How to Create a Social Media Content Calendar

Trello
Trello is a good platform that will enable you to organize all your tasks in a more visual flow for
you to be able to manage it from afar. It comes with a calendar feature which lets you view your
monthly tasks. The tool is a good place to create posts. With every card in Trello, you can write
text, add labels, attach images, add due dates, categories, and others.
Every now and then, there are challenges that you have to face when it comes to your social
media marketing plan.
How to Keep Your Designers in Sync with
Your Schedule
After you have planned your social media marketing calendar it is time to take the next step! It is
time to synch your team with your new schedule. Remember that you have to come up with
appealing images, content, and infographics to distribute to different social media channels. And
this can be super challenging! Hint: Get Buffer or Hootsuite.
The solution for this is to come up with a monthly plan and to share it with everyone. Create a
template so that everyone can see where the material can be found at any given time. You will
also be able to see the posts, the dates to be posted, the categories, and titles.
Another possible problem is when your social media team does not know the next step. You
have to realize that social media marketing is more than publishing. It also entails responding to
comments and engaging with followers. Other tasks include testing various links on social
networks, answering questions on Quora, updating social media reports, and others. It can be
challenging to manage the workload of the team and to make sure everything is in synch.
The solution to this is to come up with a weekly task list for the team. It doesn’t matter where
your members are located, a weekly task list will make them in sync and organized. This means
you have to list down all your to-dos and assign each task.
It is also a problem if email communication has become troublesome. You are working as a
social media manager for multiple external clients; this means receiving and sending email
messages. It also means that you have to have their approval, share the progress , updating the
reports, etc. Remember that the project management tool does not include client management.
The solution to this is to find a centralized location for you to deal and work with your clients.
You need much more than just a display of the tasks as well as a content calendar. It is crucial
for you to communicate as well as to share visual images. You need a tool like Buffer. This will
enable the clients to know where everyone and everything stands without them calling or
emailing you constantly.