November 2018 Punch PDF

NEWS
Aviagen India Strengthens Customer Support
From left: Mr. Mohan Ramraj, Dr Jayant Chandankhede, Dr Deepak Pratap Singh
Udumalpet:
To strengthen its excellence in service to customers and equip them for success in a rapidly growing market, Aviagen®
has expanded its sales and support team across India. The expansion is a direct response to India’s increasing demand for
the broiler breeder known locally as “308 AP”.
Mr. Mohan Ramraj takes up the position of Sales Manager, Southern Region, based in Coimbatore. With an extensive
background in the fresh produce industry and agricultural information services Mohan will manage and grow Aviagen’s
business in the southern states of Tamil Nadu, Kerala, Andra Pradesh, Karnataka and Telangana.
And, Dr. Jayant Chandankhede has been appointed Sales Manager, Northern Region. Dr. Jayant is a technicalcommercial
veterinarian with more than nine years of experience in agriculture and rural business. Based in Panipat, he will
support customers throughout the northern regions of Haryana, Punjab, Uttar Pradesh and West Bengal.
Joining the Aviagen customer service team is Dr. Deepak Pratap Singh -- a professional veterinarian with more than
eight years of field experience in poultry, covering layers, broiler breeders and broilers. A native of Chhattisgarh, he will work
closely with Dr. Jayant, offering veterinary advice to Aviagen’s customers in the north of the country.
Dr. Ramakrishna, Aviagen head of Sales and Technical Service, comments on the growth of the team in India. “We’re
delighted to bring on board three experienced professionals to meet a strong demand in a market that will only continue to
gain in momentum. They will complement our current team in providing solid, sound and practical advice on managing birds
to give consistently good performance whatever the time of the year.”
He goes on to say, “Aviagen’s mission is to be the world’s preferred supplier of quality broiler breeding stock so our
customers throughout the globe can feed their local consumers with an affordable source of quality protein. Toward this goal,
we work daily to help customers promote the health and welfare of their birds and the success of their businesses.”
India’s specific market needs
Aviagen is committed to the success of poultry growers in India, an important and rapidly developing region. The
company leverages its extensive balanced breeding expertise to bring to market birds that offer a strong balance of broiler
and breeder traits to meet diverse market needs.
The 308 AP has rapidly gained market share throughout Latin America and the US with its healthy growth rate, good
chick numbers, high meat yield, and robustness – qualities that are also essential for farmers in the Indian market. “As a
result of this balanced performance and its environmental hardiness, the “308 AP” as it us known by local producers has
seen a tremendous increase in popularity and demand in India,” added Ramakrishna.
32 November, 2018