Catalogue USA 2020

Index
Small seed, big impact
A lightbulb has gone off
• An expanded zucchini program offering a broad assortment of
Editorial 3
Introducing 2020 new varieties 4
Resistances 68
Disclaimer 69
Products
Arugula 29
Broccoli 38
Cauliflower 39
Cucumber 64
Eggplant 57
Endive 28
Fennel 40
Herbs 32
Leek 44
Lettuce 6
Melon 49
Onion 41
Pepper 50
Pumpkin 47
Radish 45
Rootstock 66
Spinach 36
Squash 46
Tomato 58
Watermelon 48
In this catalogue, the varieties also available as
organic seeds are marked
In recent years, food trends have significantly increased the
consumer appetite for transparency, sustainability and, most
audibly, ‘local’. Contributing factors include concern about the
carbon footprint of long transport, use of pesticides to manage
disease pressure, the consumer-born cost of shrink, seasonal
variance in quality and availability, and produce recalls raising
concerns about food safety. Today’s consumers wish to fill their
carts with more locally grown produce, with more certainty of
freshness, more flavor and more support for their own geographic
community.
This powerful shift has put in motion a total reimagining of North
American produce production. Stakeholders are increasingly
aware of the link between consistency and stable outcomes.
It’s like a lightbulb has gone off - indoor and outdoor growers are
now keen to expand production to meet the consumer demand,
retailers are now keen to explore innovative concepts with
green, yellow and grey varieties, featuring Cash Machine, our
new medium green variety, best adapted to East Coast growing
conditions
• The most innovative breeding and diversity of assortment in
culinary herbs, including basil, dill, chives and parsley, featuring
basil Keira bred for improved shelf-life and postharvest
tolerance to cold temperatures
• Select new semi-determinate open field tomato varieties
including Winterhaven, Summerhaven and SunFresh tomatoes,
all with excellent adaptability to the Southeast region
• New innovations of traditional types featuring outstanding
agronomic performance and excellent flavor, including Striped
eggplant Annina, Marmande tomato Marsalato, and Tuscan
melon Iperione
• Ten hydroponic leafy varieties specifically selected for the fastgrowing
indoor farming industry, including Cristabel, a frilled
ice lettuce with strong texture
vegetable breeding companies, and investors are now keen to
enhance operational efficiencies and add new products.
Pushing each other to adapt and to innovate
We work with our growers in a true partnership, pushing each
Innovative
Concept
Dedicated breeding programs are fundamental
Technology stakeholders, led by widespread consumer demand
for local produce, are setting an aggressive and inspiring pace for
dedicated seed breeding and operational innovation that’s never
been seen before in the fresh food industry. We’re excited to be
part of this exciting, entrepreneurial chapter in fresh and healthy
other to adapt and to innovate, and to do it quickly. For most
ag innovations, seed genetics are critical to achieving desired
outcomes. Seed developed specifically for indoor farming, outdoor
resistances, flavor, and mechanical harvest, will play a significant
role in shaping the next phase of the fresh produce industry
growth.
Hydroponic Eazyleaf
see page 11
food production. Seed that’s bred specifically for professional
growers is critical to achieving desired outcomes in the highstakes
operation of today’s agriculture.
About us
Enza Zaden is a global leader in vegetable breeding, with
operations in 21 countries, and US research stations in San Juan
New varieties introduced in 2020 include:
• The trio of fully resistant spinach varieties: Trailboss, Tacoma
and Crosstrek
• The broadest assortment of certified organic babyleaf, arugula,
lettuce and spinach
• The most diverse variety assortment of lettuces by type, with
the most advanced resistance packages, now including several
Bautista, CA and Myakka City, FL. The company is a well-known
leader in leafy greens and offers top programs in more than 30
other vegetables and culinary herbs. Enza Zaden North America
produces more than 300 varieties which are regionally adapted
through local selections. Our research teams work in collaboration
with hundreds of growers across North America to select varieties
that meet the needs of diverse agro-ecological climatic conditions.
new Eazyleaf one-cuts including Burgandy, Molokai and Rhone
Sincerely,
Jean-Francois Thomin, Marketing Manager Enza Zaden
Enza Zaden | 3