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18. Negotiating<br />
There is an art to negotiating. The best approach can vary depending on a<br />
few different factors:<br />
The buyer we’re dealing with<br />
The agent we’re dealing with<br />
The overall situation (how many showings you’re getting, how many<br />
buyers have interest, current market climate, etc.)<br />
Your personal situation and desired approach<br />
There are definitely other factors to consider as well.<br />
Many sellers believe that they need to play “hard ball” to get the best<br />
price for their house. That can work in some situations, but can also<br />
backfire. Bear in mind that you don’t want to turn your buyer off and that<br />
in some markets there is a lot of inventory to be sold.<br />
Generally in residential home sales, hard ball isn’t going to be your best<br />
option. In real estate, what happens in movies and TV isn’t what your<br />
going to see in real life.<br />
Eric Swails | Brookewood Realty<br />
207.358.0123 | eric@brookewood.com
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