strong>of</strong> the process.”<br />

The digital calculator is<br />

based on policies and legislation<br />

that have been turned into<br />

code to determine who can<br />

receive the rebate.<br />

The DIA is now working<br />

to get changes made to legislation<br />

so homeowners won’t<br />

have to visit council <strong>of</strong>fices at<br />

all - everything could be filled in<br />

and signed <strong>of</strong>f online on the app.<br />

Siobhan McCarthy, with<br />

DIA’s Service Innovation Lab<br />

in Wellington, said Tauranga<br />

was the only community to<br />

take part in the development<br />

and roll out <strong>of</strong> the online rates<br />

rebate trial.<br />

Before starting, the team<br />

spent a month researching the<br />

issue, mapping out the service<br />

and speaking with people who<br />

had sought a rebate in the past.<br />

McCarthy wrote on her blog,<br />

“We found users that had gone<br />

through days <strong>of</strong> effort to apply,<br />

only to discover they were<br />

entitled to 30 cents... It is a real<br />

pain point for users, Council<br />

and Central Government.”<br />

McCarthy said the DIA is<br />

hoping the Tauranga pilot project<br />

will enable government to<br />

activate online rates rebates<br />

nationally.<br />

Tauranga was the<br />

only community<br />

to take part in the<br />

development.<br />

Participants hack democracy at the Better Rules Hack Part 1 held in Wellington during<br />

Techweek <strong>2018</strong>, some <strong>of</strong> which will join Part 2 being held in Tauranga at end <strong>of</strong> <strong>July</strong>.<br />

“Positive feedback included<br />

‘that was easier than I<br />

thought!’ and, signalling the<br />

desire from the community<br />

for digital solutions, ‘I didn’t<br />

know government things could<br />

be simple like this.’<br />

The TCC rates rebate project<br />

and its app will be available<br />

until <strong>June</strong> 30th for people<br />

to check their eligibility<br />

to apply for a rebate for this<br />

financial year. Go to http://<br />

clik.vc/ratesrebate to check for<br />

yourself.<br />

Blockchain for<br />

<strong>Business</strong><br />

Another way digital tools are<br />

being used to improve democracy<br />

is through something<br />

called blockchain.<br />

For the uninitiated, Forbes<br />

magazine describes blockchain<br />

as a public register where<br />

transactions between two users<br />

belonging to the same network<br />

are stored in a secure, verifiable<br />

and permanent way.<br />

Data relating to exchanges<br />

are saved inside an endless<br />

chain <strong>of</strong> data blocks allowing<br />

users to trace and verify transactions.<br />

One <strong>of</strong> the advantages <strong>of</strong><br />

blockchain is its degree <strong>of</strong><br />

security.<br />

Experts say once a transaction<br />

is certified and saved<br />

within one <strong>of</strong> the chain blocks,<br />

it can no longer be modified or<br />

tampered with.<br />

Nimo Namaani, co-founder<br />

<strong>of</strong> Horizon State, will visit<br />

Tauranga on the 29th <strong>of</strong> <strong>June</strong><br />

to explain how blockchains are<br />

being used to improve democratic<br />

processes around the<br />

world at the Blockchain for<br />

<strong>Business</strong> meetup.<br />

Horizon State uses blockchain<br />

technology to redesign the<br />

way opinion is solicited from<br />

communities (including business<br />

communities), how votes<br />

are cast, and decisions are made.<br />

They’ve created a digital<br />

ballot box which cannot be<br />

hacked, ensuring fair representation,<br />

and it is many<br />

multiples cheaper to run than<br />

traditional voting processes.<br />

Horizon State’s technology<br />

underpins the world’s first<br />

public blockchain-based voting<br />

system in wide use.<br />

Come to the Blockchain<br />

for <strong>Business</strong> meetup on <strong>June</strong><br />

29th hosted by Venture Centre<br />

hear and talk with Nimo from<br />

Horizon State about how your<br />

business interests may be fairly<br />

represented in the future<br />

by adopting digital technology.<br />

Book your place at http://clik.<br />

vc/digitaldemocracy<br />

Better Rules Hack<br />

Attending the Horizon State<br />

get-together is a great launchpad<br />

for getting involved in<br />

an event where you can get<br />

hands-on and create digital<br />

technology to improve the<br />

democratic processes which<br />

affect you – as business owners<br />

and community leaders.<br />

Venture Centre will host<br />

an event at TheBasement@<br />

Basestation called Better Rules<br />

Hack happening Saturday the<br />

28th until Sunday the 29th <strong>of</strong><br />

<strong>July</strong>.<br />

The ‘hack’ is a two-day<br />

learn-by-doing workshop style<br />

event giving people a chance<br />

to apply government policy<br />

and legislation which affects<br />

them as reusable code in order<br />

to reduce the time, cost and<br />

complication involved in dealing<br />

with government today.<br />

All skill levels are welcome<br />

- if you can turn on a computer,<br />

you can take part.<br />

If you are a developer or<br />

programmer who is interested<br />

in applying your skills to<br />

improve the way society functions<br />

you are welcome.<br />

Better Rules Hack is<br />

coming to Tauranga thanks<br />

to the partnership created<br />

between central governments<br />

DIA Service Innovation Lab,<br />

LegalHackersNZ and Venture<br />

Centre.<br />

All three organisations<br />

share an open, community-led<br />

approach – making the opportunity<br />

to design digital tools<br />

and services to improve how<br />

government, councils, business<br />

and communities work<br />

available to everyone who<br />

wants to learn-by-doing and<br />

have an input.<br />

The event links Wellington’s<br />

open government innovation<br />

experts with the <strong>Bay</strong>’s digital<br />

enablement project implementation<br />

team based in Tauranga.<br />

Participate in the hands-on<br />

hackathon to build technology<br />

for your sector, industry or<br />

community using digital rules.<br />

You can be part <strong>of</strong> creating<br />

machine-consumable code<br />

which can be reused and integrated<br />

across domains to benefit<br />

businesses, individuals and<br />

communities.<br />

Beyond the satisfaction <strong>of</strong><br />

learning, collaborating and<br />

problem-solving among fellow<br />

entrepreneurs, curious<br />

souls, youth, business owners,<br />

not-for-pr<strong>of</strong>it and local government<br />

staff, designers and<br />

techies you can win prizes.<br />

Participation is free, though<br />

registration is required.<br />

Hackathon participants <strong>of</strong><br />

all ages will build a working<br />

demonstrator using digital<br />

rules from more than one<br />

source such as legislation from<br />

multiple agencies or trade<br />

agreements (links to examples<br />

will be supplied).<br />

Teams will showcase their<br />

digital rules and explain how<br />

they made them consumable<br />

to everyone.<br />

Find more details<br />

here http://clik.vc/<br />

aboutbetterrules and<br />

register to take part by<br />

going to http://clik.vc/<br />

betterruleshacktga


BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong> 15<br />

MADVentures – events for youth<br />

Kayla Sycamore, Gabriel Heays, Sean Pfennig, Joel Stanaway,<br />

Ben Robertson “Our product is a lost person behaviour predictive<br />

geospatial map for use in Search and Rescue using API’s coding,<br />

Geographic Information System and artificial intelligence.”<br />

Young entrepreneurs<br />

born at <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />

Mashup <strong>2018</strong><br />

When 10 teams <strong>of</strong><br />

young entrepreneurs<br />

give up their weekend<br />

to bring an idea and their passionate<br />

desire to make change<br />

happen to an event where they<br />

can work with support from<br />

business owners, entrepreneurs<br />

(and the odd councillor)<br />

amazing things happen.<br />

Add to that a supportive<br />

ecosystem with resources,<br />

facilitated learn-by-doing and<br />

a passionate crew to help them<br />

think beyond the norm, and<br />

you’ve got IMPACT.<br />

Check out this year’s innovative<br />

products (and entrepreneurs!)<br />

born from Mashup <strong>2018</strong><br />

made possible with support<br />

from Tauranga City Council<br />

and Western <strong>Bay</strong> District<br />

Council through the Digital<br />

Enablement Project pilot, and<br />

sponsorship from <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong><br />

Regional Council.<br />

Alex Hilton, Reeve O’Leary, Torben Oxenham “A smart<br />

digital house lock with many, many features eg. being<br />

able to unlock your house from a distance using<br />

Microbit, Fingerprint scanning, camera/microphone,<br />

LED lights.”<br />

Skye Lunson-Storey, Abbey Crawford “A<br />

gender neutral clothing brand that is made<br />

sustainably from waste textile <strong>of</strong>f cut<br />

fabric, using Social media, Storbie, sewing<br />

machine/overlocker and camera.”<br />

Nathan Hyland, Paige Taylor, [Ricky Doran,<br />

Kayla Dawson, Maddie Lewis not in picture]<br />

“An all-natural healthy fruit snack for kids,<br />

using ovens, heat sealers, food technology,<br />

dehumidifiers, business tools like<br />

spreadsheets, google and social media”<br />

Ian Bennett, Shakeel Roa, [Jayden McClintock not<br />

in picture] “A system that changes tire pressure<br />

to your choosing while you are driving and can be<br />

controlled from within your farm vehicle, using 3D<br />

Printers, wireless transmitters/receivers, valves”<br />

Codebrite Lite Katikati<br />

17 <strong>July</strong> <strong>2018</strong>, 1:00pm to 3:00pm<br />

Codebrite is back again!<br />

19 <strong>July</strong> <strong>2018</strong>, 10:00am to 3:30pm<br />

PoweringON – events for<br />

business owners<br />

Xero Users Group<br />

26 <strong>June</strong> <strong>2018</strong>, 9:30am to 10:30am<br />

Office Hours Financials with Crowe<br />

Horwath<br />

9 <strong>July</strong> <strong>2018</strong>, 11:00am to 12:00pm<br />

Office Hours Intellectual Property with<br />

James & Wells<br />

11 <strong>July</strong> <strong>2018</strong>, 11:00am to 1:00pm<br />

Office Hours Xero Tips and Tricks with<br />

Ingham Mora<br />

11 <strong>July</strong> <strong>2018</strong>, 11:00am to 1:00pm<br />

Office Hours Marketing Strategy and<br />

Planning with Marketing on Demand<br />

12 <strong>July</strong> <strong>2018</strong>, 3:00pm to 5:00pm<br />

Office Hours Legal with Mackenzie Elvin<br />

16 <strong>July</strong> <strong>2018</strong>, 11:00am to 1:00pm<br />

Digital Marketing Channels 101<br />

17 <strong>July</strong> <strong>2018</strong>, 12:00pm to 1:00pm<br />

Office Hours Sales and Marketing with<br />

Bravesight<br />

19 <strong>July</strong> <strong>2018</strong>, 10:30am to 12:30pm<br />

Unlock the Power <strong>of</strong> Facebook<br />

Messenger Marketing<br />

24 <strong>July</strong> <strong>2018</strong>, 2:00pm to 4:00pm<br />

Xero Users Group<br />

24 <strong>July</strong> <strong>2018</strong>, 9:30am to 10:30am<br />

Theo Larkin “Hiring youngsters<br />

to clean windows to improve<br />

their work ethic for later in life<br />

using social media.”<br />

Ethan Kruze, Cooper Keenan<br />

“A river filtration system that<br />

takes plastic out.”<br />

Oliver Annan, Alex Freeman, Cesar Varfas-Tuerlings, Alex Annan. “Our product is an electric chromatic<br />

film that darkens car windows for security, preventing glare and sun strike while driving using<br />

Electrochromic film, potentiometers, photoresistors.”<br />

Instigator – events for founders<br />

Democratic tools, powered by blockchain<br />

technology<br />

29 <strong>June</strong> <strong>2018</strong>, 5:00pm to 7:00pm<br />

Entrepreneurs Everywhere – What is<br />

Startup Weekend?<br />

18 <strong>July</strong> <strong>2018</strong>, 5:30pm to 7:30pm<br />

Better Rules Hack<br />

28 <strong>July</strong> – 29 <strong>July</strong> <strong>2018</strong><br />

Workshops/Events in our wider<br />

community<br />

Tauranga Social Enterprise Meetup<br />

17 <strong>July</strong> <strong>2018</strong><br />

Caitlin Richardson, Matthew Karton, Elise Oxenham “An app that allows you,<br />

QrtHori_BOPBN_Basestation_Oct17.pdf 1 17/10/17 10:37 AM<br />

using virtual reality, to travel the world and be in those places in real time,<br />

using Virtual reality, 360 degree cameras, s<strong>of</strong>tware development.”<br />

Sydney Grace, Rio Manson-Hay, Grace Green, Levi Preece “A drivers license scanner that<br />

controls whether you can use your car based on meeting legal requirements, using coding/<br />

programming, electronic chips/scanner, interlock system.”<br />

Plug-in & power up<br />

C<br />

M<br />

Y<br />

CM<br />

MY<br />

CY<br />

CMY<br />

K<br />

Coworking – way<br />

more than a desk!<br />

Be our guest, take<br />

a tour & enjoy a<br />

c<strong>of</strong>fee on the house<br />

• Desks, secure <strong>of</strong>fices, team spaces<br />

• Flexible terms - come for a day,<br />

a week, month or year<br />

• Event and Meeting rooms free<br />

with residency or book as needed<br />

• Uncapped internet<br />

• Tech support and award<br />

winning barista onsite<br />

Designed, managed and run by<br />

Get in touch 0800 000557<br />

info@basestation.co.nz<br />

148 Durham Street, Tauranga<br />

The Communication & Technology Space<br />

join us!


16 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

COMMERCIAL AND INDUSTRIAL PROPERTY<br />

<strong>Bay</strong> commercial property<br />

investors remain confident<br />

Investor confidence remains positive in<br />

the <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong>, according to Colliers<br />

International’s recently released <strong>June</strong><br />

quarter survey.<br />

Tauranga / Mt Maunganui<br />

and Queenstown took<br />

the top two spots for the<br />

eighth consecutive quarter.<br />

Queenstown led the way on 65<br />

percent, with the two key <strong>Bay</strong><br />

areas on 55 percent.<br />

Rotorua was net positive<br />

seven percent, compared with<br />

negative one percent in the<br />

previous quarter.<br />

Hamilton beat Auckland<br />

and Wellington for the third<br />

spot. Across the country<br />

overall net confidence (i.e.,<br />

optimists minus pessimists)<br />

decreased to net positive 23<br />

percent from net positive 25<br />

percent three months ago.<br />

The report says the main<br />

concern voiced by survey<br />

respondents remains a level <strong>of</strong><br />

uncertainty around new government<br />

policies.<br />

The buoyancy in Tauranga<br />

in particular is no surprise,<br />

especially given the number<br />

<strong>of</strong> major projects under way,<br />

including high pr<strong>of</strong>ile developments<br />

such as the new Farmers<br />

building and University <strong>of</strong><br />

Waikato campus, as well<br />

as Quest Apartments and 2<br />

Devonport Road.<br />

The past few months have<br />

also seen multimillion dollar<br />

consents issued for the<br />

Tauranga Crossing and <strong>Bay</strong>fair<br />

retail developments.<br />

Overall, nine out <strong>of</strong> 12<br />

regions recorded a net positive<br />

score in the latest Colliers<br />

International survey. In<br />

the main centres, retail and<br />

<strong>of</strong>fice confidence increased<br />

in Wellington, while both<br />

Auckland and Christchurch<br />

saw a decrease. Christchurch<br />

and Wellington both recorded<br />

an increase for industrial, but<br />

Auckland decreased.<br />

The Farmers’ corner redevelopment<br />

looks set to pump millions<br />

<strong>of</strong> dollars into the Western<br />

<strong>Bay</strong> economy, with an estimated<br />

400 local subcontractors and<br />

businesses expected to be working<br />

on the landmark new retail<br />

and residential complex.<br />

Elizabeth Properties Ltd<br />

- part <strong>of</strong> the James Pascoe<br />

Group, which owns Farmers<br />

- will spend more than $100<br />

million on the redevelopment.<br />

The local branch <strong>of</strong> construction<br />

firm Hawkins, Taurangabased<br />

Jensen Steel Fabricators,<br />

and many other Western <strong>Bay</strong><br />

contractors will be involved in<br />

the project.<br />

Company representative<br />

Brett Nicholls says Elizabeth<br />

Properties will be using local<br />

contractors where possible.<br />

“Farmers opened its first<br />

store in Tauranga in 1921 and,<br />

as part <strong>of</strong> our long-term commitment<br />

to the region, we feel<br />

it is only fitting that we should<br />

involve as many local companies<br />

as possible in the project.”<br />

Hawkins Central Regional<br />

Manager Pete McCawe says<br />

the company is really pleased<br />

to be working on the project.<br />

Hawkins is also working on<br />

the Stage 2 retail component <strong>of</strong><br />

The Crossing, the University <strong>of</strong><br />

Waikato’s new Tauranga CBD<br />

tertiary campus and Zespri’s<br />

new head <strong>of</strong>fice in Mount<br />

Maunganui, all <strong>of</strong> which are<br />

due for completion next year.<br />

Hawkins also worked<br />

on Stage 1 <strong>of</strong> the Tauranga<br />

Crossing retail component,<br />

which won a Silver award in<br />

the retail category at the New<br />

Zealand Commercial Project<br />

Awards in May.<br />

Nicholls said that the aim<br />

was to reopen Farmers within<br />

two years to provide certainty to<br />

staff and customers and to help<br />

reinvigorate Tauranga’s CBD.<br />

“That’s an accelerated<br />

timeframe, but Western <strong>Bay</strong><br />

contractors and workers have<br />

proven that they have the drive<br />

and talent to deliver.”<br />

Wellington’s ‘Waikoukou’ takes out Property Industry Awards<br />

The former Dominion Post<br />

building has taken out<br />

the Supreme Award at<br />

this year’s Property Council<br />

New Zealand Rider Levett<br />

Bucknall Property Industry<br />

Awards.<br />

Waikoukou at 22 Boulcott<br />

Street, home to Transpower’s<br />

Wellington <strong>of</strong>fice, also took<br />

out Best in Category for the<br />

Artist’s impression <strong>of</strong> the new Farmers complex: Helping boost<br />

Tauranga’s CBD revitalisation. Graphic/Ignite Architects.<br />

RCP Commercial Office<br />

Property Award.<br />

Property Council chief<br />

executive <strong>of</strong>ficer Connal<br />

Townsend said that in order to<br />

win, the building had to stack<br />

up economically.<br />

“That’s difficult with a<br />

commercial building.<br />

“The Supreme Winner this<br />

evening is efficient, it’s also<br />

very beautiful, and is a landmark<br />

that will help transform<br />

the capital.”<br />

Awards judges credited the<br />

project team, saying the significant<br />

redevelopment, refurbishment<br />

and addition <strong>of</strong> a<br />

new <strong>of</strong>fice structure on top<br />

<strong>of</strong> the existing Dominion Post<br />

newspaper complex has rejuvenated<br />

what was a largely<br />

vacant and obsolete collection<br />

<strong>of</strong> buildings.<br />

“Not only does the building’s<br />

superior structural resilience<br />

ensure Transpower<br />

uninterrupted operations in the<br />

event <strong>of</strong> an earthquake, the<br />

project team have transformed<br />

the property into a modern,<br />

seismically-upgraded <strong>of</strong>fice<br />

environment.”<br />

306 Cameron Road<br />

Harrington Street Transport Hub<br />

under construction<br />

Papamoa Plaza<br />

For a pr<strong>of</strong>essional, no obligation<br />

discussion please contact Mark Gutry<br />

07 547 4074 | markg@wattsgroup.co.nz<br />

27 Owens Place, Mount Maunganui<br />

www.whconstruction.co.nz<br />

Melrose Retirement Village<br />

under construction


COMMERCIAL AND INDUSTRIAL PROPERTY<br />

BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong> 17<br />

5 Warehouse tenancy myths:<br />

what you should focus on instead<br />

The thing about being in the market for a new warehouse is: when<br />

you’re looking for something so big, it’s hard to think small. But<br />

when it comes to signing a years-long commercial lease, the little<br />

things are <strong>of</strong>ten more important than the large, obvious ones. And<br />

sometimes those obvious things should be crossed <strong>of</strong>f your list all<br />

together…<br />

MYTH 1: I need to find<br />

the cheapest warehouse<br />

Of course the cost <strong>of</strong> your<br />

tenancy should be <strong>of</strong> primary<br />

concern.<br />

But make sure you’re looking<br />

at the total cost over your<br />

whole lease term, not just the<br />

number beside the dollar sign<br />

in the listing.<br />

Warehouse tenancies are<br />

generally the longest commercial<br />

leases, and when you’re<br />

signing on for 10 years, there<br />

are many other factors to consider<br />

besides how much your<br />

monthly rent will be.<br />

To start: is the lease Gross<br />

or Net? The former includes<br />

operating expenses, the latter<br />

means you’re responsible for<br />

costs such as washing the exterior<br />

<strong>of</strong> the building, landscaping,<br />

repairs and maintenance<br />

(R&M) and management fees<br />

on top <strong>of</strong> the rental.<br />

When comparing leases,<br />

add up the value <strong>of</strong> your clauses<br />

and concessions carefully to<br />

see which tenancy truly makes<br />

the best financial sense.<br />

Takeaway tip: Look at the<br />

total occupancy cost over the<br />

term <strong>of</strong> your lease, rather than<br />

just the listing price.<br />

MYTH 2: It’s all about<br />

securing maximum height<br />

While <strong>of</strong>fice and retail tenants<br />

are all about those square<br />

metres, warehouse tenants can<br />

get obsessed over how many<br />

metres <strong>of</strong> clearance they have<br />

above them – and all the things<br />

they can stack within it.<br />

But while extra stud height<br />

is great to have, cubic capacity<br />

is affected by what you’re storing,<br />

and whether the building<br />

has sprinklers to meet regulatory<br />

requirements – which are<br />

changing all the time.<br />

Looking skyward and estimating<br />

pallet heights with a<br />

“she’ll be right approach” is<br />

not the way to go.<br />

Takeaway tip: Invest in<br />

getting a racking specialist to<br />

overlay a racking plan over<br />

the building footprint to ensure<br />

you know how many pallet<br />

spaces you can realistically fit<br />

in. Then investigate the sprinkler<br />

system.<br />

MYTH 3: It’s what’s on<br />

the inside that counts,<br />

isn’t it?<br />

Not unless you pass the right<br />

parking lot and loading dock<br />

on the way in, it’s not.<br />

While you probably walk<br />

straight inside when viewing<br />

a house or a shop, viewing a<br />

warehouse should always start<br />

with assessing access to the<br />

site.<br />

Yard access and turning<br />

areas are <strong>of</strong> paramount<br />

importance, because any hindrance<br />

to product distribution<br />

will add costs right down the<br />

production line.<br />

This is the business end<br />

<strong>of</strong> your warehouse, so good<br />

business practice demands that<br />

it be your first priority.<br />

Takeaway tip: Don’t be<br />

embarrassed to pull out a<br />

measuring tape if you need<br />

to ensure those precious few<br />

extra inches in the docking<br />

bay exist in more than your<br />

imagination.<br />

MYTH 4: Health and<br />

safety starts inside<br />

Yes, you probably have fallible<br />

humans operating heavy<br />

machinery to concern yourself<br />

with inside, but there are also<br />

dangers to look for outside<br />

your new warehouse door.<br />

On your inspection, check<br />

the orientation <strong>of</strong> the buildings,<br />

ensuring that they and<br />

their yards aren’t going to be<br />

overly affected by the weather<br />

– high winds, in particular.<br />

Will your vehicles be able to<br />

access the loading bay without<br />

being aversely affected?<br />

And are car and truck accesses<br />

separated for health and safety<br />

purposes?<br />

Takeaway tip: Ensure your<br />

potential yard has safe container<br />

set-down and truck manoevering<br />

areas.<br />

MYTH 5: I can find a great<br />

warehouse by myself<br />

Even if you could locate every<br />

warehouse listing on the market<br />

(hint: you can’t, as many<br />

are gone before they’re even<br />

listed), using the services <strong>of</strong> an<br />

agent is still an excellent idea.<br />

Getting through the door<br />

via a registered agent not only<br />

gives you the pick <strong>of</strong> the crop,<br />

it makes the signing process a<br />

lot less stressful.<br />

As we mentioned earlier,<br />

commercial warehouse leases<br />

are usually the longest type<br />

– so negotiating the best deal<br />

upfront is worth doing and<br />

worth doing well.<br />

Takeaway tip: Negotiating<br />

a warehouse lease is a tricky<br />

business. Find the commercial<br />

leasing expert who will help<br />

you do it right at <strong>Bay</strong>leys.<br />

www.bayleys.co.nz/workplace/articles/insights<br />

Commercial<br />

Property<br />

Management<br />

At <strong>Bay</strong>leys, we believe relationships are<br />

what businesses are built on and how<br />

they succeed.<br />

We understand that to maximise the<br />

return on your property you need:<br />

Pr<strong>of</strong>essional property management<br />

A business partner that understands<br />

your views and goals<br />

Speak to your <strong>Bay</strong>leys team today<br />

SUCCESS REALTY LTD, BAYLEYS,<br />

LICENSED UNDER THE REA ACT 2008<br />

Jan Cooney<br />

Senior Commercial Property Manager<br />

P 07 579 0609 M 027 408 9339<br />

jan.cooney@bayleys.co.nz<br />

Brodie Thomas<br />

Commercial Property Manager<br />

P 07 579 0608 M 027 746 9218<br />

brodie.thomas@bayleys.co.nz


18 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong>


COMMERCIAL AND INDUSTRIAL PROPERTY<br />

BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong> 19<br />

Focus on Property - A trusted name in<br />

commercial property<br />

Focus on Property is a leading <strong>Bay</strong> <strong>of</strong><br />

<strong>Plenty</strong> commercial property investment &<br />

management company based in Tauranga<br />

with a portfolio <strong>of</strong> 80-plus buildings. The<br />

majority are in Tauranga, but the company<br />

also manages buildings in Whakatane,<br />

Rotorua and Hamilton, as well as in<br />

Auckland and Queenstown.<br />

Founded in 2001 by<br />

Director Greg Robison,<br />

Focus on Property has<br />

since grown significantly to<br />

become one <strong>of</strong> the most trusted<br />

firms in the commercial real<br />

estate sector, managing over<br />

$250 million <strong>of</strong> property value.<br />

“We are not run <strong>of</strong> the mill<br />

managers,” says Greg’s fellow<br />

Director Kevin Baker, the company’s<br />

Property Development<br />

Manager.<br />

“Our specialist team has a<br />

proven track record in searching<br />

for and securing quality<br />

property investments. We take<br />

on properties that we know<br />

have the potential for us to<br />

help our clients create higher<br />

value buildings and maximise<br />

tenancy performance.”<br />

The firm is exclusively<br />

focused on commercial property,<br />

with a weighting towards<br />

the <strong>of</strong>fice and industrial sector.<br />

The firm also has some clients<br />

invested in hospitality and<br />

retail properties. Kevin says<br />

Focus on Property understands<br />

all <strong>of</strong> the moving parts <strong>of</strong> a<br />

commercial property investment.<br />

“Supporting our purchasers,<br />

we <strong>of</strong>fer a comprehensive<br />

property management service,<br />

but we also put a high priority<br />

on facilitating our clients’<br />

investment strategies,” says<br />

Kevin.<br />

“The buildings we secure<br />

are long-term wealth-holding<br />

investments for the individuals,<br />

companies and family<br />

trusts we represent.”<br />

David Baker, who is<br />

involved with managing daily<br />

operations and implementing<br />

strategy and policy for<br />

the firm, notes the increasing<br />

importance <strong>of</strong> compliance for<br />

commercial property owners.<br />

“There are now a lot more<br />

compliance requirements in<br />

terms <strong>of</strong> building code regulations,<br />

health and safety<br />

obligations, fire systems,<br />

asbestos control and earthquake-strengthening<br />

requirements<br />

that owners need to be<br />

aware <strong>of</strong>,” says David.<br />

“There can be serious consequences<br />

for owners if anything<br />

goes wrong. We can<br />

navigate our way through the<br />

regulatory process, which is<br />

just one way we can transform<br />

properties and add value<br />

for our clients. High-quality<br />

end user tenants will pay higher<br />

rental rates for compliant,<br />

well-presented properties to<br />

minimize any risk to staff safety.”<br />

Kevin says revitalisation<br />

<strong>of</strong> the Tauranga city centre<br />

is encouraging for the market,<br />

with major projects like<br />

the new Farmers development,<br />

Quest Apartments,<br />

2 Devonport Road and the<br />

University <strong>of</strong> Waikato, increasing<br />

intensification <strong>of</strong> the CBD.<br />

This will give the hospitality<br />

sector a much-needed boost,<br />

with the service industry needing<br />

to supply to this increased<br />

population.<br />

Greg and Kevin are<br />

involved in property personally,<br />

with interests in commercial<br />

buildings throughout the<br />

region, which allows them to<br />

relate to other investors on a<br />

level playing field.<br />

Focus on Property has<br />

recently managed the refurbishment<br />

and earthquake<br />

strengthening <strong>of</strong> 104 Spring<br />

Street and upon completion,<br />

relocated the <strong>of</strong>fice into the<br />

CBD to be part <strong>of</strong> the growing<br />

action.<br />

“We are very confident<br />

about the future <strong>of</strong> the <strong>Bay</strong> <strong>of</strong><br />

<strong>Plenty</strong>’s commercial property<br />

sector,” says Kevin.<br />

THE BAY OF PLENTY’S TRUSTED NAME FOR SECURING AND MANAGING QUALITY<br />

PROPERTY INVESTMENTS THAT CREATE VALUE AND MAXIMISE PERFORMANCE<br />

Operating in the <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> for over 17<br />

years, Focus on Property is a full service<br />

team <strong>of</strong> commercial property investment and<br />

management specialists <strong>of</strong>fering robust financial<br />

due diligence on property with a proven track<br />

record in searching for and securing quality<br />

property investments.<br />

SERVICES<br />

• Property Management<br />

• Project Management<br />

• Feasibility<br />

• Investment<br />

• Syndication<br />

• Development<br />

P1512Y<br />

104 Spring Street, Tauranga<br />

Call us today: 07 572 1310<br />

WWW.FOCUSONPROPERTY.CO.NZ


20 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

COMMERCIAL AND INDUSTRIAL PROPERTY<br />

Exciting new<br />

Rotorua Residential<br />

Development<br />

In 2017 Cheal Consultants was engaged by Marguerita<br />

Developments Limited to assist with a comprehensive residential<br />

development <strong>of</strong> fourteen homes at 14 - 22 Marguerita Street,<br />

Rotorua. Glencoe Construction and 7d Architecture Ltd designed<br />

several standard dwellings for the site with a consistent design<br />

theme, minimal fencing and central shared accessways.<br />

The resource consent provided<br />

flexibility with<br />

two, three and four bedroom<br />

options available for purchasers<br />

to choose from. They<br />

are being sold as house and<br />

land packages with flexibility<br />

in their design and collaboration<br />

for fitout to suit individual<br />

purchasers.<br />

The District Plan encourag-<br />

es Comprehensive Residential<br />

Developments by allowing<br />

smaller lot sizes than are otherwise<br />

provided for – 150sqm<br />

instead <strong>of</strong> 350sqm in the Residential<br />

2 Zone. This allows<br />

for innovative design solutions<br />

that incorporate efficient<br />

use <strong>of</strong> land with shared access<br />

and reduced yards along with<br />

a design to provide passive<br />

solar heating and natural light<br />

for dwellings. The subdivision<br />

resulted in 275 to 375sqm lots<br />

with a shared Right <strong>of</strong> Way<br />

generally in groups <strong>of</strong> 4 lots.<br />

Cheal undertook the geotechnical<br />

testing and assessment,<br />

ground improvement<br />

design, civil engineering, surveying<br />

and prepared the resource<br />

consent application for<br />

the dwellings and subsequent<br />

subdivision.<br />

The site hasn’t been used<br />

for much in recent times. The<br />

research undertaken during<br />

the consent phase highlighted<br />

that it was historically a rehabilitation<br />

camp for servicemen<br />

during war time. On the eastern<br />

boundary is a geothermal area<br />

that once housed a geothermal<br />

theme park. This area is currently<br />

active with hot and cold<br />

pools, steam vents – it has almost<br />

every type <strong>of</strong> geothermal<br />

hazard except for a geyser. The<br />

geotechnical testing undertaken<br />

on site showed that it was<br />

remarkably devoid <strong>of</strong> effects<br />

from the geothermal resource,<br />

in fact just slightly elevated<br />

temperatures were measured<br />

at depth near the eastern end <strong>of</strong><br />

the site. This was encouraging<br />

as the building costs for both<br />

underground infrastructure and<br />

houses are significant when<br />

there is a need to mitigate effects<br />

from concentrated sulphur<br />

dioxide and carbon dioxide.<br />

Nevertheless precautions<br />

have been taken to mitigate the<br />

potential for the underground<br />

resource to grow or migrate.<br />

These predominantly take the<br />

form <strong>of</strong> the underground drainage<br />

network being upgraded<br />

to geothermally resistant materials<br />

and consideration <strong>of</strong> alternate<br />

methods <strong>of</strong> stormwater<br />

disposal. It was determined that<br />

stormwater discharge via soakage<br />

could create pathways for<br />

the below ground geothermal<br />

gases to escape near the houses<br />

and become a nuisance. Whilst<br />

some <strong>of</strong> the sites have soakage<br />

as the primary method, the sites<br />

closer to the geothermal area<br />

have a discharge directly to the<br />

existing Council stormwater<br />

network albeit via underground<br />

detention tanks to <strong>of</strong>fset the<br />

additional run<strong>of</strong>f effects <strong>of</strong> the<br />

development on the existing<br />

built environment. The houses<br />

all have a gas pro<strong>of</strong> membrane<br />

installed underneath their foundations<br />

along with the geotechnically<br />

improved ground which<br />

will provide a greater degree <strong>of</strong><br />

earthquake resilience should a<br />

disaster occur.<br />

Resource consents were<br />

granted in May 2017 and the<br />

issue <strong>of</strong> titles is on-going. In<br />

order to gain new titles the<br />

cadastral surveying had to be<br />

completed along with all new<br />

service connections installed<br />

and the driveway formed. At<br />

the same time, construction <strong>of</strong><br />

the new dwellings was underway<br />

and these are being undertaken<br />

in stages with some now<br />

completed and landscaping established.<br />

New freehold titles<br />

have been obtained in stages<br />

for those parcels that also contain<br />

completed buildings.<br />

The development has been<br />

very successful as the Developer<br />

has brought the subdivision<br />

to the market at a time<br />

when there are very few other<br />

subdivisions with lots available.<br />

The creation <strong>of</strong> standalone,<br />

modern, warm homes<br />

are much sought after and there<br />

are not many left in this quality<br />

development.<br />

engineers | surveyors | planners<br />

Ph: +64 7 349 8470


COMMERCIAL AND INDUSTRIAL PROPERTY<br />

BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong> 21<br />

Renting vs owning your business premises<br />

To own or to rent your business premises?<br />

That is the question.<br />

There are advantages to<br />

owning your business<br />

premises over renting,<br />

but also potential disadvantages.<br />

On the upside, there’s the<br />

obvious benefit <strong>of</strong> paying an<br />

amount you would have otherwise<br />

spent on rent <strong>of</strong>f against<br />

a mortgage used to fund the<br />

building - a compulsory savings<br />

scheme for you and your<br />

business.<br />

The equity built up can be<br />

used as collateral for additional<br />

borrowings used to fund future<br />

business growth, or possibly<br />

to fund the return <strong>of</strong> invested<br />

funds to the business owner.<br />

If the business is struggling<br />

and cashflow does not look<br />

good, then what’s the harm in<br />

delaying or perhaps skipping<br />

a rent payment? After all the<br />

business is its own landlord.<br />

Another compelling reason<br />

is the ability to make additions<br />

or improvements to the premises<br />

without being put through<br />

the ringer by an overbearing<br />

landlord.<br />

And don’t forget the tax<br />

benefits. If the property is sold<br />

down the track it will not be<br />

subject to tax on any capital<br />

gain derived, provided it<br />

was genuinely purchased for<br />

business purposes and not for<br />

speculation.<br />

Furthermore, there is no<br />

need to worry about the new<br />

five-year bright line tax rule<br />

that seeks to tax the capital<br />

gains derived on property if<br />

sold within five years <strong>of</strong> acquisition.<br />

This rule only applies<br />

to residential property, and in<br />

most cases business premises<br />

will be commercial in nature.<br />

Then, down the track when<br />

you ultimately sell the business,<br />

you will have a standalone<br />

asset that you could<br />

retain to derive passive income<br />

in your retirement years.<br />

Make sure there’s a<br />

business case<br />

But before you rush <strong>of</strong>f and<br />

buy a building, you need to<br />

make sure there is a sound<br />

business case for doing so.<br />

The business should be able<br />

to not only afford the servicing<br />

<strong>of</strong> any borrowing used to fund<br />

the purchase, but also factor in<br />

the ongoing upkeep and operating<br />

costs.<br />

The building should also be<br />

a sound investment on its own<br />

merits as it may be leased to a<br />

third party or ultimately sold<br />

in future. Due diligence should<br />

be undertaken on all aspects,<br />

including whether it is earthquake-prone,<br />

and the potential<br />

ramifications if it is.<br />

Note also that specialised<br />

buildings designed and built to<br />

a business’ unique needs may<br />

have a reduced appeal to a<br />

future tenant. These could be<br />

include buildings with significant<br />

leasehold improvements,<br />

such as cool stores, refrigeration<br />

units, or ventilation/extraction<br />

systems, that could be costly<br />

to retr<strong>of</strong>it or make good.<br />

Mixed-use property options<br />

that combine residential and<br />

commercial use, while gaining<br />

in popularity and appealing to<br />

some, may still have limited<br />

appeal. On the other hand,<br />

premises such as high-grade<br />

<strong>of</strong>fice spaces will usually<br />

appeal to a wider market and<br />

so be easier to tenant.<br />

Similarly, consideration<br />

should be given to what an<br />

exit could look like. How<br />

attractive would the building<br />

be to a potential purchaser? Is<br />

there a quality tenant in place,<br />

is it easily accessible and is<br />

there ample carparking? Is it<br />

in a location where there could<br />

be a future glut <strong>of</strong> properties,<br />

for example due to changing<br />

trends in consumer shopping<br />

behaviour?<br />

Holding structures<br />

Finally, thought should be<br />

given to how the building is<br />

held. It is common for a related<br />

entity to own the building and<br />

lease it to the trading business.<br />

This is good practice from<br />

a risk perspective as keeps<br />

the property separate from the<br />

trading activity and the other<br />

business assets.<br />

In such cases it is best practice<br />

to have a lease agreement<br />

in place between the entities<br />

on commercial terms with a<br />

REGULATORY MATTERS<br />

> BY GRANT NEAGLE<br />

Grant Neagle, a director at Ingham Mora Chartered Accountants<br />

in Tauranga, is a business advisor and tax specialist. He can be<br />

contacted on 07- 927- 1225 or grant@inghammora.co.nz<br />

market lease charged. Often<br />

banks will require this from<br />

a lending perspective. It also<br />

safeguards the tenancy relationship<br />

in the event the business<br />

is sold, and you wanted to<br />

continue letting the building to<br />

the new business owner.<br />

That said, it may be more<br />

advantageous from a tax perspective<br />

for an entity in the<br />

business <strong>of</strong> building or developing/dealing<br />

in property (or<br />

that is associated with a person<br />

or entity that is), to own the<br />

premises in the same entity as<br />

the trading business. This is<br />

particularly so if the premises<br />

may be held for less than ten<br />

years. If it’s held in the trading<br />

business, gains on the sale may<br />

not be subject to tax, whereas<br />

if held in a separate entity they<br />

may be.<br />

The comments in this article<br />

are <strong>of</strong> a general nature and<br />

should not be relied on for<br />

specific cases, where readers<br />

should seek pr<strong>of</strong>essional advice.<br />

Put your property<br />

business in the most<br />

trusted hands.<br />

Like Craig McMichael, Senior Project Manager.<br />

Craig’s the guy whose ability to quickly map out and lead<br />

complex projects to successful outcomes set him apart.<br />

His recent project successes include IRD’s new 4000sqm<br />

Tauranga premises, Ministry <strong>of</strong> Education’s new Tauranga<br />

premises, and the $20M Hill Laboratories in Hamilton.<br />

Now that’s some experience! It’s the sort <strong>of</strong> experience<br />

that creates and adds value to your property business.<br />

With Craig and the Veros team, you’re in the right hands.<br />

Our specialist suite <strong>of</strong> property and development services includes:<br />

Located in Tauranga, Hamilton & Rotorua<br />

info@veros.co.nz | www.veros.co.nz<br />

Property<br />

Advisory<br />

Investment<br />

and Property<br />

Acquisitions<br />

Site Identification<br />

and Tenancy<br />

Management<br />

Development<br />

Management<br />

Project<br />

Management<br />

Asset<br />

Management


22 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

COMMERCIAL AND INDUSTRIAL PROPERTY<br />

COLLIERS INTERNATIONAL<br />

THE TAURIKO BUSINESS<br />

ESTATE EXPERTS<br />

We find and create value.<br />

Call us for your leasing, land acquisitions<br />

and land sale needs.<br />

We know how to get outstanding results!<br />

Rachel Emerson<br />

021 502 877<br />

r.emerson@colliers.com<br />

Simon Clark<br />

021 959 710<br />

Simon.clark@colliers.com<br />

Rob Schoeser<br />

021 490 425<br />

Rob.schoeser@colliers.com<br />

Rich Davidson<br />

027 860 9338<br />

Richard.davidson@colliers.com<br />

P9921Y<br />

CPS Partnership Limited trading as Colliers International Tauranga Licensed under the REAA 2008<br />

Accelerating success.


WOMEN IN FINANCE<br />

Money Metrics<br />

- taking care <strong>of</strong> business<br />

Kelly Lelieveld B Bus, CA has been the face <strong>of</strong> Money Metrics in<br />

Rotorua for the past two and a half years & is enjoying the<br />

work life balance that this business model <strong>of</strong>fers. The virtual<br />

operation means that Kelly can work from anywhere and<br />

her work hours can be flexible so that she doesn’t miss any<br />

important family time.<br />

The streamlined operation means that<br />

Kelly gets to work with happy clients<br />

who are enjoying the benefits <strong>of</strong><br />

cost-efficient, pr<strong>of</strong>essional Chartered Accounting<br />

expertise combining sharp business<br />

acumen with ‘out <strong>of</strong> the box’ thinking.<br />

Kelly joined Money Metrics in January<br />

2016 and in the same year became qualified<br />

as a Chartered Accountant. Kelly has<br />

gained her work experience through positions<br />

at BDO, Timberlands and Mercury<br />

(all Rotorua based companies) and has dealt<br />

with a wide variety <strong>of</strong> industries including<br />

farming, forestry, tourism, electricity and<br />

businesses <strong>of</strong> all sizes.<br />

Spending most <strong>of</strong> her life in Rotorua<br />

Kelly has a real passion for helping people<br />

in business locally which was one <strong>of</strong> the<br />

main reasons for her choice to return to public<br />

practice. Kelly, along with her husband<br />

& two children, lives on a lifestyle block<br />

close to Rotorua so they make the most <strong>of</strong><br />

the many outdoor activities that Rotorua<br />

has to <strong>of</strong>fer including motorbike riding,<br />

boating, cycling & walking.<br />

Kelly Lelieveld<br />

BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong> 23<br />

MICHELLE HILL<br />

– PARTNER/DIRECTOR<br />

BDO Rotorua<br />

Michelle joined BDO Rotorua<br />

as a Partner in March 2014.<br />

Prior to this, she founded<br />

and built from scratch her<br />

own successful accountancy<br />

practice in 1992.<br />

With more than 30 years’ experience<br />

as a Chartered Accountant,<br />

Michelle has specialised skills<br />

in <strong>Business</strong> Advisory, Strategic Planning,<br />

<strong>Business</strong> Structuring and Management Reporting.<br />

As BDO Rotorua’s Advisory Partner,<br />

Michelle provides services to a broad range<br />

<strong>of</strong> small to medium-size businesses and<br />

has a special interest in the pr<strong>of</strong>essional<br />

sector. Michelle’s practical, down-to-earth<br />

approach allows her to build strong, lasting<br />

relationships with clients. This <strong>of</strong>ten<br />

involves one-on-one coaching to enable<br />

clients to grow their business, and create<br />

opportunities to meet both business and<br />

personal goals.<br />

Michelle has been extensively involved<br />

with the New Zealand Institute <strong>of</strong> Chartered<br />

Accountants at both local and national<br />

levels and was honoured with a Fellowship<br />

early in her career. She has a genuine interest<br />

in helping others to achieve excellence<br />

and sets a standard that others wish to<br />

emulate.<br />

An experienced presenter, Michelle regularly<br />

shares her insight and experience<br />

through speaking events – from a small<br />

group <strong>of</strong> clients to national events and<br />

workshops.<br />

info@moneymetrics.co.nz<br />

0800 METRICS<br />

www.moneymetrics.co.nz<br />

P1049Y<br />

BDO Rotorua - Michelle Hill<br />

Tel: +64 7 347 9087<br />

Fax: +64 7 348 6685<br />

michelle.hill@bdo.co.nz<br />

Level 1, 1130 Pukaki Street, Rotorua 3010<br />

www.bdo.co.nz<br />

P2546Y<br />

Michelle Oldfield<br />

Newly appointed Associate at Bennetts<br />

Proactive Chartered Accountants<br />

Anyone who thinks that success is all about grit and steely-edged<br />

determination clearly hasn’t met Michelle Oldfield. Unassuming and<br />

relaxed, she’s more likely to hand you a c<strong>of</strong>fee and sit down for a chat<br />

than hit you with business theory.<br />

Michelle is already a<br />

familiar face to many,<br />

having fulfilled a senior<br />

accountancy role with the firm<br />

since September 2016. With 17<br />

years’ experience in the <strong>Bay</strong>,<br />

Michelle brings a wealth <strong>of</strong><br />

knowledge and expertise across a<br />

range <strong>of</strong> industries. Her promotion<br />

to Associate has allowed her to<br />

bring even more value to clients<br />

as well as playing an active role in<br />

practice growth and development.<br />

The success <strong>of</strong> those she<br />

supports is clear evidence that her<br />

approach works.<br />

What is the most interesting part<br />

<strong>of</strong> your day/business?<br />

I love the variety - no two<br />

businesses or clients are the same<br />

and there is no cookie cutter<br />

solution to assisting clients in<br />

achieving growth and success.<br />

Each client has different needs,<br />

expectations and personal things<br />

happening so we adapt our services<br />

to suit. We also need to have<br />

knowledge <strong>of</strong> varying industries.<br />

Even clients within the same or<br />

similar industries can be at varying<br />

stages <strong>of</strong> their business and have<br />

different levels <strong>of</strong> operation.<br />

Did you have any mentors<br />

throughout your career and how<br />

did they influence your decision?<br />

Yes certainly. I have been<br />

fortunate enough to work for<br />

practices throughout my career<br />

that have provided me with the<br />

high pr<strong>of</strong>essional standards and<br />

ethics that form my work style<br />

today.<br />

I have also learnt a lot from<br />

my clients - they all have valuable<br />

skills and knowledge which have<br />

contributed to their own success as<br />

business owners. This combined<br />

knowledge <strong>of</strong>ten shapes what we<br />

do and ensures the best possible<br />

outcome.<br />

What drives you?<br />

Seeing the success <strong>of</strong> my clients.<br />

Most clients work extremely<br />

hard to achieve a goal and build<br />

wealth, and for some it’s a 24/7<br />

commitment. Over time a work<br />

life balance is achievable for most<br />

clients and working with them<br />

to allow that to happen is hugely<br />

rewarding.<br />

What other interests/hobbies do<br />

you have?<br />

Squash and drag racing!<br />

Over winter I enjoy a game<br />

or two <strong>of</strong> Squash. I’ve grown<br />

into the sport playing at a social<br />

level, in a club that has fantastic<br />

facilities and success at all levels.<br />

Over the years I’ve been able to<br />

contribute my time, experience<br />

and pr<strong>of</strong>essional skills to this<br />

community organisation and this<br />

year I’ve taken up the role <strong>of</strong> club<br />

president.<br />

Summers are committed to a<br />

family sport <strong>of</strong> drag racing. It’s a<br />

full on day at the track, usually<br />

running around under a bit <strong>of</strong><br />

pressure, but there’s generally a<br />

lot laughter as well. We’re usually<br />

at our local track in Meremere<br />

but we have travelled as far as<br />

Christchurch.<br />

Michelle Oldfield<br />

Bennetts Proactive Chartered Accountants<br />

michelle@bennettsproactive.co.nz<br />

Ph 07 573 8446 | Fax 07 573 8597<br />

www.bennettsproactive.co.nz<br />

8 Queen Street, Te Puke<br />

PO Box 32, Te Puke 3153<br />

V8738L


24 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

Know your critical success factors<br />

The performance <strong>of</strong> a business depends on the quality <strong>of</strong><br />

decisions that are made. These, in turn, depend on the quality <strong>of</strong><br />

information available to the people who make the decisions.<br />

An accounting system<br />

generally only provides<br />

information that arises<br />

from financial transitions. In<br />

essence, it summarises the<br />

financial consequences <strong>of</strong> the<br />

variety <strong>of</strong> processes that are<br />

involved in doing business.<br />

It is an excellent system for<br />

monitoring how well or how<br />

poorly a business is performing<br />

in the aggregate.<br />

However, because it focuses<br />

on the outcome, rather than<br />

the process, it does not provide<br />

information in sufficient<br />

enough detail to monitor the<br />

performance <strong>of</strong> the activities<br />

critical to the success <strong>of</strong> the<br />

business.<br />

Critical success factors<br />

(CSF)<br />

The CSFs <strong>of</strong> every business<br />

are ultimately determined by<br />

its strategy - that is, by the way<br />

in which management decides<br />

to compete.<br />

It is worth noting that<br />

unless the firm’s strategy is<br />

based on being the lowest-cost<br />

producer, it is unlikely that<br />

cost would be very high on the<br />

list <strong>of</strong> critical success factors.<br />

Despite this, the vast majority<br />

<strong>of</strong> people in business see<br />

the road to success as being<br />

cost control, and therefore,<br />

their management information<br />

system focuses on aggregated<br />

cost and revenue reporting.<br />

Clearly, costs are important,<br />

but they should not be the primary<br />

point <strong>of</strong> focus. What is<br />

important is a thorough understanding<br />

<strong>of</strong> customers’ needs<br />

and wants.<br />

From this, the business<br />

can get a clear understanding<br />

<strong>of</strong> what it must do to meet<br />

those needs.<br />

Far and away the biggest<br />

problem facing most businesses<br />

today is their failure to<br />

understand this point.<br />

For a business to identify<br />

its CSFs, all that needs to be<br />

done is to look at the various<br />

dimensions <strong>of</strong> quality and<br />

determine specifically what it<br />

needs to do to meet those<br />

dimensions in the eyes <strong>of</strong> its<br />

customers.<br />

Having done that, measures<br />

<strong>of</strong> actual performance must be<br />

selected that will reveal how<br />

the business is doing. These<br />

are the Key Performance<br />

Indicators.<br />

Clearly, costs are<br />

important, but they<br />

should not be the<br />

primary point <strong>of</strong> focus.<br />

What is important<br />

is a thorough<br />

understanding <strong>of</strong><br />

customers’ needs and<br />

wants.<br />

Key Performance<br />

Indicators (KPIs)<br />

A KPI is a financial or non-financial<br />

measure <strong>of</strong> activity,<br />

which indicates on its own<br />

or in association with another<br />

measure, how a business or<br />

process within a business is<br />

performing.<br />

KPI measures take the<br />

form <strong>of</strong> time, size, dollars,<br />

numbers, percentages, etc.<br />

For example, net pr<strong>of</strong>it is a<br />

KPI that stands on its own. It<br />

is a CSF for the survival <strong>of</strong> a<br />

business.<br />

Return on investment is<br />

another KPI. The solvency <strong>of</strong><br />

a business depends in part on<br />

its credit policy. Therefore, a<br />

CSF is a strong credit control<br />

programme. This can be measured<br />

by receivables turnover<br />

and, therefore, receivables<br />

turnover is a KPI.<br />

There are also a number <strong>of</strong><br />

non-financial measures <strong>of</strong> performance<br />

and/or productivity<br />

that are critically important.<br />

For example, the number<br />

MONEY MATTERS<br />

> BY MICHELLE HILL<br />

Director and Partner at BDO Rotorua, Chartered Accountants<br />

and Advisers. To find out more visit bdorotorua.co.nz or email<br />

rotorua@bdo.co.nz<br />

<strong>of</strong> sales transactions generated<br />

from marketing efforts, the<br />

number <strong>of</strong> sales made as compared<br />

to the customers that have<br />

made inquiries for your products<br />

or services. Customer satisfaction<br />

levels may be another<br />

relevant KPI for your business.<br />

The point is, if you don’t<br />

know what is critical to the<br />

success <strong>of</strong> your business and<br />

have KPI’s wrapped around<br />

those success factors, then it is<br />

time that you did.<br />

It’s time to review<br />

your goals<br />

GROWING YOUR BUSINESS<br />

> BY DARREN MCGARVIE<br />

Darren McGarvie is co-founder and Chief Coach <strong>of</strong> the<br />

Firestation, the <strong>Bay</strong>’s only business growth centre. To find out<br />

more go to www.thefirestation.nz or email grow@thefirestation.nz<br />

<strong>Business</strong> owners are<br />

renowned for setting<br />

pretty ambitious goals at<br />

the start <strong>of</strong> the year. While it’s<br />

hard to believe, <strong>2018</strong> is already<br />

half over. With the year flying<br />

by at lightening speed, it is<br />

important to take stock <strong>of</strong> your<br />

goals and see how you are<br />

tracking.<br />

So, grab that goal list you<br />

created at the beginning <strong>of</strong><br />

the year, dust it <strong>of</strong>f and get<br />

ready to be honest about your<br />

progress.<br />

First you need to evaluate<br />

the status <strong>of</strong> each goal. If<br />

you have achieved any, give<br />

yourself a pat on the back and<br />

reward yourself.<br />

Now focus on the goals that<br />

you have not achieved (or if<br />

you’re being completely honest<br />

with yourself, the goals you haven’t<br />

really started working on).<br />

It’s time to reassess all the<br />

goals still left on your list. Do<br />

they still matter and are they<br />

things you want to achieve?<br />

There is no point working<br />

towards a goal simply to tick<br />

it <strong>of</strong>f a list.<br />

Let’s face it, life circumstances<br />

and the business world<br />

is constantly evolving. It is<br />

quite possible that some goals<br />

you set at the start <strong>of</strong> the year<br />

are no longer relevant to you.<br />

Goals are living and breathing<br />

things and are not set in<br />

stone. It’s okay to change<br />

them. Take the time for a goal<br />

reset and make sure they are<br />

still meaningful for you personally<br />

or pr<strong>of</strong>essionally.<br />

This will ensure that your<br />

goals are still things that you<br />

want and need to achieve. Now<br />

get ready for the hard work.<br />

Look at each goal and think<br />

about what actions are needed<br />

to kick-start results. Write the<br />

to-do list to accomplish each<br />

<strong>of</strong> them.<br />

We tell our clients that a<br />

goal is a dream with a deadline.<br />

Don’t just write the list,<br />

go one step further and put<br />

a deadline date next to each<br />

action.<br />

For the remainder <strong>of</strong> the<br />

year, focus on accomplishing<br />

each step, not the goals.<br />

Also commit to reviewing<br />

your progress regularly for the<br />

rest <strong>of</strong> the year. Don’t just say<br />

you will do it, schedule reviews<br />

in your calendar. By doing this,<br />

you will remain committed to<br />

accomplishing your business<br />

and personal goals.<br />

If you need help to stay on<br />

track, consider using a pr<strong>of</strong>essional<br />

coach.<br />

They are there to help you<br />

understand your strengths and<br />

weaknesses and learn new<br />

ways <strong>of</strong> thinking and applying<br />

yourself.<br />

However, the primary benefit<br />

<strong>of</strong> a coach is accountability.<br />

They can <strong>of</strong>fer encouragement<br />

and the enforced discipline to<br />

help you achieve your goals.


<strong>Bay</strong> <strong>of</strong> plenty<br />

25<br />

First on the scene<br />

Photos from the recent BA-5 Vodafone held in the company’s Tauranga <strong>of</strong>fices.<br />

Photos / Helen Chapman Photography<br />

CONNECTING<br />

BUYERS AND<br />

SELLERS OF<br />

QUALITY<br />

BUSINESSES<br />

When is the right time to sell<br />

your business? Right now.<br />

1 2<br />

1 Sarah Oemcke, 16th Avenue Theatre and Andrew Hitchfield, Vodafone. 2 Mike Rogers, Pearce, BOP Rugby Union<br />

At TABAK, we promise to guide<br />

you through the sales process<br />

with focus, integrity and<br />

complete confidentiality.<br />

3 4<br />

3 Ge<strong>of</strong>f and Janine Williamson, Superior Shelving Systems (NZ). 4 Andrew Ranapia, Rural WiFi and Security and<br />

Sean Cordery, Bethlehem First National Real Estate.<br />

FOCUS • INTEGRITY<br />

CONFIDENTIALITY<br />

WHY TABAK<br />

INDUSTRY EXPERIENCE<br />

5 6<br />

5 Stan Gregec, Tauranga Chamber <strong>of</strong> Commerce and Colin Bower, Driveline. 6 Andrew Hitchfield, Vodafone and<br />

David Altena, Vo2 BOP.<br />

REALISTIC APPRAISALS<br />

TEAM APPROACH<br />

PRE-QUALIFIED BUYERS<br />

P5177Y<br />

7 8<br />

7 Lyn and Brent Trail, Surveying Services. 8 Angela Gillespie, 16th Avenue Theatre and Heather Hoskins, Vodafone.<br />

9 Maria and Philipp Wilkens, Computastyle Signs.<br />

9<br />

147 Cameron Road<br />

p. 07 578 6329<br />

e. tauranga@tabak.co.nz<br />

w. tabak.co.nz


26 BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong><br />

Small businesses can do<br />

video marketing too<br />

Who can remember McDonald’s “Make it Click” advertisements?<br />

What about Toyota’s “Bugger” ad? The use <strong>of</strong> video as a<br />

marketing medium has long been popular, but it wasn’t until the<br />

advent <strong>of</strong> social media that its use became widespread among<br />

small businesses.<br />

TELLING YOUR STORY<br />

> BY JAMES HEFFIELD<br />

Director <strong>of</strong> <strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> communications consultancy Last Word<br />

Writing Services. To find out more visit lastwordwriting.co.nz or<br />

email james@lastwordwriting.co.nz<br />

But creating an engaging<br />

video that adds value<br />

to your business takes a<br />

degree <strong>of</strong> skill.<br />

Before you pick up the<br />

video camera (or your smartphone),<br />

consider how the<br />

video will be used and what<br />

you are aiming to achieve.<br />

Knowing the ways your<br />

video will be used and the contexts<br />

people will experience it<br />

in will help you determine its<br />

ideal length, format and how<br />

it’s produced. Not to mention<br />

how much you want to invest<br />

in creating it.<br />

For example, if your video<br />

is for social media, you may<br />

want to keep it short and consider<br />

adding captions as most<br />

social media platforms play<br />

videos on mute, by default.<br />

If it’s for your website,<br />

think about file size and for-<br />

mat so it doesn’t slow down<br />

loading times.<br />

If it’s for a television commercial,<br />

consider the time <strong>of</strong><br />

day it will screen and the programme<br />

people will be watching<br />

when your advertising<br />

appears in front <strong>of</strong> them.<br />

Make sure you have a<br />

strong hook. You only<br />

have a few seconds<br />

to grab a viewer’s<br />

attention.<br />

One component that holds<br />

true across all channels is<br />

storytelling.<br />

If you can create a narrative<br />

around your business or<br />

a product you are selling, it<br />

will help you connect with<br />

your viewer and make them<br />

more likely to pay attention<br />

and remember your message.<br />

If you’re selling tramping<br />

boots, you might create a<br />

story about the role shoes have<br />

played in a character’s childhood,<br />

and the role shoes may<br />

continue to play in adventures<br />

yet to come.<br />

Make sure you have a<br />

strong hook. You only have a<br />

few seconds to grab a viewer’s<br />

attention. A good hook<br />

might involve posing a question<br />

that makes people think,<br />

or using a strong visual, such<br />

as a dramatic landscape or a<br />

facial expression that invokes<br />

an emotional response.<br />

You will also want to<br />

think about the static image<br />

displayed at the start <strong>of</strong> your<br />

video before it begins playing.<br />

This is <strong>of</strong>ten called a preview<br />

or hero image, and it’s<br />

particularly important on<br />

social media when your video<br />

is competing against a whole<br />

lot <strong>of</strong> other imagery to gain<br />

viewers’ attention.<br />

Using a preview image with<br />

a logo on it and nothing else<br />

gives the viewer no idea what<br />

your video is about and little<br />

reason to click play.<br />

It’s <strong>of</strong>ten better to select an<br />

engaging frame from the video<br />

and to use that as the preview<br />

image.<br />

Other elements that give a<br />

video a good chance <strong>of</strong> success<br />

include expert cinematography,<br />

good “talent” – the people who<br />

appear in video – and an engaging,<br />

well-paced voiceover.<br />

The length <strong>of</strong> your video<br />

is important too. While many<br />

successful videos used on<br />

social media are less than 60<br />

seconds long, you shouldn’t<br />

feel constrained by this. Your<br />

video’s length should be dictated<br />

by the strength <strong>of</strong> the<br />

story you are trying to tell.<br />

If you need two or three<br />

minutes, do that, but make sure<br />

you keep the story as tight as<br />

possible, avoiding waffle or<br />

segments that might lose the<br />

viewer.<br />

Lastly, while video can be<br />

highly effective, it does have<br />

its limitations. Sometimes written<br />

content can be more useful<br />

because it’s easy for people to<br />

scan for a particular piece <strong>of</strong><br />

information; they don’t have to<br />

watch a full video to find what<br />

they are looking for.<br />

Written content is also easy<br />

to re-purpose for use in different<br />

channels allowing it reach<br />

people in more places than<br />

video, which is predominantly<br />

viewed on televisions, computers<br />

and smartphones.<br />

Video can be a powerful<br />

way to promote your brand or<br />

sell your products. But like all<br />

things marketing, it’s critical to<br />

keep your business objectives<br />

and users front <strong>of</strong> mind when<br />

producing it.<br />

Meet The Law Shop’s<br />

newest family lawyer<br />

A<br />

bright young lawyer has<br />

joined the no-nonsense team<br />

<strong>of</strong> legal experts at The Law<br />

Shop in Tauranga. She thrives on<br />

making the daunting family justice<br />

system seem less scary and confusing<br />

for people and with a friendly yet<br />

pr<strong>of</strong>essional approach, she’s an<br />

advocate for people throughout the<br />

<strong>of</strong>ten challenging and emotionally<br />

charged Family Court proceedings.<br />

We’ve asked Samantha Allen (26) a<br />

few questions.<br />

Tell us a little about yourself,<br />

like where are you from?<br />

I’m from up and down the East<br />

Coast. Briefly, I grew up in<br />

Gisborne. Then I went to boarding<br />

school in Dunedin when my family<br />

was living in Oamaru. I did my<br />

law degree in Wellington, and I<br />

am currently living in beautiful<br />

Tauranga. My family now lives in<br />

Hawke’s <strong>Bay</strong>.<br />

What made you decide to<br />

become a lawyer?<br />

When it was time to go to Uni, I<br />

chose Gender Studies and Sociology<br />

which I studied at the University <strong>of</strong><br />

Otago. I wanted to work in a field<br />

where I could help people. I picked<br />

up law in my last year at Otago, and<br />

carried on with it at the Victoria<br />

University <strong>of</strong> Wellington.<br />

What is a typical day at the<br />

<strong>of</strong>fice like for you, if there’s<br />

such a thing?<br />

First things first, I make a nice<br />

cup <strong>of</strong> earl grey tea. Then I check<br />

my calendar, emails, and get stuck<br />

into seeing clients and drafting<br />

applications or response documents<br />

which are usually for domestic<br />

violence and/or care <strong>of</strong> children<br />

proceedings. Never a dull moment<br />

here.<br />

What would you say is the<br />

best thing about working at<br />

The Law Shop?<br />

I feel extremely lucky to have such<br />

incredible bosses. It feels like I<br />

am working with colleagues rather<br />

than Directors, and I always feel so<br />

welcome. I also love that we are an<br />

all-female firm. We do, however,<br />

work with clients <strong>of</strong> all genders<br />

and all walks <strong>of</strong> life. The team at<br />

The Law Shop as a whole is down<br />

to earth, relatable, empathetic and<br />

extremely hard working.<br />

What do you enjoy most about<br />

your job?<br />

That I get to use my privilege <strong>of</strong><br />

being a lawyer to help people in<br />

extremely difficult situations and to<br />

help them get their voice heard.<br />

What do you like doing<br />

outside <strong>of</strong> work?<br />

Painting, going to the theatre,<br />

re-watching Brooklyn nine-nine (I<br />

love Charles), road trips, riding my<br />

brother’s horses in Ruatoria in the<br />

Waiapu Valley, and spending time<br />

with friends and family.<br />

If you weren’t a lawyer, what<br />

would you be?<br />

I would probably be working for<br />

a community organisation but if I<br />

could be anything I wanted, I’d be<br />

on TV with comedian Miranda Hart.<br />

Could you share some great<br />

advice you’ve been given?<br />

Notice and be grateful <strong>of</strong> the small<br />

things in life.<br />

Keen to meet Samantha, or<br />

the other members <strong>of</strong> The Law<br />

Shop team, in person? Call 07<br />

572 5272 (Tauranga) or 07 349<br />

2924 (Rotorua), email team@<br />

thelawshop.co.nz, or check out their<br />

website thelawshop.co.nz for more<br />

information.<br />

The Law Shop<br />

team@thelawshop.co.nz<br />

1268 Arawa Street, Rotorua 3010<br />

1239 Cameron Road, Greerton, Tauranga 3112


BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2018</strong> 27<br />

Managing your<br />

assets in a Trust<br />

Establishing a trust can be an effective<br />

way to protect your property and assets<br />

from business risk. In a nutshell, it means<br />

transferring legal ownership <strong>of</strong> your assets<br />

to trustees while you can continue to use<br />

and enjoy them for as long as the trustees<br />

permit.<br />

A<br />

trust is a legally binding<br />

arrangement when a person<br />

(the settlor) transfers<br />

legal ownership <strong>of</strong> assets to<br />

certain chosen persons (trustees)<br />

to be held for the benefit<br />

<strong>of</strong> other persons named by the<br />

settlor (the beneficiaries). If<br />

your family home is in a trust,<br />

for example, you no longer<br />

personally own the house, but<br />

you can still live in it if that’s<br />

what the trust deed states and<br />

the trustees allow.<br />

Paula Lines, Commercial Lawyer at The Law Shop.<br />

“There are different types<br />

<strong>of</strong> trusts, with different purposes.<br />

Asset protection, the<br />

preservation <strong>of</strong> wealth, and<br />

asset consolidation and management<br />

are some <strong>of</strong> the more<br />

common reasons for forming a<br />

trust,” says Paula Lines from<br />

The Law Shop.<br />

“A trust is not a “legal entity”<br />

as such but can pretty<br />

much do all that an individual<br />

can. It can trade or run a<br />

business, invest, hold property,<br />

or lend and borrow money. A<br />

trust can protect selected assets<br />

against claims and creditors.<br />

For example, it can protect<br />

the family home from the<br />

potential failure <strong>of</strong> a business<br />

venture,” she explains.<br />

“Historically trusts were<br />

used so people would be able<br />

to get rest home subsidies but<br />

those gaps have long been<br />

closed. It is far more common<br />

now to have a trust to provide<br />

asset protection or succession<br />

<strong>of</strong> an asset through the generations.”<br />

The creation <strong>of</strong> trusts is a<br />

rather complex area <strong>of</strong> the law<br />

and at the moment, there are a<br />

good few changes underway to<br />

the Act around trusts. The aim<br />

<strong>of</strong> these changes is to clarify<br />

and simplify the process and to<br />

make it easier for people to use<br />

trusts to manage their affairs.<br />

“Everybody’s needs are<br />

different, and our team can<br />

take you through issues and<br />

clarify potential difficulties.<br />

We’ll explain everything to<br />

you and ensure that a trust<br />

really is the best structure for<br />

you. We speak in everyday<br />

terms so you’ll understand<br />

what a trust is and why you<br />

have a trust. It’s all part <strong>of</strong><br />

The Law Shop’s service, and<br />

we can meet in person or via<br />

Skype,” Paula says.<br />

If you’re thinking about<br />

setting up a trust or need legal<br />

advice around your existing<br />

trust, or if you have questions<br />

or would like more information<br />

on the impact the expected<br />

changes to this area <strong>of</strong> law<br />

may have on your affairs, contact<br />

The Law Shop any time.<br />

The Law Shop team is<br />

highly experienced in establishing<br />

and maintaining trusts.<br />

The first thing they’ll do is<br />

check whether a trust is the<br />

best option for you and your<br />

situation, and they <strong>of</strong>fer a free<br />

initial half hour meeting. Just<br />

call 0800 LAW SHOP (0800<br />

529 7467) or email team@<br />

thelawshop.co.nz to find out<br />

more.<br />

STEPHANIE NORTHEY<br />

LL.B | Director<br />

PAULA LINES<br />

LL.B | Director<br />

SARSHA TYRRELL<br />

LL.B | Director<br />

ROTORUA<br />

1268 Arawa St<br />

Rotorua<br />

TAURANGA<br />

1239 Cameron Rd<br />

Greerton


A<br />

Recruitment<br />

lignzProviding Staffing Solutions<br />

OFFICIAL OPENING<br />

9th JULY <strong>2018</strong><br />

FAST<br />

COST-EFFECTIVE<br />

RESULTS BASED FEE<br />

CUSTOMISED

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!