Devonshire ezine Spring 19
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New travel channel:<br />
Tourism is one<br />
of Devon's most<br />
important business<br />
sectors, we're here<br />
to help promote the<br />
county to a broader<br />
audience.<br />
Why Inspired To Visit you may ask?<br />
Well I'd say it's true that with so<br />
many tourist destinations available,<br />
it's important that Devon is actively<br />
'sold' as a destination to a broader<br />
audience. Certainly many people in<br />
@inspiredtovisit<br />
the UK know and love Devon, but it's<br />
equally true that new generations<br />
and people from abroad probably<br />
don't have the awareness of this<br />
fabulous county that they should.<br />
It's certainly evident that many<br />
people coming to the UK from abroad<br />
have London, York, The Lakes, etc.<br />
in their sights, but Devon is low<br />
or non-existent in many tourists'<br />
holiday itinery. This is something<br />
that can be changed, but it takes<br />
time and long-term effort to achieve<br />
this change.<br />
There is no doubt that over the next<br />
few years the UK is set to receive<br />
a major influx of visitors, what we<br />
need to do is engineer 'Devon' within<br />
the digital world. Our new Inspired<br />
To Visit channel will be constantly<br />
working on expanding our access<br />
to this valuable trade for our county<br />
and industry. The Inspired To Visit<br />
website is due to launch later this<br />
year.<br />
Please see details of our current<br />
digital channels overleaf.<br />
Nigel Jones.<br />
34 CONTENTS COUNTRYSIDE VISIT<br />
FOOD & DRINK THINGS TO DO